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Griswold Hosts 2024 Franchise Conference; Strengthens Community Ties and Charts Future Growth

The conference was underpinned by Griswold’s enduring promise: Live Assured, a philosophy that promotes a nurturing environment for clients, families, caregivers, employees and the community.

CHICAGO, IL – Griswold, a leading name in non-medical home care franchises, recently held its annual franchise conference from August 7-9 at the Omni Chicago Hotel, gathering franchisees, home office staff and industry partners for three days of networking and community building.

“This year’s conference was an incredible opportunity to connect, share, and grow together as a franchise family,” said Michael Slupecki, CEO of Griswold. “We focused on fostering the connections that make Griswold strong and exploring new strategies to continue our mission of providing compassionate, professional care.”

The conference offered numerous networking features designed to enhance collaboration and knowledge-sharing among attendees. Franchisees had the chance to network with peers, schedule 1:1 meetings with sponsors, home office staff and fellow franchisees, and connect with speakers and presenters both before and after the conference.

Engagement was further heightened through interactive features such as live surveys and polling during presentations, passport gamification with sponsors and the ability to upload photos and review the conference reels, allowing attendees to memorialize their experiences.

Attendees participated in a variety of sessions aimed at improving operational effectiveness and sharing best practices. Topics ranged from caregiver recruitment and retention strategies to leveraging data and analytics for business growth and unraveling digital marketing and advertising blueprints for 2024.

“Each session was crafted to provide actionable insights and tools that our franchisees can implement immediately to enhance their operations and continue delivering exceptional care,” Slupecki said.

As the 2024 conference drew to a close, anticipation was already building for next year’s event. The 2025 conference promises to be another milestone in Griswold's journey, bringing together the franchise family to share, learn, and build upon the legacy of assurance that defines the brand.

“As we reflect on the discussions, accolades and camaraderie we enjoyed at this year’s conference, it’s evident that the Griswold community is not just thriving, but evolving to meet the demands of tomorrow,” said Slupecki. “Our journey ahead is full of opportunity and it is clear all of our franchise owners are wholeheartedly committed to helping others Live Assured and making a lasting, positive impact on the communities they serve.”

To learn more about franchising with Griswold, visit here. To read our latest news, visit our online newsroom.

ABOUT GRISWOLD

With over 170 locations in 32 states, Griswold is one of the country’s top home care companies, providing professional, compassionate caregivers 24/7. Griswold’s “Live Assured” promise gives both clients and their loved ones peace of mind, so they can live without the weight of worry. Griswold helps adults maintain quality of life despite advanced age, onset of illness, or post-surgery recovery through services including companion care, home services, personal care, and respite care. Founded by the late Jean Griswold in 1982, the company has maintained its founder’s profound sense of empathy for older and disabled adults and those living with chronic conditions. In 2023, Griswold was ranked #267 on Entrepreneur's Franchise 500 and named a 2023 and 2024 Best of Home Care® Endorsed National Provider. For more information, visit www.griswoldcare.com or call 215.402.0200.

ABOUT THE JEAN GRISWOLD FOUNDATION

Honoring the founder of Griswold Home Care, Dr. Jean Griswold, The Jean Griswold Foundation is a public non-profit whose primary goal is to support caregivers. Funds raised through private donors, corporations, franchisees, and employees will focus on caregiver education through scholarships. The Jean Griswold Foundation believes that everyone deserves to age with dignity, and the availability of quality caregivers is the key to achieving this goal. By supporting the profession of caregiving in all its forms, communities across the nation will be happier and healthier places to live. For more information, visit www.JeanGriswoldFoundation.org.

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