1851 Franchise asked Kauffman about her experience as a broker, what makes her successful and some strategies franchisors can use to cast their net wide in the search for great franchisees this year.

During the interview, Kauffman emphasized the significance of open and honest communication with her clients, which, coupled with her passion for the industry as a whole, has been instrumental in her success.

“I listen to what my clients are saying and have a real conversation with them about what they are looking for,” noted Kauffman. “Not just short-term but later on down the road too. It’s my job to help guide them down the discovery path and provide them with resources along the way, all while remaining impartial.”

You can watch the full interview above or on YouTube

Don’t Miss the Next Big Franchise Story

Sign up for the 1851 Franchise newsletter to get our biggest stories before everyone else

By signing up, you agree to our user agreement (including class action waiver and arbitration provisions), and acknowledge our privacy policy.

Jeff Dwyer

About the Author

Jeff Dwyer

Follow