1851

No franchise brand is an island, which is why choosing the right vendor partners for their individual needs is so crucial. Not only do vendor partners provide support for a brand, but they also play an important role in supporting franchisees, making the need for brands to thoroughly vet prospective vendor partners before signing on the dotted line that much more significant.&nbsp;

Dave Foster, VP of Development for <a href="https://carstarfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=what-your-brand-will-need-to-build-buzz-in-2020-the-right-vendor-partners-2710614" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">CARSTAR</a>, and James Williams, CEO of <a href="https://www.mayweather.fit/franchise/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=what-your-brand-will-need-to-build-buzz-in-2020-the-right-vendor-partners-2710614" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Mayweather Boxing + Fitness</a>, both have experience making important decisions in regard to vendor partnerships on behalf of the brands they represent. As once-emerging-yet-now-established franchises, the experience taught CARSTAR and Mayweather Boxing + Fitness valuable lessons that can benefit other emerging brands currently looking to build buzz.

As an auto body repair franchise, CARSTARS&rsquo;s vendor partners include paint partners. Foster noted that the brand utilizes three American and three Canadian partners to support its franchisees in each country, one of which includes Sherwin-Williams.&nbsp;

&ldquo;[Our paint vendor partmers] support us in our <a href="https://1851franchise.com/how-to-make-the-most-out-of-discovery-day-2708214" style="text-decoration-line:none" target="_blank">Discovery Days</a> by helping us understand the different marketplaces,&rdquo; Foster said, adding that paint partners also &ldquo;help us drive new prospects to those Discovery Days&rdquo; through communicating the benefits of CARSTAR.&nbsp;

&ldquo;Our vendors are integral to our system,&rdquo; Foster said.&nbsp;

Foster&rsquo;s advice to emerging franchise brands is to choose vendor partners who will be in line with their mission and values. &ldquo;You really have to align with people that believe in what you&rsquo;re doing and buy into your program,&rdquo; he said.&nbsp;

For Williams, choosing vendor partners was also something that required great care.

&ldquo;At Mayweather Boxing + Fitness, we select vendor partners as carefully as we select our franchisees,&rdquo; he wrote in an email. &ldquo;We are trusted custodians of a very powerful brand that has taken over 20 years to build, and that is something incredibly important to us. Our vendors are an extension of Mayweather Boxing + Fitness, so we must have full confidence that they are going to provide the gold standard of service that is our foundation and brand ethos.&rdquo;

<a href="https://1851franchise.com/floyd-mayweather-jr-the-1851-exclusive-interview-2708582" style="text-decoration-line:none" target="_blank">The fitness brand founded by professional boxer Floyd Mayweather Jr.</a> has a thorough screening process with new vendors. It uses its flagship location as a &ldquo;true research and development studio&rdquo; and first tests vendor products there, according to Williams.&nbsp;

&ldquo;We only bring on a vendor once they have been fully vetted with precise processes that have a proven track record for our specific application,&rdquo; he wrote. &ldquo;We build strong and lasting relationships with our vendors the same way we do with our franchisees. We want to be sure that we align outside of just the business relationship. They need to be people that we connect with on a human level, as well.&rdquo;&nbsp;

One of Mayweather Boxing + Fitness&rsquo; vendor partners, the equipment-manufacturing company Throwdown, has been a partner with since the brand&rsquo;s inception, according to Williams.&nbsp;

&ldquo;Some of the benefits they have brought to Mayweather Boxing + Fitness include incredibly simple processes, consistent service and innovation, and scalability,&rdquo; Williams wrote in an email, adding that the company provides much of the brand&rsquo;s studio fitness equipment with full, white-glove service.&nbsp;

&ldquo;[Throwdown] manages the entire logistics process, removing the onus and stress from the franchisee,&rdquo; Williams wrote. &ldquo;They have designed custom equipment and soft goods for us while also continuing to bring pre-market product offerings to our attention on a regular basis. The quality of product and level of customer service for our franchisees has been second-to-none, allowing our franchisees to focus on the core aspects of their business even more effectively.&rdquo;&nbsp;

