Franchisor Stories
Pet Supplies Plus Franchise Costs, Fees, Profit and Data for 2026
Franchise Opportunity Deep Dive: Pet Supplies Plus is the runaway leader in the rapidly growing pet retail franchise industry.
Pet Supplies Plus Franchise Costs, Fees, Profit and Data for 2026
Franchise Opportunity Deep Dive: Pet Supplies Plus is the runaway leader in the rapidly growing pet retail franchise industry.
LAST UPDATED: March 2026
FRANCHISE WEBSITE: https://www.petsuppliesplusfranchising.com/
NUMBER OF LOCATIONS: 700+
REPORTED COST TO GET IN: $540,520 - $1,975,005
REPORTED ROI (Item 19): $2.6 million AUV for 347 reporting stores in FY 2024
Pet Supplies Plus is a leading pet retail franchise known for its neighborhood-friendly stores offering a wide range of pet food, supplies, grooming services and small animals.
1. What Is the Brand Overview for Pet Supplies Plus?
About the Brand
Pet Supplies Plus was founded in 1988 in Redford, Michigan, by Jack Berry and Harry Shallop to bring a neighborhood feel to the pet retail space. The franchise has since grown to become one of the largest pet store franchises in the United States, offering pet food, supplies, small animals, grooming and self-serve dog wash stations in a clean, friendly environment.
The brand is franchised through PSP Franchising, LLC, headquartered in Livonia, Michigan, and today operates under the ownership of Fusion Parent, LLC, following a 2025 restructuring.
Mission: To make it easier for pet owners to get the products and services they need for happy, healthy pets — all with a friendly, neighborly experience.
Vision: To be the most trusted neighborhood pet store, recognized nationwide for convenience, quality and community engagement.
Unique Selling Points (USPs)
- Omni-Channel Convenience: Seven shopping options, including online ordering, same-day delivery, curbside pickup, in-store shopping, grooming and self-serve dog wash.
- Proprietary Pet Products: Exclusive lines like Redford Naturals (pet food) and PlayOn (supplies), driving higher margins.
- Community-Centric Approach: High customer retention fueled by neighborhood-focused service and engagement.
- Recession-Resilient Industry: Positioned in a $151 billion U.S. pet care market, which continues to expand.
2. What Are the Franchise Opportunity Details?
Why Franchise With Pet Supplies Plus?
- Strong $2.6 million Average Unit Volume (AUV).
- Proven business model with 30+ years of success.
- Comprehensive training and ongoing operational support.
- National brand recognition (No. 1 pet franchise ranking in Entrepreneur for 11+ years).
- Veteran and first responder discounts on franchise fees.
Available Territories
Pet Supplies Plus operates in more than 700 locations but continues to expand nationwide. Open markets can be explored on the brand’s territory page.
Investment Overview
The estimated initial investment required to begin operation of a Pet Supplies Plus franchise ranges from $540,520 to $1,975,005. The 2025 Franchise Disclosure Document (FDD) breaks these costs down as follows:
| Type of Expenditure | Min | Max |
| Initial Franchise Fee | $49,900 | $49,900 |
| Inventory | $170,000 | $290,000 |
| Equipment | $187,200 | $251,700 |
| POS Installation | $3,150 | $3,300 |
| Shelf Labels | $270 | $300 |
| Training | $4,000 | $8,000 |
| Grand Opening Advertising | $30,000 | $30,000 |
| Leasehold Improvements | $25,000 | $950,805 |
| Prepaid Rent/Security | $0 | $24,000 |
| Additional Funds (6 Months) | $40,000 | $300,000 |
Initial Franchise Fee: The franchise fee for a Pet Supplies Plus is $49,900, due upon signing the franchise agreement. Discounts include:
- Veterans: 20% off first unit fee (VetFran)
- First Responders: 10% off first unit fee
- Existing Franchisees: Reduced fee ($35,000 for additional stores)
- Employees: $10,000 for first store
Ongoing Fees: According to the 2025 FDD, Pet Supplies Plus franchisees are responsible for the following ongoing payments and fees:
| Type of Fee | Amount |
| Royalty | 2% of monthly gross sales (first 12 months), then 3% thereafter |
| Technology Fee | $925 - $1,200/month |
| POS Lease | $265 - $340/month |
| Grooming Software | $132/month |
| Advertising | First 12 months: $3,350/month local + $1,000 national; after 12 months: lesser of 3.5% of sales or $8,333/month (cap: $100,000 annually) |
ROI Potential: For FY 2024, the 347 franchised Pet Supplies Plus locations reported an AUV of $2.6 million.
