Cost Cutters is a value salon franchise that positions itself as a high-quality salon experience without the premium price tag. As part of the larger Regis Corporation family, Cost Cutters combines deep expertise with decades of brand experience and awareness to create a practical solution for budget-conscious people nationwide.

1. What Is the Brand Overview for Cost Cutters?

About the Brand

Cost Cutters has been franchising since 1982 and became a part of the Regis family in 1999. Cost Cutters operates primarily in Walmart locations across the U.S., prioritizing affordability and convenience for clients and allowing the brand to become a staple in the high-traffic retail environment.

Mission: To provide high-quality, value-priced hair care products and services.

Vision: To meet the universal desire of customers to “get more, pay less and save time” by employing expertly trained stylists and offering affordable services with no appointment required.

Unique Selling Points (USPs)

  • Value-Priced Services: Cost Cutters offers professional-grade hair services at an affordable price.
  • No Appointment Necessary: The brand focuses on convenience and accessibility for busy clients and their families.
  • Brand Familiarity: With decades of experience, Cost Cutters is a widely recognized, trusted name in the budget hair care space.

2. What Are the Franchise Opportunity Details?

Why Franchise With Cost Cutters?

  • Established Parent Company: Cost Cutters is backed by Regis Corporation, an established, multi-brand player in the hair care industry.
  • Strategic Partnerships: Cost Cutters focuses on establishing locations in approved Walmart stores, providing franchisees the opportunity to operate in high-traffic spaces.
  • Accelerated Multi-Unit Option: Cost Cutters offers a “Fast Start” program for franchisees looking to execute a three or six-unit development agreement.

Available Territories

Cost Cutters does not publish specific target markets. Prospective franchisees should fill out the inquiry form to get in touch with the franchise development team and discuss opportunities in their specific market.

Investment Overview

Initial Costs: The estimated initial investment required to begin operation of a Cost Cutters franchise ranges from $180,990 to $342,340. The 2025 Franchise Disclosure Document (FDD) breaks these costs down as follows:

Type of Expenditure

Min

Max

Initial Franchise Fee

$39,500

$39,500

Leasehold Improvements

$60,000

$120,000

Furniture, Equipment & Supplies

$25,000

$50,000

Construction Management Services Fee

$5,500

$7,500

Construction & Design Plan Review

$500

$1,000

Post Build Review

$1,500

$3,000

Computer Software (POS)

$2,040

$2,040

Computer Hardware/Installation & Onsite Training

$400

$2,000

Opening Inventory

$5,000

$10,000

Travel & Living Expenses During Orientation/Training

$2,050

$4,500

First & Last Month’s Rent/Security Deposit

$7,500

$28,800

Grand Opening

$5,000

$5,000

Signs

$6,000

$12,000

Professional Fees

$6,000

$12,000

Additional Funds (3-6 Months)

$15,000

$45,000

Initial Franchise Fee: Cost Cutters assesses a $39,500 franchise fee, due upon the signing of the franchise agreement.

Ongoing Fees: According to the 2025 FDD, Cost Cutters franchisees are responsible for the following ongoing payments and fees:

Type of FeeAmount
Continuing Fees

Weeks 1 - 52: 4% of gross revenues/week

Week 53 and beyond: Greater of 6% of gross revenues or $100/week

Advertising Fees4% of gross revenues/week

ROI Potential: According to the 2025 FDD, the 323 reporting locations operating for the entirety of FY 2025 reported the following gross sales:

 Salon Count

Average

Median

High

Low

Top Third107

$431,670

$390,848

$1,144,397

$318,205

Middle Third108

$261,516

$261,160

$317,960 

$214,123

Bottom Third108

$147,912

$158,747

$214,067

$8,024 

Total323

$279,898

$260,529

$1,144,397

$8,024 

3. What Franchisee Support Does Cost Cutters Provide?

Pre-Opening Support

Cost Cutters provides support with site selection, lease execution, salon design and the procurement of the necessary equipment and supplies from approved vendors.

Training Programs

Franchise owners and their district managers complete an initial training program, either at the corporate office in Minneapolis or virtually, that covers marketing, merchandising, operations, salon-level leadership and more.

Operational Support

Cost Cutters franchisees receive the brand’s operations manual, complete with specifications, standards and rules to maintain brand integrity. They participate in systemwide marketing and local advertising requirements, and they have access to ongoing coaching support.

Technology and Tools

Cost Cutters franchisees can use the brand’s mobile app that supports online check-in to make the “no appointment necessary” customer experience smoother.

4. What Are the Franchisee Requirements for Cost Cutters?

Eligibility Criteria

Cost Cutters does not publish financial requirements but notes that previous multi-unit ownership experience is preferred.

Operational Commitments

Cost Cutters offers both single and multi-unit development agreements. Franchisees must have an approved district manager for every six salons they own.

Funding Assistance

Cost Cutters does not offer financing. In some cases, the franchisor may lease an approved site directly from the landlord and require the franchisee to sublease from it.

5. Are There Franchisee Success Stories?


“My first opportunity as a franchisee was with Cost Cutters hair salon in 1988. I was 22 years old and the opportunity had presented itself unexpectedly. I saw the potential and shared it with two friends who joined me as investors / partners to make the deal happen. 

“It was a great location that we built out and hired a great team and we ran the business by the book. We worked hard, made good choices and learned a lot. We successfully sold the business about 5 years later to a strong buyer. And the unit is still OPEN today, 32 years later!”

John Francis, Former Cost Cutters Franchisee

6. What Is the Market Potential for Hair Salons?

The U.S. hair salon industry is currently valued at $60 billion and is steadily growing. Between 2020 and 2025, the industry saw a compound annual growth rate of 2.6%, indicating steady expansion for an essential industry.

Competitor Analysis

Cost Cutters serves a wide family demographic and operates in the larger budget hair salon space with a similar low-cost, no-appointment-necessary model. It generally competes with other major value-driven brands like Great Clips and Supercuts.

7. What Is the Application Process for Cost Cutters Franchisees?

  1. Initial Inquiry: Complete the franchise inquiry form to express your interest. This is the first step to getting in touch with the franchise development team and learning more about the opportunity.
  2. Interview and Research: Meet with the franchise development team to learn more about the business model, support and culture. You will also share more about your background during this stage so the franchisor can evaluate fit.
  3. FDD Review and Validation: Receive a copy of Cost Cutters’ Franchise Disclosure Document and review thoroughly. During the mandatory “cooling off” period after FDD receipt, you can also take advantage of the opportunity to meet with current or former Cost Cutters owners and hear about their experience firsthand.
  4. Discovery Day: Meet the team and complete the “final interview.”
  5. Franchise Award and Signing: If both parties agree to proceed at Discovery Day, receive and sign your franchise agreement. You’re officially a Cost Cutters franchisee!

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Disclaimer: This content is for information only. You should not construe any such information or other material as legal, tax, investment, financial or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement or offer to buy or sell any franchises, securities or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction. 

All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.

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Morgan Wood

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Morgan Wood

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