Growing a Franchise
SPONSORED
Founder to Know: Chip Paul, Palm Beach Vapors
The co-founder of Palm Beach Vapors, the nation's first e-cigarette franchise, is taking on marijuana legislation.

Growing a Franchise
SPONSORED
The co-founder of Palm Beach Vapors, the nation's first e-cigarette franchise, is taking on marijuana legislation.

Photo Courtesy of: Entrepreneur
Along with e-cigarettes, Paul is also an advocate for marijuana legalization and heads the 501c4 non-profit organization Oklahomans For Health, which was responsible for petitioning efforts for medical marijuana in the state. Paul is currently working on a new endeavor: Native Grow - a sister company to Palm Beach Vapors that focuses on cannabis oil products. Currently, Paul is hoping to patent his method for producing a cannabis oil product to be used with e-cigarettes called the M-System.
With marijuana legalization in Colorado and Washington, and with referendums passed in Alaska and Oregon, Paul hopes that Native Grow will be on the forefront of marijuana e-cigarettes.
What inspired you to open Palm Beach Vapors?
My wife and I both vape and grew increasingly dissatisfied with both the customer service and product selection at the vape shop we were frequenting. We decided to open a shop near our house, kind of for fun, that had great customer service and a very open and inviting theme. The store was met with immediate success, and in fact we were successful in a very saturated market, so we knew we were on to something.
Was it a concept you instinctively knew would thrive?
Not initially, but as soon as we started getting feedback and inquiries about licensing and franchising, we knew we were going somewhere.
What challenges did you, as a founder and owner, face this past year?
Wow. Well this was our first full year of operation as a franchise company. We went from one franchised unit to 11. At the start of the year, we were planning on hardware distribution being handled by a partner. Our partner could not handle our relationship so we had to bring this complete operation in-house. This is dealing with tens of suppliers in several countries, managing inventory and pricing, setting up a website so that franchisees could order, etc. Basically we had to set up a wholesale distribution and procurement business which does about $30k in sales a month within our franchise business – it was not easy.
What is your vision for the Palm Beach Vapors brand in 2015?
I want to continue to build our brand. We have a very unique position within our industry, and we will continue to massage that unique position.
If you could give any piece of advice to your younger entrepreneurial self, what would it be?
Start early, find your passion, and then find a business that supports your passion! Never be afraid to spend money to make money. You will succeed and you will fail, try to learn from both!
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About the Author
Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.