Growing a Franchise
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How SoulCycle Revolutionized Indoor Cycling and Sparked the Boutique Fitness Craze
Co-founders Elizabeth Cutler and Julie Rice brought innovation to an industry filled with similar concepts and business models.
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Growing a Franchise
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Co-founders Elizabeth Cutler and Julie Rice brought innovation to an industry filled with similar concepts and business models.
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About the Author
Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR.
Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University. In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.