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<div style="color: #222222;   background-color: #ffffff;"><strong> </strong>Texas-based franchise concept <a href="http://www.mooyahfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=waterloo-cedar-falls-courier-mooyah-burgers-fries-shakes-is-looking-to-open-in-iowa-5804" target="_blank" rel="nofollow" target="_blank">MOOYAH Burgers, Fries &amp; Shakes</a> is aiming to develop within Iowa and is looking at Waterloo-Cedar Falls as a potential focus for one of the state's first locations. Due to the impact the brand traditionally has in its midsize markets, the area screams success for the better burger brand.</div><div>&nbsp;</div><div style="color: #222222;   background-color: #ffffff;"></div><div><span style="color: #222222;   background-color: #ffffff;">&#8220;We&#8217;re able to penetrate the market with just a couple of restaurants, build name awareness,&#8221; VP of Development Ardag Tachian said in an interview with the Waterloo Cedar Falls Courier.</span></div><div>&nbsp;</div><div style="color: #222222;   background-color: #ffffff;"></div><div style="color: #222222;   background-color: #ffffff;">The goal now is to find the right owner to begin penetrating the market. MOOYAH has started fielding calls from potential franchisees for locations not only within Waterloo-Cedar Falls but also Des Moines and Iowa City.</div><div><br /><div></div>&#8220;Folks travel across the country to visit our restaurants and let us know they have an interest in opening in their hometowns,&#8221; Tachian said to the Waterloo Cedar Falls Courier. &#8220;We&#8217;re very active in franchise conferences and shows. We recently had a franchise development booth and the International Franchise Expo in New York, where folks come from all over the world to learn about franchise opportunities.&#8221;</div><div>&nbsp;</div><div style="color: #222222;   background-color: #ffffff;"></div><div style="color: #222222;   background-color: #ffffff;">&nbsp;<span style=" ">MOOYAH traditionally looks for real estate locations that field a lot of traffic day and night, similar to those in shopping centers with Hy-Vee and Walmart, and hires a minimum of 30 employees.The brand welcomes single-unit owners but more often than not, new franchisees sign on to bring multiple locations to the area.</span></div><div>&nbsp;</div><div><div></div><div>&#8220;We are open to having multiple franchise partners; however, in markets where we can open restaurants in (the same) area, most who come to us would want to own multiple units,&#8221; Tachian said to the Waterloo Cedar Falls Courier. &#8220;They&#8217;d say, for example, they&#8217;d like to open three to five in the area and, so, would capture the area.&#8221;&nbsp;</div><div>&nbsp;</div><div>See the <a href="http://wcfcourier.com/business/local/fast-casual-chain-looking-to-plant-iowa-roots-locally/article_f5b22e07-1062-5ac9-b66d-eed7190538aa.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=waterloo-cedar-falls-courier-mooyah-burgers-fries-shakes-is-looking-to-open-in-iowa-5804" target="_blank" rel="nofollow" target="_blank">full article here</a>. &nbsp;</div><div>&nbsp;</div><div>&nbsp;</div></div>

1851 Franchise

The 10-year-old fast-casual restaurant chain wants to develop a presence in Iowa.

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Waterloo Cedar Falls Courier: Mooyah Burgers, Fries & Shakes Is Looking To Open In Iowa

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