Griswold

In celebration of&nbsp;<a href="https://www.womenshistorymonth.gov/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Women’s History Month</a>,&nbsp;<a href="http://griswoldcare.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Griswold</a> is proud to shine a light on several extraordinary women franchisees who have not only built successful businesses but are also leaving an indelible mark on the lives of those they serve. These women’s journeys to&nbsp;<a href="https://1851franchise.com/griswold/info">Griswold</a> and franchise ownership are as diverse as their backgrounds, but they all share a common purpose, inspired by that of founder&nbsp;<a href="https://1851franchise.com/griswoldhomecare/remembering-home-health-care-pioneer-dr-jean-griswold-on-world-ms-day-may-30th-2715866">Dr. Jean Griswold</a>&nbsp; — to provide compassionate, non-medical home care that helps seniors and disabled adults live independently at home.<h2>Maryanne Murray: A Legacy of Leadership and Empowerment</h2>When&nbsp;<a href="https://www.linkedin.com/in/maryanne-murray-69024b9?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=how-this-mother-passed-on-her-deep-love-of-griswold-to-her-daughter-2718974&utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Maryanne Murray</a> first joined the&nbsp;<a href="https://www.griswoldhomecare.com/franchising/?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=how-this-mother-passed-on-her-deep-love-of-griswold-to-her-daughter-2718974&utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Griswold</a> family over 20 years ago under the leadership of Dr. Jean Griswold herself, she brought along a desire to have a greater impact on people’s lives. With a master’s degree in public health, she had spent years working as a middle manager in hospitals, feeling like she wasn’t making the difference she desired. Inspired by Jean’s commitment to leading with love, Murray found her new calling in helping seniors age safely and comfortably in their own homes.“I got tired of being in that middle layer,” Murray said. “I wanted to do something that had more impact on people’s lives.” When she saw Griswold listed in the Philadelphia Business Journal as one of the fastest-growing companies, she saw an opportunity to step into a business that not only had a deep impact but also allowed her to be her own boss.In 1999, Murray purchased the&nbsp;<a href="https://www.griswoldcare.com/new-castle-county/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Wilmington Griswold office in Delaware</a>. “Once I started, I realized it was going to be very important in my life,” she said. “I loved listening to people’s stories and helping them stay in their homes for as long as possible.” Over the years, Murray became a staple of the Griswold family, expanding her enterprise to include the ownership of two offices in Delaware and receiving recognition as "Franchise of the Year" from the IFA (International Franchise Association) and the SBA (Small Business Association).&nbsp; Although Murray retired from franchise ownership a few years ago, Griswold has remained a central part of her life. Not only is Murray currently the chair of the&nbsp;<a href="https://www.jeangriswoldfoundation.org/?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=how-this-mother-passed-on-her-deep-love-of-griswold-to-her-daughter-2718974&utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Jean Griswold Foundation</a> — the brand’s non-profit organization dedicated to lifting up those who help others — but she also helped pass down Griswold ownership to the next generation by partnering with her daughter,&nbsp;<a href="https://www.linkedin.com/in/erinmpickrell?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=how-this-mother-passed-on-her-deep-love-of-griswold-to-her-daughter-2718974&utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Erin Pickrell</a>, in the purchase of the Bethesda/Chevy Chase territory. “I am so proud of her,” Murray said. “She loves how grateful and supportive people are. I’ve been doing this for more than 25 years, and now to see my daughter doing the same — it’s just amazing.” Pickrell says she really grew up in the Griswold business and was inspired every day by watching her mother thrive as an independent and empowered business owner. “I have learned a lot throughout my career about the type of work environment I want to create and spend my time in,” said Pickrell. “Seeing my mom own her own business growing up really motivated me to do the same. I am so proud of her and the person that she is, and as I became an adult, I realized I wanted to follow in her footsteps. I also had met Jean Griswold when I was young, and I knew that the brand put care first in everything that it does, so I was happy to work with Griswold as a franchisee.” When it comes to her own mentors, Murray says she learned from the best.&nbsp; "I considered our founder, Jean Griswold, a mentor,” she said. “When she started in 1982, no one else was offering this kind of service. She had the vision to create a structure that truly met people’s needs, and it turned out to be an incredible service. Jean treated caregivers with respect and paid them well, all while operating on a tight margin to ensure that clients could afford the service. While there are now many imitations, when I started, Griswold was the only game in town. It was so impactful because it addressed such a critical need. Jean's mission was always to match the right caregiver with the client’s needs, and that was key to Griswold’s success.”Murray has also made it a point to support women within the business. She sold two of her offices to other women to help them achieve financial independence. “Griswold had given that to me, and I wanted to continue that legacy,” she said.&nbsp;<h2>Beth Copeland: Finding Purpose in Home Care</h2><a href="https://www.linkedin.com/in/beth-copeland-msn-csa-a9b79652?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Beth Copeland’s</a> path to Griswold was guided by both personal experience and a deep sense of duty. With a nursing background, she had always been drawn to health care, but it was the experience of caring for her grandfather that solidified her passion for in-home care.