TruBlue Home Service Ally

In an age where the&nbsp;<a href="https://www.forbes.com/health/healthy-aging/aging-in-place-statistics/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=trublue-leaders-in-the-senior-handyman-industry-with-compassion-and-expertise-2726398" target="_blank" rel="nofollow">demand for aging-in-place solutions is rapidly increasing</a>,&nbsp;<a href="https://www.trubluefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=trublue-leaders-in-the-senior-handyman-industry-with-compassion-and-expertise-2726398" target="_blank" rel="nofollow">TruBlue Home Service Ally</a> has emerged as a dominant force in the senior handyman industry.&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a> is not just a service provider but a trusted partner dedicated to enhancing the safety, comfort and well-being of seniors and busy adults. This commitment has positioned TruBlue as the go-to franchise for those looking to make a meaningful impact while building a successful business. “No other company blends high-quality in-home maintenance, modifications and repair, despite the staggering demand for these services, which is why TruBlue has seen tremendous growth,” said&nbsp;<a href="https://www.linkedin.com/in/seancfitzgerald?utm_source=1851franchise.com&utm_medium=article&utm_campaign=trublue-leaders-in-the-senior-handyman-industry-with-compassion-and-expertise-2726398" target="_blank" rel="nofollow">Sean Fitzgerald</a>, TruBlue’s president. “We provide a service that is attractive to aging seniors and busy families alike — dispatching trusted professionals to handle everything from monthly home maintenance and safety assessments to handyman work and home modifications.”<h2>A Higher Standard for Senior Handyman Services</h2>TruBlue's approach to senior handyman services is rooted in compassion and expertise. The company offers a comprehensive suite of services designed to support seniors in maintaining their independence at home. This includes installing grab bars and wheelchair ramps along with widening doorways and replacing&nbsp;flooring with slip-resistant material.&nbsp;Basic handyman services and home repairs like preventative maintenance, interior painting, door installation, deck building, repair or staining, drywall repair, ceiling fan installation and bathroom and kitchen remodels and more are also part of TruBlue’s services.“Our philosophy that no job is too small really sets us apart from many other handyman services,” said Fitzgerald. “Whether it's a simple repair, a to-do list chore or a larger home modification project, we approach each task with the same level of dedication and attention to detail.” And recognizing that each senior's needs are unique, TruBlue offers customized Home Ally Maintenance Plans that include one-time modifications, ongoing maintenance and to-do list chores. These plans are designed to fit the specific needs, schedules and preferences of each client, ensuring that their homes remain safe and well-maintained over time.<h2>Certified and Trustworthy Professionals</h2>One of the key differentiators for TruBlue is the rigorous certification and screening process for its technicians. TruBlue teams hold certifications from&nbsp;<a href="https://agesafeamerica.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=trublue-leaders-in-the-senior-handyman-industry-with-compassion-and-expertise-2726398" target="_blank" rel="nofollow">Age Safe America</a> and are required to obtain their&nbsp;<a href="https://www.nahb.org/education-and-events/education/designations/certified-aging-in-place-specialist-caps?utm_source=1851franchise.com&utm_medium=article&utm_campaign=trublue-leaders-in-the-senior-handyman-industry-with-compassion-and-expertise-2726398" target="_blank" rel="nofollow">Certified Aging in Place Specialist (CAPS) certification</a>. This specialized training equips them with the knowledge and skills to assess, recommend and implement home modifications that enhance safety and accessibility.Additionally, all TruBlue technicians undergo thorough background checks and are fully insured. This ensures that seniors and their families can trust the individuals working in their homes, providing an added layer of security and peace of mind. "We show up when we promise, and we work with the customer,” said&nbsp;<a href="https://www.linkedin.com/in/quinn-malone-29271283/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=trublue-leaders-in-the-senior-handyman-industry-with-compassion-and-expertise-2726398" target="_blank" rel="nofollow">Quinn Malone</a>, a&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/27-year-old-quinn-malone-is-using-passion-and-personal-experience-to-start-his-own-trublue-total-house-care-franchise-2721701#stories">TruBlue franchisee in Chardon, Ohio</a>. “We're here to build relationships, not just conduct transactions. We aim for customer satisfaction and do what it takes to meet their needs, as they are the ones who live in the home, which should be just as they want it. We take pride in our work and stand behind it. I tell our customers if something goes wrong, we'll figure it out.”TruBlue's commitment to earning and maintaining trust is evident in every aspect of its service. The company's dedication to quality and integrity ensures that clients can have confidence in the work being performed in their homes. “I wouldn't hire anyone I wouldn't be comfortable sending to my grandparents' home,” Malone said. “That's a crucial test for us. Effective communication is key — they need to be able to talk to the customer, get to know them and ask the right questions.”<h2>A Strategic Business Opportunity</h2>For prospective franchisees, TruBlue offers a compelling business model that combines the growing demand for senior services with a reliable and recurring revenue stream. In the competitive home services space, TruBlue's focus on senior services allows franchisees to stand out by offering specialized, compassionate care that addresses a critical and growing need.If you're looking for a franchise opportunity that allows you to make a meaningful impact while building a successful business, consider joining the TruBlue family.&nbsp;For more information on franchising with TruBlue Home Service Ally, visit:&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally">https://1851franchise.com/trubluehomeserviceally</a>.

