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LAST UPDATED:&nbsp;June 2024FRANCHISE WEBSITE:&nbsp;<a href="https://franchising.thenowmassage.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">https://franchising.thenowmassage.com/</a>&nbsp;&nbsp;NUMBER OF LOCATIONS:&nbsp;60+REPORTED COST TO GET IN:&nbsp;$447,459 - $819,109REPORTED ROI (Item 19):&nbsp;$1.2 million<a href="https://1851franchise.com/thenowmassage/info">The NOW Massage</a> is a massage boutique franchise that offers a luxury experience at an accessible price. Targeting younger customers,&nbsp;<a href="https://franchising.thenowmassage.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">The NOW Massage</a> brings high-quality, customizable massages to the growing self-care and wellness space and serves as “an oasis” that allows its customers to get away from the hustle and bustle of daily life.<h3>How Many The NOW Massage Locations Are There?</h3>There are currently over 60 boutiques open across the U.S., and The NOW Massage notes that over 150 licenses have been sold. With the wellness and self-care spaces only growing, The NOW Massage is positioned to continue expanding in markets across the country.<h3>What Is The NOW Massage’s Business Model?</h3>The NOW Massage is “<a href="https://franchising.thenowmassage.com/about-the-now/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">a refuge to help [customers] disconnect from the outside world and reconnect within</a>.” The brand specifically focuses on Gen Z and Millennial customers with a more affordable membership model that makes luxury accessible for the customer base that encompasses over 150 million people.With the potential to sell services, memberships, gift cards, enhancements and retail products, The NOW Massage franchisees have an opportunity to capture multiple streams of revenue and encourage repeat business.<h3>How Much Can The NOW Massage Franchise Owners Make?</h3>The NOW Massage notes an&nbsp;<a href="https://franchising.thenowmassage.com/the-opportunity/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">average franchise gross revenue</a> of $1.2 million.&nbsp;<h3>How Much Does It Cost To Open a The NOW Massage?</h3>The<a href="https://franchising.thenowmassage.com/the-opportunity/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow"> initial investment</a> to open a The NOW Massage boutique ranges from $477,459 to $819,109, but the franchisor notes that the average initial investment is $648,284.&nbsp;<h3>What Is the Franchise Fee for The NOW Massage?</h3>The franchise fee for The NOW Massage is $60,000.<h3>Who Is on The NOW Massage’s Leadership Team?</h3><ul><li><a href="https://www.linkedin.com/in/gara-post-45bb836/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Gara Post — Co-Founder, Chief Creative Officer</a></li><li><a href="https://www.linkedin.com/in/jeff-platt-aa502124/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Jeff Platt — President</a></li><li><a href="https://www.linkedin.com/in/christina-froehling-dale/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Christina Dale — Vice President, Franchise Development and Real Estate</a></li><li><a href="https://www.linkedin.com/in/celequin1/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Charmaine Elequin — Chief Financial Officer</a></li><li><a href="https://www.linkedin.com/in/meg-gannon-7a313161/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Meg Gannon — Vice President, Construction</a></li><li><a href="https://www.linkedin.com/in/glenntlord/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Glenn Lord — Senior Vice President, Operations</a></li><li><a href="https://www.linkedin.com/in/jennifermurphy85/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Jennifer Murphy — Vice President, Learning &amp; Development</a></li><li><a href="https://www.linkedin.com/in/michelle-sandonato-19aa665/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Michelle Sandonato — Vice President, Strategy</a></li><li><a href="https://www.linkedin.com/in/kendra-spencer17/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Kendra Spencer — Vice President, Franchise Marketing</a></li></ul><h3>What Helpful Articles Can I Read To Learn More?</h3><ul><li><a href="https://www.prnewswire.com/news-releases/the-now-massage-celebrates-brand-milestone-with-50th-boutique-opening-301923636.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">The NOW Massage Celebrates Brand Milestone With 50th Boutique Opening</a></li><li><a href="https://1851franchise.com/thenowmassage/5-reasons-to-invest-in-the-now-massage-franchise-2718940">5 Reasons to Invest in The NOW Massage Franchise</a></li><li><a href="https://www.forbes.com/sites/margauxlushing/2019/02/28/how-the-now-founder-gara-post-designed-las-most-stunning-self-care-oasis/?sh=2a09f5db1b04&utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">How The NOW Co-Founder And Creative Director Gara Post Designed LA’s Most Stunning Self-Care Oasis</a></li><li><a href="https://www.franchisetimes.com/franchise_news/pushing-franchise-growth-the-now-massage-touts-self-care-brand-strategy/article_36189e44-73b8-11ec-9120-13c9adb198e4.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-the-now-massage-franchise-costs-fees-profit-and-data-2725733" target="_blank" rel="nofollow">Pushing Franchise Growth, The Now Massage Touts Self-care Brand Strategy</a></li><li><a href="https://1851franchise.com/thenowmassage/how-the-now-massage-is-supporting-the-next-generation-of-healers-2720241">How The NOW Massage Is Supporting The Next Generation Of Healers</a></li></ul>Disclaimer: This content is for informational purposes only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.

The NOW Massage: Franchise Costs, Profit and Locations

1851 Franchise

The Los Angeles-based massage franchise that recognizes wellness as a necessity, not a luxury, offers a meaningful, attractive investment with the potential for high returns.

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