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<a href="https://youthathletesunited.com/?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_ctmarket&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">Youth Athletes United</a>, the largest multi-sport education program in the country with 314 units, coaches sports, nutrition and muscle groups in a preschool-based program. The multi-brand franchisor behind <a href="https://newyork.supersoccerstars.com/?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_ctmarket&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">Soccer Stars</a>, <a href="https://amazingathletesfranchise.com/?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_ctmarket&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">Amazing Athletes</a>, <a href="https://www.franchisetga.com/?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_ctmarket&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">TGA Premier Sport</a> and <a href="https://www.jumpbunch.com/franchise?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_ctmarket&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">JumpBunch</a> is now expanding into the Connecticut market.&nbsp;With an already strong presence in New England, and a home base in New York City, this expansion effort is well timed as more than <a href="https://www.hartfordbusiness.com/article/study-27200-people-moved-from-nyc-to-ct-in-2020?utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">27,000 people</a> moved out of New York City and into Connecticut in 2020 alone. And these relocated families are seeking a familiar brand, Youth Athletes United, because of its combined decades of experience and dedication to bringing an unmatched curriculum to their children.<a href="https://www.linkedin.com/in/john-erlandson-62409b4/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">John Erlandson</a>, Co-founder and President of Youth Athletes United, understands the need for movement as it relates to children. With an extensive background in both the sports and fitness industries, paired with a degree in exercise physiology from <a href="https://www.temple.edu/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">Temple University</a>, he has been a key piece in the brand’s growth.“When this opportunity came along for Youth Athletes United, it was really an opportunity to bring all of my skill sets together,” said Erlandson. “My sales background, my exercise physiology background, my love of kids and the ability to own a business and bring those skills of franchising and licensing intellectual property all under one roof with myself and my partner driving the strategy.”Erlandson is well-aware that the COVID-19 pandemic has <a href="https://www.usatoday.com/story/opinion/voices/2021/03/24/youth-sports-competitive-covid-19-expensive-column/4797607001/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">altered how</a> children play organized sports. Smaller organizations have closed their doors and the competition has gotten narrower, but certain “socially distanced” and outdoor sports like soccer, golf, and tennis have seen a spike in popularity. The impact of the pandemic has been felt in the form of families moving to less-crowded communities as well — with Connecticut specifically being a hot spot.&nbsp;“One of the focuses for us is tangential markets. We're very big in New York City, Westchester, and Long Island,” said Erlandson. “And with COVID, there are a lot of people moving out of the city and moving to the Connecticut area. So we are in Connecticut already. JumpBunch is already there. But we just think it's an obvious opportunity to expand because there are a lot of parents and kids that experienced Youth Athletes Unites living in other areas around New York City.”Erlandson stated that with the influx of big-city families moving to Connecticut and the generally affluent communities that are present in the state, “there’s the potential to have some of the more premium offerings, and it checks all the boxes of another great place to expand.”Currently, there are two JumpBunch units and a corporate Soccer Stars unit in the state of Connecticut, and the company aims to open another three units in the state by the end of 2022, whether they be Soccer Stars, Amazing Athletes or TGA Premier Sport.&nbsp;In an era where parents are <a href="https://www.usda.gov/media/blog/2017/01/13/cost-raising-child?utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">spending massive amounts of money</a> on their children, youth sports present a near-recession-proof opportunity. Many schools and even daycare centers are incentivized to prioritize academic work, leaving physical education largely neglected. Youth Athletes United’s model addresses this gap in the curriculum.&nbsp;As reported by the <a href="https://health.gov/sites/default/files/2020-09/YSS_Report_OnePager_2020-08-31_web.pdf?utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">U.S. Department of Health and Human Services</a>, “adolescents who play sports are eight times more likely to be physically active at age 24 than those who do not play sports,” making the skills taught by the Youth Athletes United team a part of the foundation for healthy habits that can last a lifetime. The same report credits youth sports with increased life skills, leadership qualities, self-esteem and lower rates of anxiety and depression.“Before we established Youth Athletes United, there was little to no modernization to our industry, whether in the curriculum, the technology or the product itself,” said Youth Athletes United co-founder and CEO <a href="https://www.linkedin.com/in/adam-geisler-1442697/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">Adam Geisler</a>. “We’ve found new and unique ways to service curriculum and activities that haven’t been done before that allow us to meet families where they are rather than force them to meet at one singular location. So whether we're doing private groups at people’s homes, or we're running classes inside of malls or at the local field, we look at how we can continue to provide more programming content to more kids to reach our million-kids-a-year goal for our business.”Erlandson foresees “hypergrowth” in the next couple of years for Youth Athletes United’s target market of Connecticut.&nbsp;“We expect to have at least five total units in Connecticut by the time it's all said and done,” said Erlandson. “We also see these units being some of our top-performing units as well because they are very dense, high-income areas.”&nbsp;Amazing Athletes currently offers two franchise programs: The total investment to begin operation of this franchised business for the Complete AA Program ranges from $43,650 to $64,950, including between $35,450 and $43,450 that must be paid to the franchisor. The total investment to begin operation of this franchised business for the Basic Package ranges from $33,450 to $51,950, including between $27,950 and $33,450 that must be paid to the franchisor. For more information, visit <a href="https://amazingathletesfranchise.com/?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_brand_profile&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">https://amazingathletesfranchise.com/</a>.&nbsp;The total cost to open a TGA Premier Sports franchise ranges from $42,700-$113,000, which includes a franchise fee of $30,000-$70,000.&nbsp; For more information, visit <a href="https://www.franchisetga.com/?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_yau2&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">https://www.franchisetga.com/</a>.&nbsp;Franchise opportunities for JumpBunch will begin in 2022. Learn more about the brand here:&nbsp; Learn more about franchising here: <a href="https://www.jumpbunch.com/franchise?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_brand_profile&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">https://www.jumpbunch.com/franchise</a>.&nbsp;Franchising opportunities for Soccer Stars will begin in 2022. Learn more about the brand here: <a href="https://newyork.supersoccerstars.com/?utm_source=pr&amp%3Butm_medium=editorial&amp%3Butm_campaign=fall21_brand_profile&utm_source=1851franchise.com&utm_medium=article&utm_campaign=youth-athletes-united-looks-to-add-3-new-connecticut-locations-by-the-end-of-2022-2717225" target="_blank" rel="nofollow">https://newyork.supersoccerstars.com/</a>.&nbsp;