&nbsp;“My grandfather had cancer and always wanted to be at home but couldn’t be. They didn’t have services like this back then,” Copeland said. “When I heard about Jean Griswold’s mission, I thought it matched exactly what I was feeling. This was a service people needed.”Initially working in technology and communications, Copeland never imagined that she would eventually&nbsp;<a href="https://1851franchise.com/griswold/a-day-in-the-life-of-a-griswold-home-care-franchisee-2717283">own a Griswold franchise</a>. But after working with Murray and learning about the operations of the business, Copeland was ready to step in when the opportunity to buy the&nbsp;<a href="https://www.griswoldcare.com/sussex-kent-counties/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Griswold Home Care’s Kent/Sussex County office</a> in Delaware arose in 2019.“Two years into working here, Maryanne wanted to sell, and I knew what I was doing, so I bought the office,” Copeland said. “Then, when COVID-19 hit, it became even more clear how important it was for people to stay in their homes. People wanted to stay home, and our services became even more essential.” Since then, Copeland has continued to expand with Griswold, purchasing an additional office in&nbsp;Salisbury, MD.&nbsp;Copeland’s approach to business is rooted in her belief that leadership is about supporting and empowering those around you. “I learned what not to do from a woman I worked with before,” she said. “But with Maryanne, she trusted me from the very start. She let me figure things out on my own, which was really empowering.”Copeland strongly believes that women should have a voice in business, especially when it comes to empowering caregivers. “A lot of our caregivers have not had people believe in them before, so we try to be that supportive network for them,” she said.Her advice for aspiring women entrepreneurs is rooted in confidence and purpose: “Believe in yourself. That can be hard, but if you have confidence, it will pay off. Having a ‘why’ is essential — it keeps you going. If you just make it about money, you don’t have anything that connects you emotionally.”<h2>Kelly and Jessica Howard: A Family Legacy of Service and Empowerment</h2>Griswold has been part of&nbsp;<a href="https://www.linkedin.com/in/kelly-anne-howard-14874628/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Kelly</a> and&nbsp;<a href="https://www.linkedin.com/in/jessica-howard-ross-35b299269?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Jessica Howard’s</a> lives for as long as they can remember. Their mother, Cathy, and grandmother, Francis, started their&nbsp;<a href="https://www.griswoldcare.com/norwalk/about-griswold-home-care/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">Griswold office in Fairfield County, Connecticut</a>, in 1991, starting from their basement. Growing up, Kelly and Jessica watched the business evolve and saw firsthand the difference Griswold made in their community.“Our mom was our biggest influence,” Jessica said. “Seeing her entrepreneurship and the ability to be her own boss was hugely inspiring. From a young age, we saw the good that Griswold did for both clients and caregivers. We saw how many caregivers found stability and growth in their careers, going on to pursue their dreams and further their education.”After completing college, Kelly worked as a caregiver, which deepened her love for the work. “I did some caregiving after college, and it really drew me in,” she said. “The relationships we build with families are what keeps us going. We’ve had families call us in tears, telling us how happy they are with the care their loved ones are receiving. That’s what makes this more than just a job.”Kelly and Jessica also manage an office with an all-women staff. “There are 12 of us in the office with 180 years of combined Griswold experience,” Kelly said. “It’s such a fulfilling experience to work with an all-women team. We’ve seen the growth of our caregivers, many of whom have moved into office roles or pursued further education.”“It’s been incredibly rewarding to see women grow and succeed within the company,” Jessica said. “We’ve had caregivers go from the field into the office, and they’ve really thrived.&nbsp;<a href="https://www.jeangriswoldfoundation.org/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">The Jean Griswold Foundation</a> has also been instrumental in&nbsp;<a href="https://1851franchise.com/griswold/griswold-awards-17-scholarships-to-support-education-for-local-caregivers-2726741">offering scholarships</a> to female caregivers. Seeing them succeed is inspiring.”Kelly’s advice for other women looking to start their own business is to connect with others: “Join groups and network. There are so many women out there who want to start their own business, and having a network of like-minded people to turn to has been incredibly helpful for me.”<h2>Empowering the Next Generation</h2>Griswold is proud to honor these inspiring women this Women’s History Month, celebrating their legacies and the ongoing impact they have on their communities, their employees and the future of the home care industry. Through their unwavering dedication and passion, they are shaping&nbsp;<a href="https://1851franchise.com/griswold/griswold-hosts-2024-franchise-conference-strengthens-community-ties-and-charts-future-growth-2727051">the future of Griswold</a> and inspiring other women to take the leap into entrepreneurship, just as they did.“The risk is really worth it when it comes to starting this franchise,” said Murray. “You are doing what you love, so it’s not just a job — it’s your baby.”&nbsp;These women are living proof of the power of taking risks, believing in yourself and creating a business that serves others while empowering women to follow their own entrepreneurial dreams. To learn more about Griswold, visit:&nbsp;<a href="http://griswoldcare.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=celebrating-women-franchisees-the-empowering-stories-behind-griswolds-female-leaders-2728895" target="_blank" rel="nofollow">GriswoldCare.com</a>For more information on franchising with Griswold, visit:&nbsp;<a href="https://1851franchise.com/griswold/info">https://1851franchise.com/griswold/info</a>. &nbsp;

