Brass Tap Info

About The Brass Tap

Think of our brand as your neighborhood craft beer bar – only  far more than a typical beer bar experience. We have optimized each of The Brass Tap’s extensive beer menu selections based on local preferences, and we keep a fresh rotation throughout the year. In addition to our offerings as a craft beer bar franchise, we offer a full liquor bar to keep all our guests happy as the night progresses and tastes shift.  The Brass Tap doesn't do "bar food"?. Our selections (including shareables) elevate expectations within the category by putting a premium up-scale twist on classic favorites. We also offer live entertainment, which means there's always something going on at The Brass Tap – from live music ... to trivia nights ... to exclusive beer tastings and tap takeovers.

If owning a craft beer bar sounds like a fun way to make money, contact The Brass Tap to see what territories are available or go to our website for more franchising information.

Why The Brass Tap

The Brass Tap franchise provides entrepreneurs with the opportunity to own an upscale beer bar that brings together friends, entertainment and a large selection of craft beers. The craft beer segment has never been more popular—there’s an exploding demand among consumers. The Brass Tap capitalizes on that demand, and also offers an easy to operate business model that’s recognized in the industry.  Here are some of the key reasons that make The Brass Tap a great investment:

  • Smaller, more manageable-sized staffing requirements simplifies ownership.
  • Their locations are perfectly sized (3,200 – 3,600 square feet, inclusive of an outdoor patio, is the sweet spot).
  • The Brass Tap's new all-in-one POS system offers an affordable cloud-based platform.
  • A proven loyalty program that rewards customers for each brew purchased: The Brew Crew.
  • They have a unique menu compared to other craft beer franchise opportunities.
  • Guests can also choose from craft cocktails and premium wines thanks to the full-liquor bar.
  • Their menu can be easily and effectively executed without a chef, offering guests quality and variety to encourage a longer, more satisfying visit.
How Much Money Can I Make?

Average Adjusted Gross Sales = $1,021,733*


*Average Adjusted Gross Sales for all franchised Brass Tap Bars that were open and operating for at least 18 months before December 31, 2018. This information can be found in The Brass Tap's 2019 Franchise Disclosure Document (FDD) under Item 19. Some outlets have earned this amount. Your individual results may differ. There is no assurance that you'll earn as much.

How Much Does a Brass Tap Franchise Cost?

Total Investment Range: $780,925 - $1,318,525

Franchise Fee: $37,500

Royalty Fee: 4% of Adjusted Gross Sales

Marketing Fund Contribution: 1.5% of Adjusted Gross Sales

Minimum Net Worth: $500,000

Minimum Liquidity: $250,000



As with every franchise opportunity, success is a combination of the industry demand, the franchise system/model, and each individual owner’s efforts and work ethic.  The Brass Tap is selective in its franchisee awarding process so that they can ensure they are partnering with individuals that share their values, their mission, and their willingness to do what it takes to be successful.  With those criteria in place, they’ve been able to achieve high levels of success.

Our Leadership Team

Chris Elliott

Joe Uhl
Chief Operating Officer

Heather Boggs
Vice President of Marketing


Off the Menu

In 2007 when the founders created The Brass Tap their focus was on growing the craft beer business and not on food.  They did not create a kitchen space in their original location and allowed guests to bring in food from other local restaurants.  Today The Brass Tap has an upscale menu to compliment the many varieties of craft beer.  The menu has been designed by our Executive Chef for easy preparation to allow your guests a quick turnaround time.  Craft beer is still our passion and primary focus, but with the evolution of the brand, The Brass Tap is now able to offer a variety of upscale menu items, such as juicy hamburgers, tempura chicken sliders, flatbreads, and a selection of shareable items which are delicious and compliment the craft beer choices. 

Full Menu Selection