Youth Athletes United Looks to Add 3 New Connecticut Locations by the End of 2022

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The New York-based company targets the Constitution State as the pandemic inspires more than 27,000-plus people to relocate to Connecticut from New York City 

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How much can franchisees make? It’s a question many prospective owners ask before investing in a franchise. While earnings tend to be driven by variables such as industry, location and general management skills, a proper understanding of the key factors driving profitability can help franchise owners develop expectations that are realistic.&nbsp;Multi-unit franchisee&nbsp;<a href="https://www.linkedin.com/in/mangesh-patel-9368569/">Mangesh Patel</a>, who’s readying the launch of six&nbsp;<a href="https://www.beefobradysfranchise.com/">Beef ‘O’ Brady’s</a> restaurant locations in the Macon, Georgia area, shares insights from his franchising experience.<h2>Understanding Franchise Income</h2>Keeping operational costs in check can have a major impact on overall earnings. Taking a proactive approach to expenses such as food and labor, as well as payroll and scheduling, can help align actual franchise income with general expectations for the business.“I just had a meeting with a couple of people, and they said, ‘You talked about a 25% profit margin, but I’m only doing 12%.’ So, I looked at the figures they sent me,” Patel said. “Their&nbsp;<a href="https://1851franchise.com/calculate-restaurant-franchise-profit-2730476">restaurant</a> food cost was running at 37%, which should be around 30%. The national average is about 32%. If I do things correctly, my average food cost needs to be at or below 30%. And payroll should run around 18%. But many people run 25 to 28%.”So,&nbsp;<a href="https://1851franchise.com/unraveling-franchise-earnings-how-much-can-you-really-make-2723935">how much can franchisees make</a>? Here are five areas to consider.<h2>Practical Tips for Prospective Franchisees</h2><ol><li>Control Costs From Day One:&nbsp;It’s important to monitor payroll, food and supply costs closely. Overstaffing and inefficiencies can quickly reduce profits.</li><li>Plan For The Opening Surge:&nbsp;Traffic within the first few months of opening is likely to be higher. It’s important to adjust staffing and inventory accordingly, and pay close attention to how those levels change as time goes on.</li><li>Invest In Training:&nbsp;Properly trained workers can help reduce waste and improve overall service, which has a direct effect on net income.</li><li>Understand Your Market:&nbsp;Each market is unique and revenue potential will vary depending upon location, demographics and competition.</li><li>Track Metrics Regularly:&nbsp;Food cost percentages, labor ratios and weekly sales data act as key indicators operations may need to be adjusted.</li></ol><h2>What Profitability Really Comes Down To</h2>Patel notes that if franchise owners manage labor and costs properly, it’s not impossible to achieve strong cash flow even in the first year, bucking some franchising trends.So,&nbsp;<a href="https://1851franchise.com/how-much-can-you-make-as-a-franchise-owner-2724761">how much can franchisees make</a>? While results tend to vary, careful planning, disciplined operations and a proactive approach to assessing initial costs are essential. But by grasping and guiding the elements that drive franchise profitability, franchise owners can maximize overall business earnings, scaling a business that’s sustainable financially over the long term.Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our&nbsp;<a href="https://1851franchise.com/power-rankings">Power Rankings</a> to read more on brands making moves.