Inspiring Women Franchise Owners at Griswold Home Care

1851 Franchise

Women franchisees at Griswold have found purpose in providing compassionate in-home care for seniors and disabled adults, following in the footsteps of founder Jean Griswold.


This brand page has been paid for by GRISWOLD. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Celebrating Women Franchisees: The Empowering Stories Behind Griswold’s Female Leaders

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PocketRN and Griswold Announce a National Strategic Partnership to Test Medicare Dementia Care Model

Coming From Biotech Industry, Griswold Franchisee Finds New Purpose After Personal Loss

Home for the Holidays: How Griswold Helps Families Stay Connected and Cared For During the Most Important Time of Year

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<h2>Home for the Holidays: How Griswold Helps Families Stay Connected and Cared For During the Most Important Time of Year</h2>With families gathering and adult children returning home, Griswold provides the support, assurance and compassionate care seniors need to safely age in place.The holiday season is often filled with joy, tradition and long-awaited time with loved ones. But for many families, it also becomes the moment they realize a parent or aging relative needs more support at home. As adult children return for the holiday season after months away, changes in mobility, mood, hygiene or daily functioning can become more visible. And according to&nbsp;<a href="https://www.linkedin.com/in/ron-mentzer-a000aab6">Ron Mentzer</a>, operations manager for&nbsp;<a href="https://www.griswoldcare.com/">Griswold Home Care</a> for&nbsp;<a href="https://www.griswoldcare.com/cumberland-county-nj/">Cumberland County</a>,&nbsp;<a href="https://www.griswoldcare.com/philadelphia-center-city/">Philadelphia Center City</a>,&nbsp;<a href="https://www.griswoldcare.com/blair-county/">Blair County</a> and&nbsp;<a href="https://www.griswoldcare.com/northern-vermont/">Northern Vermont</a>, that’s exactly why this time of year is one of the most important and busiest for home care agencies.“You have families coming home to visit mom and dad. If they aren’t seeing them regularly, they may see a decline that wasn’t there maybe six months ago,” Mentzer said. “They see a need because mom and dad aren’t raising their hands themselves to ask for help.”For&nbsp;<a href="https://griswoldhomecarefranchise.com/">Griswold</a>, supporting families during the holidays is about more than providing care. It’s about restoring roles, preserving dignity and helping loved ones enjoy meaningful time together.<h2>Rooted in Service: A Personal Mission</h2>Mentzer’s commitment to compassionate care began long before he joined Griswold. “My mother worked in a retirement community, and I saw her model gifts of service,” he said. “She cared for people for a living, and then came home and cared for our family through end of life for her own parents and my father’s parents.”That experience shaped his philosophy, especially in his support for Caregivers themselves.“I saw how my mom served everyone else but didn’t always take the time to care for herself,” he said. “It’s very important for me that all of our employees know they must care for themselves first. The people who work in home care were born with that gift of service, and that’s really part of my why.”Although his background is in operations management for major telecommunications companies like DIRECTV, Comcast and Amazon, Mentzer says he was drawn to Griswold specifically because the work felt meaningful.“This is a different field for me, but it is mission-driven in nature, which pulls on my heart and aligns well with my upbringing.”Today, he helps oversee operations for four&nbsp;<a href="https://1851franchise.com/griswold">Griswold</a> locations owned by a close friend, creating systems that streamline and scale care while preserving the human connection at the center of the brand.