Williams also had advice for <a href="https://1851franchise.com/5-ways-to-grow-from-emerging-to-established-brand-2709165" style="text-decoration-line:none" target="_blank">emerging brands</a> that are selecting vendor partners: remember that those you choose are an extension of your own brand.&nbsp;

&ldquo;As a franchisor, no matter how much support you provide a franchisee, if a vendor fails to deliver, it falls squarely on the franchisor,&rdquo; he wrote. &ldquo;A franchisor must be able to trust their vendors to uphold the same service quality and overall business ethics as they do. They need to understand that this is more than just a transaction &ndash; it is a deep, relationship-based, customer service-focused business where the long-term success of the franchisee must be the main focus.&quot;

What Your Brand Will Need to Build Buzz in 2020: The Right Vendor Partners

1851 Franchise

How choosing the right vendor partners can help your brand go a long way in 2020. 

what-your-brand-will-need-to-build-buzz-in-2020-the-right-vendor-partners

United Water Restoration Group

United Water Restoration Group: Maximizing Revenue with Emergency Services 

United Water Restoration Group: Maximizing Revenue with Emergency Services — Be There When Your Community Needs You

united-water-restoration-group-maximizing-revenue-with-emergency-services-be-there-when-your-community-needs-you

Right at Home

Right at Home 2025 Caregiver of the Year Award

Right at Home Honors Caregivers Worldwide:  Celebrating the 2025 Caregiver of the Year Awards

right-at-home-honors-caregivers-worldwide-celebrating-the-2025-caregiver-of-the-year-awards

Minuteman Press International

Minuteman Press Franchise Owner & President’s Club Member Matt Bloom, Norwich, CT.

Minuteman Press Franchise Review: From Venture Capitalism to Printing

minuteman-press-franchisee-continues-tradition-of-success-in-norwich-ct

Paris Baguette

Photo of array of Paris Baguette pastries

Paris Baguette Redefines Morning Routines With Fresh Breakfast and Premium Coffee Strategy

paris-baguette-breakfast-strategy-growth

TruBlue Home Service Ally

TruBlue’s Home Maintenance Plans: Peace of Mind for Homeowners

trublues-home-maintenance-plans-peace-of-mind-for-homeowners

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Subway Pushes Global Growth Despite U.S. Closures 

subway-pushes-global-growth-despite-us-closures

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands - 1851 Franchise

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands

doordash-acquistions-deliveroo-sevenrooms

Crumbl Franchise Investment - TSG Consumer Partners -  1851 Franchise

TSG Consumer Partners Takes Minority Stake in Crumbl, Signaling Franchise Growth Potential

crumbl-franchise-investment-tsg-consumer

Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

yum-brands-reports-strong-q1-results-with-big-boost-from-taco-bell

QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

mcdonalds-franchise-recovery-chicken-strategy-value-deals-2025

Layoffs Surge to Pandemic-Era Highs, Opening Doors for Franchise Growth

layoffs-surge-to-pandemic-era-highs-opening-doors-for-franchise-growth

Franchisee spotlight graphic with photo of Amy Lepke and family and Papa Murphy's logo

After 14 Years as a Stay-At-Home Mom, Amy Lepke Returned to Papa Murphy’s — This Time as an Owner

papa-murphys-franchise-amy-lepke

Franchisee Spotlight with Micki Waters and Papa Murphy's Logo

Work Mom: How Micki Waters Became a Mother Figure to Her Entire Papa Murphy’s Team

work-mom-how-micki-waters-became-a-mother-figure-to-her-entire-papa-murphys-team

District Taco Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-district-tacos-franchise-costs-fees-profit-and-data

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

how-robert-trujillo-expanded-his-construction-business-with-uwrg

What Your Brand Will Need to Build Buzz in 2020: The Right Vendor Partners

MORE STORIES LIKE THIS