Franchisee Voices: Bob Gregg of Slim Chickens

After studying acting, directing and playwriting, Bob Gregg made a huge career change taking a position with Potbelly Sandwich Works 14 years ago. He worked in multiple positions for the brand both in Chicago and Dallas helping to grow the company from six shops to over 375. Always on the lookout for great new brands, Gregg was introduced to Arkansas based Slim Chickens this year. He immediately fell in love with the concept and the fact that he could be the Operating Partner for such an exciting new brand in the fast casual restaurant segment after working for a franchisor for so many years. He and his team have signed a fifteen-unit development agreement with Slim Chickens to bring Slim Chickens and their fresh, handmade chicken and sauces to the Dallas area. 

An associate at a real estate brokerage firm in Dallas who had worked with Slim Chickens initially introduced Gregg and his partners to the brand. The team made a trip to Fayetteville to visit the corporate office and an operating store. They were immediately blown away by the food, the experience and the operations of the company. The executive team made themselves available for an entire day, and that sealed the deal for him that very first day. He fell in love with the simplicity of the concept and operations, the brand’s focus on fresh quality food, and the atmosphere Slim Chickens has created.

Gregg saw the opportunity to use what he had learned from his vast experience in the industry to have ownership and drive excellence in the operation of a team focused business. This has been his dream since beginning development of the Potbelly franchise program six years ago. He loved that an opportunity with Slim Chickens would allow him to create jobs, impact the community in a positive way, and bring customers an awesome new brand that has the best chicken in the business.

Gregg did most of his research by personal visits to several stores and the corporate offices, observing operations and spending significant time late night and on weekends working with experts in the business. He has an expert team of partners who have years of experience developing and growing other national brands.