<h2>When Families Notice Their Loved One Needs Support</h2>For many families, the holidays are the first time they’re truly able to assess how an aging parent is doing day-to-day. That’s why Griswold sees a seasonal spike in inquiries each November and December.“When people come home for Thanksgiving or Christmas, that’s often when they notice changes — and we receive a lot of phone calls as a result,” Mentzer said. “Our goal is to bring assurance not just to the client, but to the siblings, spouses and children worried about them.”Often, seniors don’t ask for help themselves. “People want to remain as independent as possible — that’s what everyone wants at the end of the day,” Mentzer said.&nbsp;<a href="https://1851franchise.com/griswold/how-griswold-empowers-families-and-franchisees-during-national-home-care-hospice-month-2730755#featured">That’s where Griswold steps in</a> to bridge the gap between independence and safety, offering support that feels natural, respectful and dignified.<h2>Restoring Family Roles: “Be the Child Not the Caregiver”</h2>One of the biggest emotional challenges families face is balancing Caregiving with simply being family.&nbsp;“Sometimes it’s hard when you’re the Caregiver&nbsp;and the family member,” Mentzer said. “We want you to be the daughter without also being the Caregiver. We provide that support so the family member can be the family member.”That relief can transform a holiday experience. Instead of managing medication reminders or worrying about falls, families can focus on connection, memories and quality time.“Just like with my mom, I saw how Caregiving takes a toll over time,” Mentzer said. “If we can come in and provide professional, concierge, white-glove assistance, we can help families experience the holiday season the way it should be — together.”<h2>The Three Layers of Griswold’s Holiday Care</h2>Mentzer describes Griswold’s services in three interconnected categories, all of which tend to play a major role during the holidays.<ol><li>Homemaking Services:&nbsp;Preparing holiday meals, tidying up, doing laundry and helping with small tasks can make a big difference in a senior’s comfort and safety.</li><li>Companionship:&nbsp;Many older adults see their social circles shrink, especially in winter. “Having someone to correspond with regularly means a lot to a senior citizen,” Mentzer said. Companionship also includes escorting clients to doctor appointments, the grocery store or even holiday events.</li><li>Personal Care:&nbsp;Bathing, grooming, hygiene and other activities of daily living often become more challenging and more noticeable during holiday visits. Griswold provides dignified support to help seniors feel like themselves.</li></ol>“Griswold’s approach to everything is relational,” Mentzer said. “We don’t take it for granted when someone allows us to come into their home. We want to bring assurance to the client, the family and the community.”<h2>When Griswold&nbsp;Is the Family</h2>Not every senior has family nearby. Many have adult children living across the country or even across the world.“Some people don’t have family local. The kids may have moved away. We have one client whose daughter lives in Europe, so we really are the family,” Mentzer said.And sometimes, the most meaningful moments of the season come from Griswold Caregivers noticing a need and stepping in.“We had a veteran over Thanksgiving who lives alone,” Mentzer said. “One of our Caregivers asked if she could move her weekly meeting to Thursday so he wouldn’t be alone on Thanksgiving. She saw that need and wanted to be there for him. We want to be the difference maker in somebody’s life. If you can make a difference in one individual’s day, that’s what it’s all about. We want to help people age in place with dignity. At the end of the day, that’s what everyone wants — to remain as independent as possible, supported by people who care.”For more information on Griswold’s in-home care services or to explore care options for the new year, visit&nbsp;<a href="http://griswoldcare.com">GriswoldCare.com</a>.

