Mission-Driven Water Restoration Franchise

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Become a ServiceMaster Restore Franchisee

ABOUT SERVICEMASTER RESTORE®

ServiceMaster Restore is one of the most trusted names in residential and commercial disaster restoration. With a legacy spanning more than 65 years and over 800 franchise locations across several countries, the brand offers critical recovery services after water, fire, smoke, and mold damage — along with helping home and business owners deal with catastrophic events like hurricanes, tornadoes, or wildfires. Backed by the strength of ServiceMaster Brands, a portfolio that includes several essential home and commercial service companies, ServiceMaster Restore delivers peace of mind to customers and scalable business opportunities to franchisees. At the heart of the ServiceMaster Restore mission is a commitment to community. When disaster strikes, the brand’s franchisees are often the first to respond, helping families get back on their feet and businesses reopen their doors. Supported by an industry-leading training platform, robust national account relationships, and a powerful Quality Restoration Vendor (QRV) network, ServiceMaster Restore franchisees are prepared to provide essential services with unmatched quality and care.

  • How much it costs
  • Why ServiceMaster Restore? Why Now?
  • What Sets ServiceMaster Restore Apart?
  • Why You?
  • Why Franchisees Love the Brand
$266,600 to $442,890
Start-Up Costs
$72,500
Initial Franchise Fee
10%
Royalty

* *This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. An offer is made only by a Franchise Disclosure Document (FDD) in those jurisdictions that require it. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. The information contained in this website is not inconsistent with our FDD. This advertisement is not an offering. An offering can only be made by a prospectus filed first with the appropriate state regulatory agencies. Such filing does not constitute approval by those states.

The restoration industry is booming, driven by an uptick in extreme weather events, aging infrastructure, and an increased demand for professional disaster recovery services. The U.S. restoration market is now estimated to exceed $210 billion annually, offering a resilient and recession-resistant business model for aspiring entrepreneurs.

ServiceMaster Restore is perfectly positioned to capture this growth. With over $1 billion in systemwide revenue, franchisees benefit from a brand that’s nationally recognized and locally trusted. Whether responding to hurricanes, fires, floods, or everyday emergencies, ServiceMaster Restore delivers consistent results backed by a 65-year reputation and deeply established insurance partnerships.

ServiceMaster Restore stands out for its unmatched ability to scale, respond, and support. The brand’s legacy of service — including iconic responses such as helping restore the Pentagon after 9/11 and delivering COVID-19 decontamination at the height of the pandemic — showcases its reach and reliability.

Key differentiators include:

  • Quality Restoration Vendor (QRV) Network: Trusted by major insurance carriers to deliver consistent, high-quality work
  • Partners in Performance Program: A structured system of KPIs and operational best practices designed to elevate each franchisee’s success
  • ServiceMaster Restore Academy: Industry-leading, hands-on franchise training — including IICRC certifications — to ensure franchisees are confident and capable from day one
  • National Support Infrastructure: From call center support to marketing, compliance, and commercial operations, franchisees are never alone

Franchisees can take on everything from local water damage to large-scale catastrophic events. With one phone call, owners gain access to a national network of tools, technology, equipment and experts to meet any restoration need — no matter how big.

ServiceMaster Restore is looking for community-minded entrepreneurs who want to lead essential businesses that matter. Ideal candidates include:

  • Professionals with backgrounds in marketing, sales, operations, construction, or insurance
  • First-time or experienced business owners who thrive on helping others
  • Leaders who can build teams, execute proven systems, and step up during times of need

No prior restoration experience? No problem. ServiceMaster Restore offers comprehensive training and mentorship, equipping franchisees to succeed regardless of background. If you’re a driven, purpose-oriented leader who wants to own a recession-resilient business that serves others — this could be your next big move.

Franchisees don’t just run successful businesses with ServiceMaster Restore — they become part of something bigger. Whether it's responding to hurricanes, helping rebuild schools, or supporting a family after a fire, ServiceMaster Restore owners step in when others step back.

Here’s what franchisees are saying:

“It’s nice to have your own business, but to also know you have the support, resources, and tools from ServiceMaster Corporate, along with brand awareness, is amazing.”
— Kara MacDonald, Owner

“Our ServiceMaster family is a group of like-minded, hardworking, tenacious individuals dedicated to helping customers day and night in their time of need.”
— Fred Anderson, Owner

“As a Restore franchisee for over 25+ years, our network and leadership are unmatched in franchise support and always focused on leading the industry. My only regret is not starting years earlier.”
— Jay Olsen, Owner

Frequently
asked
questions

FAQ

While your final cost will depend on which market you’d like to purchase a territory in, there are some standard costs you can learn more about on our franchise cost and investment page. We also require that you have enough working capital for the first year of operations, as well as enough funds to live on during that crucial first year. We’re looking for successful business owners, and it all starts with a successful beginning.

Executive Q&A
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Executive Q&A with John Tovar, President of ServiceMaster Restore

1851 Franchise sat down with John Tovar, President of ServiceMaster Restore, to talk about his journey into franchising, how the brand continues to support franchisees through good times and crises, and why restoration work delivers purpose and pride.

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Franchise Growth Markets
  • Expanding
  • Unavailable Markets
  • Top Growth Market

Become a ServiceMaster Restore Franchisee