1851

Ask someone to tell you about their brand. Let them talk for less than 5 seconds and cut them off. 
That&rsquo;s PPC (pay per click).

That&rsquo;s all you get to put in that message.

Pick up a magazine. Flip to the first advertisement you see. Did that tell you the whole story?

Think about the last time you were emotionally hooked by a message. Maybe a Super Bowl ad?

We all know that if you can make an emotional connection with your buyer, you win. That simple. They will be hooked. Then, of course, you better have your operations and service locked in if you want to keep them.

I started thinking a lot about the value of the <a href="https://1851franchise.com/details/3386/What-Undercover-Boss-Should-Teach-You-About-Lead-Generation" target="_blank">hit show &ldquo;Undercover Boss&rdquo; and why it was so valuable for lead generation</a>. It placed an emotional message in front of a stadium-sized audience who was engaged in the story. The story. Yes, the story.

Now 5 seconds of your brand is great. Not a blurred-out picture of a car zooming by suggesting you buy this luxury fast car. An emotional human interest story (duh, the true value of great PR).

I decided to try to break down the true triggers so that as our agency (<a href="http://nolimitagency.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-to-create-an-undercover-boss-moment-in-your-advertising-2705237" target="_blank" rel="nofollow" target="_blank">No Limit Agency*</a>) thought about the prospect or customer&rsquo;s journey, we could start implementing pieces that would trigger emotion with the right buyers. Here&rsquo;s what I see:

<ol>
	<li>A human interest story that has all of the journey points of a great story &ndash; drama, conflict, resolution.</li>
	<li>An hour to tell the story (40 or so minutes with commercials).</li>
	<li>Visually appealing content about the brand.</li>
	<li>A CEO or executive leader who may not know everything about their brand, but certainly (in most cases) really cares to find out more.</li>
	<li>An audience &ndash; many who are interested in the mechanics of business and brand.</li>
</ol>

How can you apply these understandings to your brand marketing?

<ol>
	<li>Many brands (especially franchises) are full of people. It&rsquo;s not about &ldquo;eat my burger,&rdquo; it&rsquo;s about people lining up to eat the burger and then, most importantly, telling their friends that that burger was great. In that situation, the burger is not the story, the people loving the brand is. The best brands are built from people &ndash; and the best brands take their people and leverage them for stories.</li>
	<li>An hour on national TV would be a lot, but, with third party content, you can have more time to tell your story the way you want to tell it with the right messages you want to deliver. Content marketing (not simple blogging) when done right can deliver your message in a long-form way so that those who are interested in understanding the mechanics of your business can spend the time reading it. And even if their attention span is not significant, they can capture your message through strong writing &ndash; a headline and a good lead.</li>
	<li>In today&rsquo;s digital world, great creative is table stakes. Strong video. Good conversations (in video &ndash; not just franchisees saying your brand is great &ndash; REAL CONVERSATION). Social media messages that have a voice and a strategy behind them. It&rsquo;s possible to create great creative at a fraction of yesterday&rsquo;s costs.</li>
	<li>Many brands don&rsquo;t leverage the leadership &ndash; yet, confidence is built on their confidence. Leadership should be a part of the story. Buyers (especially B-to-B) want to understand the vision and mission &ndash; and believe in the leadership. Leverage your team in your content.</li>
	<li>In today&rsquo;s digital world, an audience is much easier to define (if, of course, you do the legwork up front to define the audience). You should have several buckets. Introduction to the concept, business or product; those who are at the early stage of decision and can be intercepted (consumer or B-to-B); engaged buyers (current customers or in your pipeline) and cold leads (people who raised their hands, showed some interest, but timing, cost and value may not have aligned). Each audience type can have more focuses within (former sales leaders looking to own their own business; current fans of a sandwich brand who may be willing to try something else). Audience definition will help extend the value of the dollars you spend.</li>
</ol>

&ldquo;Undercover Boss&rdquo; nails advertising and marketing messages with honesty, transparency and messaging. With a little creativity and willingness to think differently, you can cross-apply UCB ideas to your own brand.

How to Create an “Undercover Boss” Moment in Your Advertising

1851 Franchise

https://www.youtube.com/embed/i7Fa7irCayE

CBS' hit show nails advertising and marketing messages with honesty, transparency and messaging.