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WASHINGTON, DC, UNITED STATES, November 13, 2025 /<a href="https://www.einpresswire.com/">EINPresswire.com</a>/ -- Today, PocketRN, a leader in virtual nursing, and Griswold, a leading home care company, announced they will form a National Strategic Partnership to test the Centers for Medicare &amp; Medicaid Services (CMS) alternative payment model designed to support people living with dementia and their caregivers. Under CMS’&nbsp;<a href="https://innovation.cms.gov/innovation-models/guide">Guiding an Improved Dementia Experience (GUIDE) Model</a>, PocketRN will be one of almost 400 participants building Dementia Care Programs (DCPs) across the country, working to increase care coordination and improve access to services and supports, including respite care, for people living with dementia and their caregivers.Griswold’s partnership with PocketRN is rooted in the fact that a significant portion of their client base has a dementia diagnosis. Their franchised locations nationwide provide daily care and respite care for caregivers in the homes of people living with dementia, making this alliance a strategic and logical decision.Launched on July 1, 2024, the GUIDE Model will test a new payment approach for key supportive services furnished to people living with dementia, including: comprehensive, person-centered assessments and care plans; care coordination; 24/7 access to an interdisciplinary care team member or help line; and certain respite services to support caregivers. People with dementia and their caregivers will have the assistance and support of a Care Navigator to help them access clinical and non-clinical services such as meals and transportation through community-based organizations.“We couldn't be more thrilled to bring our revolutionary Nurse for Life model to the millions of dementia patients and families who need it most,” said PocketRN CEO, Jenna Morgenstern-Gaines. “With PocketRN, patients and families get unwavering support from a dedicated, trusted nurse as they navigate the complexities of managing dementia at NO cost to them. Nurses are hands-down the best clinicians to be the ‘glue’ for patients and their families throughout their dementia journey–they've been doing so forever, and it's high-time their work is valued by our system.”“We’re excited to partner with PocketRN in anchoring Griswold’s GUIDE approach of improving client access to Medicare-supported dementia navigation, education, and respite hours, integrated seamlessly with our experienced care professionals,” said Matt Ericksen, Vice President of Sales and Operations at Griswold.PocketRN’s partnership with Griswold to deliver the GUIDE Model will help people living with dementia and their caregivers have access to education and support, such as training programs on best practices for caring for a loved one living with dementia. The GUIDE Model also provides respite services for certain people, enabling caregivers to take temporary breaks from their caregiving responsibilities. Respite is being tested under the GUIDE Model to assess its effect on helping caregivers continue to care for their loved ones at home, preventing or delaying the need for facility care.For more information on CMS’ GUIDE Model, please visit:&nbsp;<a href="https://www.cms.gov/priorities/innovation/innovation-models/guide">https://www.cms.gov/priorities/innovation/innovation-models/guide</a>.About GriswoldWith over 200 locations across 30 states, Griswold is one of the country’s top home care companies, providing professional, compassionate Caregivers 24/7. Griswold’s “Live Assured” promise gives both clients and their loved ones peace of mind, so they can live without the weight of worry. Griswold helps adults maintain quality of life despite advanced age, onset of illness, or post-surgery recovery through services including companion care, home services, personal care, and respite care. Founded by the late Jean Griswold in 1982, the company has maintained its founder’s profound sense of empathy for older and disabled adults and those living with chronic conditions. In 2024, Griswold was ranked #206 on Entrepreneur's Franchise 500 and named a 2023, 2024 and 2025 Best of Home Care® Endorsed National Provider. For more information, visit&nbsp;<a href="http://www.griswoldcare.com/">www.griswoldcare.com</a> or call 215.402.0200.About PocketRNPocketRN gives patients, families, and caregivers a Nurse for Life. Its mission is to close the gap between home and healthcare by: enabling nurses to care proactively and continuously at the top of their license, enabling caregivers with peace of mind and the confidence to support others, and enabling patients to access whole-person, trusted, empathetic care when and where they want it. PocketRN is the glue that holds together fragmented experiences in care so that partners, clinicians, patients, and families get back more of what they need: quality time. For more information, visit&nbsp;<a href="http://www.pocketrn.com/">www.pocketrn.com</a> or engage with PocketRN on LinkedIn, Facebook, and Instagram.

