Famous Toastery Launches New Winter Cocktail Menu for Limited-Time Only

Famous Toastery, the 26 unit better breakfast, brunch and lunch franchise, has always stood out with quality ingredients, a made-from-scratch menu and a commitment to excelling in the better breakfast segment. That is why the brand constantly updates its menu and drink offerings and tailors seasonal specials to its devoted fan base's unique wants and needs. The newest addition — available for a limited time this holiday season — is The Winter Cocktail Menu.

“This winter cocktail menu is my absolute favorite of our seasonal LTO’s so far,” said Famous Toastery Director of Marketing Lorna Martinez. “We wanted to challenge ourselves and really showcase our full bar and the expertise of our staff. When it comes to our cocktails, we pride ourselves both on presentation and storytelling, as well as the quality of the liquor we are using.”

Unlike other breakfast and brunch restaurants, each Famous Toastery location features a full bar, which serves a wide variety of brunch cocktails, non-alcoholic beverages and specialty coffees. And with the ability to completely customize the drink menu at each location, the full bar helps Famous Toastery franchisees stand out in their communities as a “Famous” gathering place for get-togethers and family outings.

Now, with the new Winter Cocktail Menu, Famous Toastery is bringing more holiday joy to those families and the communities they serve. The winter cocktail line-up includes:

• Hot Cocoa Flight with four different types of liquor
• Holiday Punch with a sprig of rosemary and cranberries
• Chris Cringle Old Fashioned Hot Toddy with muddled orange and cranberry
• The Frich, with green melon liqueur and a single cranberry representing the Grinch's heart

“It is always nice to have a drink to compliment a meal, but we are also focused on storytelling,” said Martinez. “Everyone serves the classic brunch drinks, and we love our Bloody Marys or Mimosas at Famous Toastery, but this is taking it to a whole other level. The more we can diversify the offering, the better. All of our guests have different needs, and the menu should be a reflection of that. We want everyone to feel Famous.”

As part of this customer-tailored strategy, Martinez says all of the new winter cocktails were specifically created based on guest and staff feedback.

“We not only allow our franchisees to create their own Famous Toastery drink specials, but we also will take what is working in one market and bring it to other markets,” Martinez said. “The fact that we also only offer for a limited time drives more guests to these locations, but, on the flip side, if we see that something is doing really great, we will keep it year-round. It is really all paying attention to what guests want, which helps us become pillars in the community.”

Rolling out alongside the winter cocktail menu is also an entire new winter food menu, which includes guest favorites like the Grinch Grilled Cheese with spinach and avocado, the Tomato Bisque and Abby’s Better Nut Butter crepes.

“Overall, the most exciting part about this cocktail menu is that it is a collaboration between everyone in the Famous Toastery family — the corporate team, franchisees, staff and guests,” said Matinez. “The marketing team can come up with an idea of what will work, but we don’t have as much insight as those people who are in the restaurant day in and day out. The new winter cocktail menu really allows us to leverage the power of our full bar to tailor a drink to you and make you feel Famous.”

The cost to open a Famous Toastery franchise ranges from $575,500 to $999,500 including a franchise fee starting at $45,000. To learn about franchising opportunities, please visit www.bestbreakfastfranchise.com.