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Escapology

image of escapology premium interiors, private rooms and licensed IP, Escapology’s experience

How Escapology Is Professionalizing the Escape Room Industry Through Immersive Design

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Layne's Chicken Fingers

Photo of Layne's, Arby's franchisee Doug McGuire with Layne's Chicken Fingers logo

Why This Arby’s Franchisee Diversified With Layne’s Chicken Fingers

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Sparkle Squad Window Cleaning Services

Photo of Sparkle Squad vehicle and franchisee Rider Knouse headshot

How Commercial Efficiency Helped This Sparkle Squad Franchisee Start Strong, Lay the Foundation for Scalability

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Photo of exterior of Layne's Chicken Fingers restaurant

How Much Can You Make as a Layne’s Chicken Fingers Franchisee?

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Biscuit Belly Franchising

Biscuit Belly - Heart Shaped Biscuits Press Release - 1851 Franchise

Biscuit Belly is Back With Heart-Shaped Biscuits for Valentine’s Season 2026

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Mass Layoffs Are Destabilizing the Labor Landscape; Corporate Escapees May Turn to Franchising as Their Next Step

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Consumer Confidence Is Up, but Customers Are Still Watching Their Wallets

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Mr. Gatti’s Pizza Sells Majority Stake to Franchisee

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Denny's Franchise Outlook - Triartisan Acquisition - Agg - 1851 Franchise

Denny’s Sale Closes at $6.25 a Share, Returning the Chain to Private Ownership

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1851 Agg - Jersey Mike's Franchise Growth Plan - 1851 Franchise

Jersey Mike’s Turns the Page With a Faster Franchise Growth Plan

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<a href="https://www.chick-fil-a.com/franchise">Chick-fil-A</a> is one of the most recognizable names in the quick-service restaurant industry. With its signature chicken sandwiches, customer-first culture and impressive per-unit sales, the brand is often at the top of the list for entrepreneurs researching restaurant franchises. But if you’re wondering how to buy a franchise with&nbsp;<a href="https://1851franchise.com/the-rise-of-chick-fil-a-americas-number-one-chicken-franchise-2727483#stories">Chick-fil-A</a>, you’ll quickly realize that this opportunity comes with a unique set of requirements — and not everyone qualifies.<h2>Chick-fil-A Franchise Requirements</h2>Chick-fil-A is different from most restaurant franchises because it doesn’t take a large amount of money to get started.&nbsp;<a href="https://1851franchise.com/how-much-does-a-chick-fil-a-franchise-cost-2715278#stories">The franchise fee is $10,000</a>, and applicants don’t need to show a specific net worth or liquid assets. The lower cost, however, comes with a trade-off. The company has one of the toughest application processes in franchising and places strict rules on how the business must be run.To be considered for a Chick-fil-A franchise, applicants need to show that they can legally run a business in the United States and have a solid professional background. The brand generally looks for people with at least five years of work experience and some history of leading teams. A clean financial record is important, too, since anyone with a bankruptcy on file won’t move forward in the process. The $10,000 franchise fee has to come directly from the candidate’s own funds rather than loans or gifts. On top of that, operators are expected to commit to the restaurant full time, which means stepping away from other active business ventures and putting all of their focus into building and leading their Chick-fil-A location.Candidates also need to be fluent in written and spoken English and commit to full-time, hands-on involvement in the restaurant. In fact, Chick-fil-A expects its franchisees to divest from any other active business ventures so that they can focus entirely on operating their location.Meeting these requirements does not guarantee acceptance. Chick-fil-A receives tens of thousands of applications each year but approves only about one percent, making the opportunity one of the most competitive in franchising.<h2>A Hands-On, Operational Model</h2>One thing that makes Chick-fil-A stand out is how it expects its restaurants to be run. Owners can’t just hire managers and step back like in many other franchises. Instead, operators are expected to be hands-on with the daily business.Chick-fil-A also keeps more control over key parts of the operation than most franchisors. The company chooses the location, builds the restaurant and provides the equipment. The operator’s main role is to deliver excellent service and lead a team that meets the brand’s standards.This is not a passive investment or a multi-unit opportunity. Chick-fil-A intentionally limits each franchisee to a single location, ensuring that operators are deeply engaged in leading their restaurant and contributing to the surrounding community. For many, this model is appealing because it emphasizes leadership and culture-building rather than simply financial investment.<h2>Why It Matters</h2>For people thinking about franchising, Chick-fil-A’s requirements show why the brand is both appealing and difficult to get into. The low cost to start, the strong name recognition and the sales numbers make it one of the most appealing restaurant franchises out there, but the rules and competitive selection process make it a tough opportunity to land.On the other hand, the strict operational structure, high profit-sharing arrangement and extremely competitive application process can make it a tough fit for entrepreneurs who want more flexibility or who prefer to run multiple concepts at once.If you are considering how to buy a franchise with Chick-fil-A, it’s important to carefully evaluate whether you align with the brand’s expectations. The operators who tend to do well are the ones who like being in the restaurant every day, working with their team and serving customers. For people who want to be closely involved in one business, the Chick-fil-A model can be both profitable and satisfying.For more info on Chick-fil-A, check out these related stories on 1851 Franchise:<ul><li><a href="https://1851franchise.com/chick-fil-a-takes-the-crown-as-the-nations-premier-chicken-chain-2727486#stories">Chick-fil-A Takes the Crown as the Nation’s Premier Chicken Chain</a></li><li><a href="https://1851franchise.com/the-pros-and-cons-of-owning-a-chick-fil-a-franchise-2725069#stories">The Pros and Cons of Owning a Chick-fil-A Franchise</a></li><li><a href="https://1851franchise.com/chick-fil-a-emerges-as-the-leader-in-the-us-chicken-chain-industry-2727457#stories">Chick-fil-A Emerges as the Leader in the U.S. Chicken Chain Industry</a></li></ul>

