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The Amazing Lash Studio® Brand Continues Expansion in the Golden State

The leading semi-permanent eyelash extension franchise is expanding the brand in California and giving franchisees the opportunity to help grow the in-demand beauty brand.

By Emily ClouseStaff Writer
SPONSORED 3:15PM 05/16/20

TheAmazing Lash Studio® franchise system continues to travel the road to success as it looks to grow in the Los Angeles, California market. Since being added to WellBiz Brands, Inc.’s portfolio of health and wellness companies in September of 2018, theAmazing Lash Studio brand has continued thrivingwith a presence across 23 states. The brand has already started moving westward, withstudios in Washington and California, and plans to open locations in Oregon. To further build upon the existing studios in California, the premier eyelash extension franchise is targeting growth in Los Angeles County, with a focus on the cities of Beverly Hills, Santa Monica, and Hermosa Beach.

John Balkhi & Erica Balkhi, Regional Developers for the Amazing Lash Studio brand in Los Angeles, are thrilled that the brand is further expanding in California. Mr. Balkhi received his Bachelor’s Degree in Business Economics and began his professional career in the pharmaceutical industry. He expanded his skills further after starting an investment company and diversifying into the real estate industry. Balkhi officially stepped into the world of franchising when he purchased his first franchise license from Liberty Tax and expanded the business to 20 locations—placing him in the top 1% of the company. 

Mr. Balkhi continued down the path of franchising and, in 2016, he opened his first Amazing Lash Studio location in Orange County, California with his wife Erica, who is also a Regional Developer with the Amazing Lash Studio franchise system. As a franchisee himself, Balkhi wants to help grow the Amazing Lash Studio brand by helping to onboard other aspiring franchisees.

Balkhi said that the Los Angeles area is one of the hottest markets for the brand’s ideal members––women who enjoy keeping up with their looks, and who crave convenient, exceptional beauty experiences. According to Bahlki, thanks to this demographic, he believes the eyelash extension brand will be a great addition to other beauty and spa services already offered in the market.

“Fashion is huge in Los Angeles, and the city is one of the biggest fashion capitals in the world,” said Bahlki. “And what complements fashion? Lashes.” Guests have the option to choose from four different eyelash extension styles––Natural, Cute, Sexy and Gorgeous––each of which achieves a different look depending on the guest’s preference, lifestyle, and eye shape. While the sheer variety of beauty services is limitless in Los Angeles, Bahlki argues that mom-and-pop shops simply can’t compete with the Amazing Lash Studio brand and the high-quality service it offers to its guests.The Los Angeles Charger Girls have even made the franchise their official sponsor for all things beauty and lashes.

“We come in and offer a minimum of eight rooms per studio and give gueststhe luxury of private roomsWith the best estheticians and cosmetologists applying the Amazing Lash Studio techniques, other shops can’t match the brand’s delivery of excellence,” said Bahlki.

Balkhi applauds the Amazing Lash Studio brand for its immense support that is available to franchisees from the moment they onboard. Balkhi helps the brand’s new franchisees with marketing, site selection assistance, sample resources for hiring the best lash stylists, inventory management as well as pre-opening and ongoing training. The Amazing Lash Studio brand’s approachable business model helps to set its franchisees up for potential return on investment.

Currently, there are approximately 240 studios open nationwide, with four open studios in the market, and several more slated to open within the first quarter of 2020. The brand aims to award more licenses to qualified franchisees in 2020 and open additional studios throughout Los Angeles County.

The opening of new studios presents ample opportunities to work for the Amazing Lash Studio brand. The brand estimates that for each new studio, approximately 25 jobs are created.

The Amazing Lash Studio franchise system has been providing opportunities to aspiring franchisees since 2013 and was recently named as one of the nation’s largest and fastest-growing eyelash extension franchise beauty brands of 2019 on theFranchise Times Fast & Serious list.

The Amazing Lash Studio system seeks franchisees throughout Southern California. The initial start-up cost for a single-unit Amazing Lash Studio location ranges from $224,659 to $482,528*. To learn more about investment opportunities with the Amazing Lash Studio brand, visit

*As stated in the March 13, 2019 Franchise Disclosure Document, as amended June 28, 2019.

Amazing Lash Franchise, LLC. 9780 S. Meridian Blvd, Suite 400, Englewood, CO 80112. This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. MN File No. F-8741. This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. Each Amazing Lash Studio® location is independently owned and operated. Amazing Lash Studio® and Amazing Lash Studio + design are registered trademarks of Amazing Lash Franchise, LLC.