TruBlue: Leading the Senior Handyman Industry with Compassion and Expertise

1851 Franchise

With a philosophy that “no job is too small” and a commitment to hiring certified, insured and trusted technicians, TruBlue is ready to fill the country’s massive demand for senior-focused handyman services. 

This brand page has been paid for by TRUBLUE HOME SERVICE ALLY. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

TruBlue: Leaders In the Senior Handyman Industry with Compassion and Expertise

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<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a>, the national franchise dedicated to helping busy adults and seniors age in place safely and comfortably, closed out 2025 as the strongest year in the brand’s history. Fueled by record franchise development, rising systemwide revenue, and increasing demand for aging-in-place solutions, the brand enters 2026 positioned for even greater expansion.“We had by far our best year ever,” said&nbsp;<a href="https://www.linkedin.com/in/seancfitzgerald">Sean Fitzgerald</a>, president of&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a>. “We’ve seen tremendous growth in not only new franchise owners, but also in growth and revenue systemwide. We more than doubled our new franchise agreements signed in 2025, and we’ve seen over a 25% increase in systemwide revenue.”According to Fitzgerald, the momentum goes beyond the numbers. TruBlue is attracting a new caliber of franchise owners — professionals with strong leadership, sales and marketing backgrounds who recognize the long-term opportunity in the aging-in-place sector.“Overall growth is really overshadowing any other big developments,” Fitzgerald said. “A lot of new professionals are joining TruBlue with really impressive backgrounds. The level of business acumen of our new owners coming into the system has been very impressive.”As TruBlue’s footprint expands nationwide, the brand is unlocking new opportunities to serve seniors and their families through broader partnerships and programs aimed at supporting safe, independent living.“Because we’ve grown so rapidly and we have much more coverage than we did even a year ago, we’re beginning to develop more strategic partners and programs,” Fitzgerald said. “There’s nothing new about aging in place, but the demand for our services is becoming more and more pronounced.”That demand, Fitzgerald explained, is being driven by a critical gap in the marketplace, one TruBlue is uniquely positioned to fill.“There are not a lot of options for people who need simple and minor senior modifications like grab bars or handheld showers,” he said. “Durable medical equipment companies focus on large installations and don’t want to mess with small projects. Seniors are left struggling to find trustworthy people for these services, and that’s our sweet spot.”As insurance and subsidy models evolve, more age-driven services are becoming eligible for coverage, further accelerating demand.“Historically, health insurance only covered services prescribed by a doctor,” Fitzgerald said. “Now, more services are age-driven instead of need-driven, which is fueling demand. Our opportunities are going to increase because we’re happy to do these minor senior modifications. Our business model is to build long-term customer relationships and not just a transactional business.”Looking ahead, TruBlue’s leadership team sees its expanding coverage as the final piece needed to unlock even more national partnerships.“The only thing holding us back from developing more national partnerships in the past was coverage,” Fitzgerald said. “The demand is there, we just need good operators in more markets. It’s almost an ‘I told you so’ moment. The senior aging-in-place wave is here. It’s no longer coming — it’s evident, and it’s fueling our growth.”As TruBlue prepares for 2026, the brand continues to seek franchise partners who are natural community builders and storytellers.“We’re really looking for people with a sales and marketing mindset,” Fitzgerald said. “Our owners are creating awareness, connecting to the community and becoming the local authority on aging in place. We’re looking for people who can build teams, network and tell the story of why our services matter.”With record-setting growth behind it and powerful demographic trends ahead, TruBlue enters the new year confident in its position at the forefront of the aging-in-place movement.“Our owners have been doing a great job connecting with their communities,” Fitzgerald said. “This trend is only going to continue, and we are well-positioned for it.”To learn more about franchise opportunities with TruBlue Home Service Ally, visit: <a href="https://1851franchise.com/trubluehousecare/info">&nbsp;https://1851franchise.com/trubluehousecare/info</a>.

The home maintenance, repair, and senior modification franchise caps its strongest year ever, driven by rapid franchise expansion, systemwide revenue gains, and surging market demand.