How much can franchisees make? This guide explains what drives franchise earnings and how to manage costs, with expert tips from multi-unit owner Mangesh Patel on maximizing your franchise income.

How Much Can Franchisees Make? A Guide for Prospective Franchise Owners

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The linear sales funnel is dying. Prospective buyers are no longer filling out a form at first glance and waiting for the phone to ring. They’re doing the majority of the heavy lifting before they even make themselves known to the franchisor. For franchisors, this means one key thing: you must know exactly where candidates spend their time. No guesswork. And you have to adjust your strategy accordingly.And, in today's buyer world, the biggest buzz term is 2026's ride or die for franchise brands – Ai.&nbsp;If you are trying to sell a franchise today, you must meet candidates where they are (four walls, Ai, website, social advertising).&nbsp;Focusing on a strong digital footprint first and then lead generation will help the brand with validation and will lay the foundation for trust before the first conversation even happens. Still, franchisors must know where to find their candidates and be confident the candidates are being sent to the right place.“We consistently see the strongest lead performance from Google Search (paid and organic), social platforms such as Facebook, Instagram and LinkedIn and our franchise development website,” said&nbsp;<a href="https://www.linkedin.com/in/erinlsnyder">Erin Snyder</a>, head of franchise development at&nbsp;<a href="https://handelsicecream.com/handels-franchise/">Handel’s Homemade Ice Cream</a>. “Because all awareness and advertising efforts ultimately funnel candidates to our development site, maintaining a highly optimized, mobile-first web presence is critical for conversion.”<h2>The "Hidden" Channels: Authentic Research via AiSEO</h2>While Google and major portals are often where a candidate might start a broad search, the deep research happens in the shadows. This is where candidates scroll, mindlessly or otherwise, simply observing rather than clicking “apply” immediately; or, ask Ai chatbots about the best franchises to buy, the blind spots, the why nots, and, of course, the whys.Right now, Ai plays a key role in this research stage. Buyers want the truth.&nbsp;For franchisors, this means your content strategy must pivot. It is no longer enough to post stock photos of happy business owners. You must document the journey, showing the behind-the-scenes reality that proves your concept has staying power.<h2>The Pivot From Print to Digital Interactivity</h2>While print media has been a channel for franchise development in the past, its static nature has made it less effective as the buyer’s journey has shifted to digital. Buyers are generally looking for channels that will allow them to click, read and continue the search immediately.“Traditional print media has largely become a thing of the past for franchise development,” Snyder said. “What has been encouraging, though, is seeing many of these publications successfully pivot to digital formats that offer greater interactivity, stronger analytics and far better linkability than print ever could.”This creates a more dynamic experience for the candidate. In addition to a digital article, franchisors can embed a “day in the life” video, for example, or hyperlink a deeper dive on costs and profits for instant validation.This shift also allows franchisors to track return on investment more effectively. Instead of guessing if an article or ad worked, digital publications allow you to see exactly who clicked through, allowing for retargeting and smarter budget allocation.<h2>The Conversion Hub: Your Mobile-First Website</h2>Once a candidate has discovered you on Google, watched your videos on TikTok and read about you in a digital publication, they finally arrive at the destination: your franchise development website.This is the bottom of the funnel, where you will win or lose a candidate. Because all other channels point here, your website cannot just be a digital brochure. It has to be a conversion engine. And crucially, it must work perfectly on a smartphone.The question can’t just be “Do we have a website?” Questions about the website should surround usability and readability. Is navigation easy on a smartphone? Does the site load quickly? Is it readable? If a prospect has to pinch-and-zoom to read your investment costs and financial performance, they will leave.An optimized, mobile-first presence is critical because it serves as the collection point; all other awareness efforts funnel potential franchisees to the site. The user experience here should validate the trust built on other channels. However, accessibility is only half the battle; the content itself must be unsparingly open. The website is the channel where you must prove your value proposition with hard data.