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How Griswold Honors Veterans Through Care, Employment Opportunities and Franchise Ownership

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Planning for the Future: How Griswold Supports Families During National Long-Term Care Planning Month

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BLUE BELL, PA. —&nbsp;<a href="https://www.griswoldcare.com/">Griswold</a>, one of the nation’s leading in-home care franchises with a 43-year legacy, is closing out 2025 on a high note after achieving record growth across franchise development, systemwide performance and brand recognition. The milestone year positions the brand for even greater momentum in 2026 as&nbsp;<a href="https://griswoldhomecarefranchise.com/">Griswold</a> continues to expand thoughtfully while investing in innovation that helps older adults safely age in place.“This year was spectacular for Griswold — we hit every goal across the board,” said CEO&nbsp;<a href="https://www.linkedin.com/in/michael-slupecki-08b2288">Michael Slupecki</a>. “Our franchisee royalty growth was right there at double digits. We signed 21 franchise agreements and opened 16 locations, and our five company-owned locations all delivered spectacular year-over-year growth. It’s been a great year.”Throughout 2025, Griswold expanded into 13 states. North Carolina led the way with four new franchise awards, while additional openings across secondary and tertiary markets reinforced Griswold’s belief that the right owners can thrive anywhere.“The aging population is really happening everywhere,” Slupecki said. “Because this is a people business, it’s about finding the right partners with the right mission and values. When you do that, they can be successful wherever they are, and we’re seeing tremendous performance across the system.”In addition to expansion, Griswold earned more external recognition in 2025 than any year in its history, including three top honors from&nbsp;<a href="https://franchisebusinessreview.com/top-franchises/griswold-home-care/#brand_awards_module">Franchise Business Review: Top Franchise, Top Recession-Resistant Franchise and Top Franchise Culture</a>. The home office team was also recognized for the fourth consecutive year by&nbsp;<a href="https://sponsored.inquirer.com/top-workplaces-2025-ranked/">the Philadelphia Inquirer as a Top Workplace</a>.“We’re not just hitting our internal goals; we’re being recognized externally,” Slupecki said. “Prospective franchisees come into Discovery Day already having done their validation. They’ve spoken to existing owners about our culture, our mission and our support. It’s a great blend of culture and being able to make money, and that gives people confidence to step away from a 9-to-5 and invest in a Griswold franchise.”A key driver of Griswold’s long-term growth strategy in 2025 was continued investment in tech. While not a health care provider, the brand increasingly operates with a health care mindset — using technology tools that help monitor client well-being, identify early signs of decline and reduce unnecessary hospitalizations.“We think like a health care company,” Slupecki said. “By leveraging technology and data, we’re raising our game and differentiating ourselves. Our goal is to become the provider of choice for families by keeping clients safe, healthy and in their homes longer.”Looking ahead to 2026, Griswold aims to sign approximately 23 new franchise locations, with target markets including Utah, Wisconsin and Alabama.“We don’t want to sell a lot of locations and do it poorly,” Slupecki said. “We want 100% of the people who trust their investment with us to succeed. Holding ourselves to higher standards allows us to provide the support franchisees need to win. We’re in a great position to take the success of 2025 and do it even better. If we can grow faster, open more successful locations and roll out technology that truly differentiates our franchisees, that’s a win across the board.”ABOUT GRISWOLDWith over 200 locations across 30 states, Griswold is one of the country’s top home care companies, providing and referring professional, compassionate Caregivers around the clock. Griswold’s “Live Assured” promise gives both clients and their loved ones peace of mind, so they can live without the weight of worry. Griswold helps adults maintain quality of life despite advanced age, onset of illness, or post-surgery recovery through services including companion care, home services, personal care, and respite care. Founded by the late Jean Griswold in 1982, the company has maintained its founder’s profound sense of empathy for older and disabled adults and those living with chronic conditions. Griswold has been recognized as one of the top 500 franchises in Entrepreneur’s 2026 Franchise 500® and named a 2023, 2024 and 2025 Best of Home Care® Endorsed National Provider. For more information, visit<a href="http://www.griswoldcare.com">&nbsp;www.GriswoldCare.com</a> or call 215.402.0200.

