Franchise brand International Dairy Queen, Inc. recently opened a new DQ Grill & Chill location in Lincoln, NE under existing franchisee Karl Westberg.

The Lincoln Journal Star reporter spoke with Westberg about the opening and his past experiences that led him to the Dairy Queen brand.

Said Westberg to the Lincoln Journal Star, "It's been 20 years of fun, and it all started by getting blown away by a tornado. We've been blessed these 20 years. I can't complain."

You can view the entire article here.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.