TruBlue Home Service Ally Closes Out 2025 With Record Growth and Accelerating Demand for Aging-in-Place Services

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TruBlue & Lifewise Partner to Create Safer Homes for Seniors

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Why Protected Territories Matter and How the TruBlue Franchise Delivers

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For decades,&nbsp;<a href="https://www.linkedin.com/in/john-dawes-09067411/">John Dawes</a> has successfully built businesses from the ground up. Most recently, it was his work in bathroom safety remodeling that shifted his perspective. While helping seniors modify their homes for safety, Dawes saw firsthand the immense relief and joy his work brought to families.Now, at 60 years old, Dawes isn't looking to retire, he is looking to continue making a difference. Determined to spend the next decade doing meaningful work, Dawes has launched&nbsp;<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a> in Sioux Falls. By pivoting to franchising, he is skipping the "start-up" headaches he faced in previous ventures to focus entirely on what drives him: providing peace of mind to the Sioux Falls community and helping neighbors stay safe and comfortable in their homes.1851 Franchise sat down with Dawes to discuss the launch of his new business. Here’s what he had to say:1851 Franchise: Frame your personal story for us. What do you want us to know?John Dawes: I've been in sales and management for most of my career. I bounced around from the auto industry to the mortgage industry, then onto the advertising agency world. I owned a mortgage company for many years here in Sioux Falls. Then I became their national sales trainer and their sales manager for 34 locations. I also owned an auto dealership leads and credit repair company called The Right Track Solution for five years.For the last year and a half, I headed up a national bathroom remodeling company. About 75% of my business was working with seniors, and I really enjoyed seeing firsthand how we impacted our customers and the new peace of mind our services provided for them. This really motivated me to open a business centered around seniors. I still have 10 to 15 years left to work, so I thought, “Why not open a senior service-centered business?”1851: What did you do before franchising, and how did you decide franchising made sense for you?Dawes: My first two businesses that I owned, there was not really a model to go by. So, you pretty much had to do everything from figuring out your CRM and your marketing approaches. I did not want to go down that road again because it takes a lot of work and a lot of time. What really attracted me to franchising is that they've already got everything completed for you. It’s like a turnkey business. You go in, follow the instructions and here you go.1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Dawes: I have a lot of friends that own franchises in different industries, so a lot of my perception of franchising comes from their experiences. Some of them were given a ton of freedom and leeway, others not at all. I thought initially that the franchisor would give me everything, but it turned out that they did give me some decision-making power, and I really appreciate that.1851: What made you pick this brand? What excites you most about this company?Dawes: When I found&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a> it was just a perfect match. I've always had a heart for helping people, especially seniors. With what they get for compensation and then the amount of things that they give you and the amount of support they give you, there really aren’t any franchises out there like them. They go above and beyond what many other companies do.1851: What do you hope to achieve with your business? What are your plans for growth?Dawes: I grew up in North Dakota in Grand Forks, so there might be possibilities of expanding to my home areas. I would definitely like to expand further south, maybe to Sioux City. There aren’t too many TruBlue territories in this area, so there is plenty of opportunity to expand.1851: Is there anything else about your story you want us to know?Dawes: I've always had just a passion for helping people and treating them how they should be treated. With my sales background I always aimed to not put a ton of pressure on customers to purchase or not purchase.Also, I've played racquetball for probably 40 years, 50 years, and I’m a new grandparent! I have one grandchild right now, with 2 more on the way. A lot of my time is spent with my family these days.1851: What advice do you have for other people thinking about becoming franchise owners?Dawes: I would definitely say that if you've got the inkling that franchise ownership is something you want to do, then you should do it. The nice thing about franchising is that there's always going to be help and support at the ready for you. If you have the drive to succeed, you will succeed.About TruBlue Home Service Ally:TruBlue Home Service Ally® provides a unique and affordable approach to helping busy adults and seniors live a worry-free life by offering trustworthy handyman, home maintenance and senior modification services. Helping you maintain your home both inside and out, TruBlue’s services include handyman projects and to-do list chores, preventative home maintenance programs, kitchen and bath remodels, seasonal work, and senior modification services, all handled by professional, bonded and insured Tru-Pro® Technicians. TruBlue franchise owners are required to complete senior home safety certification programs through the NAHB and Age Safe America. As certified specialists, TruBlue franchisees are able to perform aging in place home safety assessments and can make recommended safety modifications as needed.All locations are independently owned and operated. Service offerings, certifications, and licenses vary by location.

TruBlue Home Service Ally - John Dawes Franchisee Feature - 1851 Franchise

After discovering a passion for helping seniors age in place safely, John Dawes is bringing the handyman and home safety franchise to Sioux Falls.

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TruBlue: Leaders In the Senior Handyman Industry with Compassion and Expertise

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