Griswold Closes Out 2025 With Record Franchise Growth and Positions Brand for Continued Momentum in 2026

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Sisters&nbsp;<a href="https://1851franchise.com/why-two-sisters-chose-now-to-build-a-purpose-driven-home-care-business-with-griswold-2730847">Manar Landis and Maha Zirn-Kashoor</a> have brought decades of medical, caregiving and humanitarian experience to Oklahoma City by opening a&nbsp;<a href="https://www.griswoldcare.com/oklahoma-city-north/">Griswold franchise</a>. Launched in October, their business matches seniors with caregivers who provide nonmedical support ranging from occasional weekly visits to 24-hour care. Both sisters say their long careers with organizations like the United Nations, UNICEF and major Oklahoma health systems, along with their personal experience caring for their own aging family members, made home care a natural next step.A major part of their work is helping seniors overcome the reluctance to accept assistance. Zirn-Kashoor notes that many elderly people insist they can manage alone, but once they experience the support, it becomes “life-changing.” The sisters emphasize that the goal is to help older adults remain independent and safe at home, tailoring care plans to each individual’s needs — whether that’s personal care, companionship, transportation, help after surgery or even small touches like doing hair and makeup. With about 90% of clients living at home and many having no nearby family, they see their services as an essential part of the continuum of care.Their franchise is only the second&nbsp;<a href="https://1851franchise.com/griswold/info">Griswold</a> location in Oklahoma, joining the first office in Tulsa, with a third opening soon in Edmond. The sisters say there is still a lack of awareness — even among physicians — about senior home care options, which often leads to preventable hospital readmissions. They aim to close that gap, positioning home care as a vital complement to the health care system.As demand for senior support grows, driven by a rapidly aging U.S. population, the sisters see strong potential for impact and business growth. Their new venture already employs 16 people and is expanding.&nbsp;Read the original article from The Journal Record&nbsp;<a href="https://journalrecord.com/2025/12/05/griswold-home-care-oklahoma-city-senior-services/">here</a>. To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/griswold/info">https://1851franchise.com/griswold/info</a>.