Open 1 Year | Open 2 Years | Open 3 Years | Open 4+ Years | All Stores | |
| Store Count | 37 | 34 | 33 | 243 | 347 |
| Average Weekly Gross Sales | $32,566 | $40,041 | $45,513 | $56,489 | $51,283 |
| Average Annual Gross Sales | $1,693,451 | $2,082,112 | $2,366,665 | $2,937,419 | $2,666,693 |
| Annual Gross Margin % | 40.5% | 40.5% | 40.3% | 36.9% | 38.0% |
| Annual Rent | $176,225 | $171,118 | $176,204 | $186,747 | $183,091 |
| Annual Rent Percent of Gross Sales | 10.4% | 8.2% | 7.4% | 6.4% | 6.9% |
| Annual Labor Expense | $325,366 | $389,644 | $390,334 | $390,411 | $383,393 |
3. What Franchisee Support Does Pet Supplies Plus Provide?
Training Programs
Franchisees complete a two-week training program at a certified corporate store, covering operations, inventory, merchandising and customer service.
Operational Support
Pet Supplies Plus provides franchisees with hands-on operational support designed to simplify store setup and day-to-day execution. The brand assists with real estate and site selection to help owners secure locations that align with market demand, while also offering customized store design and layout guidance to ensure each location reflects the brand while fitting local needs. Franchisees benefit from both national and local marketing campaigns that drive awareness and foot traffic, along with bulk purchasing power across more than 700 stores, helping owners manage costs and maintain consistent inventory.
Technology and Tools
Technology plays a central role in supporting Pet Supplies Plus franchisees at scale. Owners have access to a proprietary point-of-sale and inventory management system that provides real-time visibility into sales and stock levels. The platform also supports omni-channel integrations, allowing franchisees to meet customers where they shop through delivery, curbside pickup, and online ordering. For locations offering grooming services, dedicated grooming and scheduling software helps streamline appointments, staffing and customer communication.
4. What Are the Franchise Requirements for Pet Supplies Plus?
Eligibility Criteria
- Liquid Assets: $300,000
- Net Worth: $600,000
Pet Supplies Plus is looking for franchise owners who are passionate about pets and motivated to run their own business. Ideal candidates are hands-on, community-minded individuals who value building local relationships and serving fellow pet lovers, with opportunities available across markets nationwide.
Operational Commitments
Franchisees can operate hands-on or semi-absentee by hiring a strong team.
Funding Assistance
The FDD does not disclose specific financing partnerships. However, SBA loans and third-party financing are common.
5. Are There Franchisee Success Stories?
- Johnny and Cole Weber — Franchise Owners, Little Rock, Arkansas
- Brian and Matt Barrett — Franchise Owners, Houston, Texas
- Michelle Lambert — Franchise Owner, Greater Chicago Area and Detroit Metro Area
6. What Is the Market Potential for Pet Retail?
The U.S. pet care market reached $151 billion in consumer spending in 2024, with 70% of U.S. households owning a pet. Growth remains strong due to the humanization of pets and the premiumization of pet products.
Competitor Analysis
Pet Supplies Plus faces competition from various pet-focused franchises, including Dog Training Elite*, Wild Birds Unlimited, Petland, Dogtopia, Pet Wants and Camp Bow Wow. Despite this competitive landscape, Pet Supplies Plus maintains several key advantages such as its comprehensive omni-channel shopping options, exclusive private-label brands that drive higher margins, a competitive royalty structure, and a strong emphasis on community engagement, which fosters high customer retention.
7. What Is the Application Process for Pet Supplies Plus Franchisees?
- Introductions: Speak with a Franchise Development Director.
- Review the FDD: Disclosure of costs, fees and franchise model.
- Franchisee Validation: Conversations with current owners.
- Meet the Team Day: Tour a store and meet leadership.
- Franchise Agreement: Sign and pay franchise fee.
- Grand Opening: Begin training and store build-out, then open.
Fill out and submit this online form to start the process.
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