“Across all channels, the messaging needs to be clear, concise and consistent,” Snyder said. “Candidates should be able to easily find transparent investment ranges and financial requirements, a clear value proposition, compelling franchisee success stories, key differentiators from competitors and straightforward next steps for how to inquire.”When you treat your website as a transparency engine rather than a gatekeeper, you change the dynamic of the eventual sales call. A candidate who has already consumed your financial data and success stories arrives at the inquiry stage educated and qualified. This allows the development team to skip the basic fact-finding and move straight to strategy and fit.“When a candidate submits an inquiry, the first conversation should build on what the candidate has already learned,” Snyder said “ensuring they understand the opportunity they are considering, clarifying details, personalizing the discussion to their goals and moving them into a structured education process rather than starting from scratch.”<h2>Allocating the Budget: The "Ideal Candidate" Approach</h2>While a presence across multiple channels — from search and social to digital publications — is key, understanding exactly how much to invest in each option is the next hurdle. There is no single, magical approach to budgeting; a brand selling multi-million-dollar franchises needs to develop a presence in different places than a low-cost, mobile franchise will.To spend effectively, you must deeply understand your ideal franchisee profile. Once you know who is investing, you can begin working on where to find them. For example, a high-net-worth investor might be on LinkedIn and reading digital trade journals, while a first-time investor or someone seeking an owner-operator model might be influenced by local Facebook ads.“Franchisors should start by understanding their ideal franchisee profile and then allocate budget toward the channels where those prospects spend the most time,” Snyder said. “The mix will naturally look different for a high-investment, multi-unit candidate than for a first-time owner-operator. Beyond that, it’s critical to consider overall brand awareness and invest in channels that consistently get both the brand and the franchise opportunity in front of qualified prospects. A balanced approach that supports both awareness and lead capture tends to produce the strongest results.”<h2>Key Takeaways and Next Steps:</h2>Make sure you have a content footprint that answers the top 25 questions asked about your brand in Ai and Google searchs.Review your mobile experience: Open your franchise development site on your phone. If it takes more than three seconds to load or if the "Apply" button is hard to find, fix it immediately.Embrace "lo-fi" video content: You don't need a production crew. Use a smartphone to record "day in the life" videos with your franchisees and post them to social to build authentic trust.Ensure transparency and continuity:&nbsp;Candidates need to be able to find the information they’re looking for, and the experience should be consistent between a social page and a franchise development site. Make sure your value proposition is clear across all channels.Embrace innovation, but don’t count out the classics:&nbsp;Look at the whole picture. Many candidates are exploring opportunities on supplemental platforms like social media or in the results of a Google search, but they’re still looking at the franchise development site, too. Don’t confine yourself to the “old reliable” methods, but don’t leave them behind, either.Budget by persona, not platform: Don't just "do Facebook ads." Define exactly who your buyer is, and spend your money only on the channels where that specific person consumes content.For more information on franchise growth channels, check out these related stories on 1851 Franchise:<ul><li><a href="https://1851franchise.com/how-to-use-social-media-marketing-to-promote-your-franchise-2727185#stories">How To Use Social Media Marketing To Promote Your Franchise</a></li><li><a href="https://1851franchise.com/building-a-franchise-website-that-converts-key-features-and-best-practices-2727363#stories">Building a Franchise Website That Converts: Key Features and Best Practices</a></li><li><a href="https://www.youtube.com/watch?v=vlfduHqGy7I">How to Sell Franchises | The Buyer Persona</a></li></ul>

To succeed in the shifting landscape, franchisors must understand the buyer’s journey, identify the ideal franchisee profile, and build a digital presence that meets candidates where they are.

Youth Athletes United Looks to Add 3 New Connecticut Locations by the End of 2022

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