Sisters Bring Global Humanitarian Experience Home to Oklahoma City With New Griswold Franchise

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<a href="https://griswoldhomecarefranchise.com/">Griswold</a>, one of the nation’s oldest nonmedical home care providers, has&nbsp;<a href="https://www.jeffcotranscript.com/news/article_0012446c-ad5e-4f92-beec-dae5aa58e555.html">expanded to Lakewood, Colorado</a>, marking its 196th location across 31 states.&nbsp;The new&nbsp;<a href="https://www.griswoldcare.com/lakewood-golden/">Lakewood &amp; Golden</a> office is owned by&nbsp;<a href="https://1851franchise.com/amber-parsons-griswold-franchise-colorado-2730399">Amber Parsons</a>, whose career spans journalism and 13 years in health care staffing. Parsons was driven to open the location after caring for a family member and realizing how few affordable, reliable at-home support options exist for seniors who don’t yet need assisted living but still require help. She noted that families often shoulder the burden of errands, meal prep, housekeeping, companionship and transportation — gaps&nbsp;<a href="https://1851franchise.com/griswold/info">Griswold</a> aims to fill.“It was really a personal story, a very deeply personal story with my own family, that made me realize that there is a huge gap in services for our senior community,” Parsons said. “We have [options] for assisted living, those types of things, but I think there is a gap in services for people who maybe need housekeeping, companionship, running errands with them, preparing meals and taking them to appointments. A lot of that burden was falling onto family members.”To meet growing demand, Griswold is actively hiring Caregivers in the area. Parsons said the team includes seasoned CNAs with decades of experience, but she also welcomes applicants without formal credentials who possess strong service mindsets and warm personalities. Training is available for those who need it, ensuring that caregivers are prepared to deliver the high-quality support Griswold is known for.Read the original article&nbsp;<a href="https://www.jeffcotranscript.com/news/article_0012446c-ad5e-4f92-beec-dae5aa58e555.html">here</a>.&nbsp;

Griswold Franchise - Agg - Lakewood Colorado - 1851 Franchise

Griswold Expands to Lakewood, Colorado, Bringing Nonmedical Home Care to Local Seniors

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Home care franchise&nbsp;<a href="https://griswoldhomecarefranchise.com/">Griswold</a> has opened in Greater Beaumont, Texas, bringing a much-needed resource to families seeking non-medical support for aging loved ones,&nbsp;<a href="https://www.beaumontenterprise.com/business/article/griswold-home-care-opens-beaumont-serve-southeast-21083088.php">Beaumont Enterprise recently reported</a>.Franchise owner&nbsp;<a href="https://www.linkedin.com/in/keeya-gillard-9b34ab369">Keeya Gillard</a> decided to enter the home care field after years of caring for her son, who has autism and epilepsy. That experience, she said, shaped her understanding of what families need most from Caregivers.Before launching the Greater Beaumont office, Gillard worked as a supervisor at the Spindletop Center, serving adults with disabilities. The role gave her a firsthand view of how difficult it can be for families to find reliable Caregivers — especially those who are the right personality match.Gillard said matching the right Caregiver to the right client is one of her top priorities. She visits families in person, learns their routines and preferences, and works to place someone who will connect well. Passion and empathy, she says, are qualities she looks for when hiring.<a href="https://1851franchise.com/griswold/info">Griswold’s</a> Greater Beaumont location offers non-medical services such as grooming support, meal preparation, light housekeeping, companionship and help with daily routines. Gillard says her team coordinates appointments with medical providers and home health agencies when needed, creating a more complete support system for clients. She also encourages families to explore long-term care insurance or programs like the GUIDE dementia support program, which may cover or offset the cost of care.Gillard hopes the new office will ease the burden on families in Southeast Texas and become a trusted partner in the Caregiving process. Her goal is to grow the client base, expand her administrative team and, above all, bring dependable, compassionate care to the region."I hope we have the best Caregivers we can find," she said. “I want us to make a difference by being reliable and doing extra things like coming out, introducing the Caregiver to the family and staying to answer questions.”Read the full article&nbsp;<a href="https://www.beaumontenterprise.com/business/article/griswold-home-care-opens-beaumont-serve-southeast-21083088.php">here</a>. To find out more information on costs to buy a Griswold franchise, please visit&nbsp;<a href="https://1851franchise.com/griswold/info">https://1851franchise.com/griswold/info</a>.&nbsp;

Beaumont Enterprise: Local Woman Brings Griswold Home Care Franchise to Greater Beaumont, Texas

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Celebrating Women Franchisees: The Empowering Stories Behind Griswold’s Female Leaders

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