The BIGGBY® COFFEE Brand Celebrates 78 Franchises Sold and 35 Stores Opened in 2021

For BIGGBY® COFFEE, the 280-plus-unit coffee franchise focused on enriching communities and helping people build a life, 2021 proved to be a year of major growth. Last year, the brand signed 78 franchise agreements and opened 35 stores in seven states. Now, the BIGGBY® COFFEE brand is gearing up for even more growth in 2022, aiming to sign another 100 franchise agreements by year-end. 

Much of the BIGGBY® COFFEE brand’s recent growth can be attributed to the brand’s new modular, drive-thru-only store that’s available in Michigan, Ohio, Kentucky and Indiana — a model thought up by Jeff Konczak, one of the brand’s franchise owners.

“When he presented the drive-thru-only concept to us, we knew right away it was something special,” said Mike McFall, co-founder and co-CEO of the BIGGBY® COFFEE brand. “In 2021, we were deploying that model very aggressively, and by the end of the year, there were 21 operating and 33 more being built.”

It wasn’t just the franchise system that grew in 2021. The BIGGBY® COFFEE brand’s gross sales also spiked, growing by 28% across the system.

“Breaking that number down, 20% of sales increases were in same-store sales growth and 8% is new store sales growth,” said McFall. “We did have a COVID dip in 2020, but even during the pandemic year, our gross sales grew by 15.8%, and of that,  8.49% was same-store sales. Despite the dip during the pandemic, our sales outperformed the industry’s leaders in domestic same-store sales.” 

After a successful 2021, the BIGGBY® COFFEE brand has no plans of slowing down. 

“We’re excited about the future of BIGGBY® COFFEE,” said Bob Fish, co-founder and co-CEO of the BIGGBY® COFFEE brand. “There is so much development and energy, and it’s all very exciting to me. If we are able to offer a supportive, nurturing environment for our franchisees while also succeeding as a coffee chain, then we are going to have a big impact on the industry.”

For more information about franchising with the BIGGBY® COFFEE brand, visit https://www.biggbyfranchising.com/.

About The BIGGBY® COFFEE Franchise

The BIGGBY® COFFEE franchise, based in East Lansing, Mich., was started with a single store on March 15, 1995. One year later, and on the cusp of opening a second location, Bob Fish and Michael McFall, on a handshake and $4,000, decided to franchise the concept. The brand’s cultural values of Make Friends, Have Fun, B Yourself and Share Great Coffee help coffee-lovers and the coffee-curious alike benefit from a less pretentious and fun approach to the standard gourmet cafe paradigm. Besides connoisseur-worthy drinks with names like Teddy Bear® and Caramel Marvel®, BIGGBY® COFFEE baristas provide a unique experience focused on brightening their customers’ day and supporting them in building a life they love. The “Big ‘B’” on the orange background caught on, and today the BIGGBY® COFFEE brand has more than  280 cafes across many states including Michigan, Ohio, Indiana, Illinois, New Jersey, North Carolina, South Carolina, Wisconsin, Kentucky and Florida.