Power Trucks USA INFO
About Power Trucks USA
Power Trucks USA is the vision of owners Jeremiah Fiel, who has spent over 12 years in the truck accessory business as founder and owner of ASL Off Road (ASL), and Whitecap Enterprises, an organization that has been building high-performing, customer-focused companies for over 20 years. The primary enterprise of Power Trucks USA is selling and installing aftermarket automotive accessories, including, but not limited to wheels, tires, lift kits, bed covers, audio systems, lighting, bed liners, and more.
Why Power Trucks USA/Why Now?
Power Trucks USA is a one-stop automotive accessory shop and service center that is getting ready to expand across the country through franchising. In 2005, Fiel opened a small, off-road specialty shop that first specialized in spray-in bed liners but quickly expanded into a full customization center for Jeeps, SUVs, trucks and cars. Over the years, Fiel perfected the business model, building relationships with reliable suppliers and crafting multiple revenue streams like window tinting, audio systems, interior upgrades and general vehicle maintenance.
Now, with demand booming in the aftermarket accessory industry, the Power Trucks USA team hopes to sell its first two franchise units by the end of 2022. And as a new franchise concept, the brand boasts wide-open territory availability. The team aims to grow around its immediate Northern Virginia area first and then build out from there, targeting primed markets in towns across the Northeast and then expanding into Texas and Arizona.
What Sets Power Trucks USA Apart?
Power Trucks USA provides franchisees access to several lucrative revenue streams by performing all truck, Jeep, car, and SUV aftermarket accessory sales, service, and installations. These include lift kits, wheels, bumpers, lighting, bed covers, toolboxes, hitches, and winches to window tinting, audio systems and floor mats. In addition, their team also performs all general maintenance services, including oil changes, brakes, tires, and engine repairs on all types of vehicles.
Another significant benefit of Power Trucks USA ownership is the opportunity to enjoy an attractive work/life balance that doesn’t require long hours and cultivates a community atmosphere. Additionally, prospective franchisees can get in at the ground floor of an underserved and recession-resistant market with low investment and high revenue potential.
And since incoming owners will be the first in the Power Trucks USA system, they will have an exceptional level of support through every step of the business, including training on daily operations, approved products and services, advertising, marketing and financial management of the business.
Why the Category?
While many other industries struggled throughout the COVID-19 pandemic, the automotive industry has proven to be uniquely resilient against the challenges of the past two years. With inflation, people are spending more money than ever on the upkeep of their personal assets, including their cars. As a result, the aftermarket accessory industry is up to over $50 billion a year. Now, with auto prices skyrocketing, people are holding on to their vehicles longer and spending more to customize them and keep them on the roads.
The ideal Power Trucks USA franchisee is business-savvy, has experience in customer service and is comfortable being the face of their business. They could be mechanics, technicians, service writers or entrepreneurs from other trades. An ideal franchisee should have a passion for trucks, Jeeps and other vehicles. There is also an opportunity for multi-unit owners to come in and dominate a specific marketplace.
The Investment & How Much Can I Make?
The start-up costs to buy a Power Trucks USA franchise range from $258,775 to $498,207, with potential gross sales of $2.5 million as reported in the 2022 Franchise Disclosure Document.* Power Trucks USA partners with lenders to provide third party financing to potential franchisees.
For more information, visit https://powertrucksusafranchising.com/.
*As reported in the Power Trucks USA 2022 Franchise Disclosure Document (FDD). Please see Items 7 and 19 for more information on investment ranges and potential earnings.