Do You Qualify? A Look at the Chick-fil-A Franchise Requirements

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Caring Senior Service logo, franchise deep dive

Caring Senior Service Franchise Costs, Fees, Profit and Data for 2025

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When candidates look for the best franchises to buy, they often start with familiar categories. But some of the most compelling models on the market fall outside traditional food, fitness or home services. Today’s buyers are leaning into unique franchise opportunities with sharper focus, easier operations and real staying power. Below are five unexpected franchises that continue to get attention for their tight models and strong financial performance.<h2>1. Residential Dumpster Rental —&nbsp;<a href="https://bintheredumpthatfranchise.com/">Bin There Dump That</a></h2>Bin There Dump That stands out in the waste-services category with a hyper-focused model built around clean, driveway-safe residential dumpsters. Unlike traditional junk removal, franchisees deliver compact bins designed for homeowners tackling renovations, moves and cleanouts. The business benefits from low labor needs, predictable rental cycles and strong repeat demand from contractors and real estate partners, making it one of the more unexpected franchises buyers are now considering for its simplicity and solid unit economics.<h2>2. Drone Inspection Services —&nbsp;<a href="https://bluenoseaerial.com/franchising/">Blue Nose Aerial Imaging</a></h2>Blue Nose Aerial Imaging offers professional-grade drone inspections for roofing, insurance, utilities and commercial real estate. Trained pilots provide detailed imaging and data analysis without the risk of ladders or lifts. The model stays lean — no storefront, small startup costs and a wide customer base — which positions franchisees to scale quickly as demand grows across multiple industries.<h2>3. Paint-Protection Film &amp; Vehicle Enhancement —&nbsp;<a href="https://www.tintworld.com/franchise-opportunities/">Tint World</a></h2><a href="https://1851franchise.com/franchise-deep-dive-tint-world-franchise-costs-fees-profit-and-data-2723226">Tint World</a> is best known for automotive window tinting, but its paint-protection film (PPF) business has become a major driver of growth. PPF, ceramic coatings and detailing packages offer strong ticket averages and consistent demand from car enthusiasts and everyday drivers. With a structured training program and national purchasing power, Tint World gives franchisees a profitable entry point into the booming vehicle-appearance market.<h2>4. VR Arcade Entertainment —&nbsp;<a href="https://www.virtualrealityfranchise.com/">Ctrl V</a></h2><a href="https://1851franchise.com/growth-club/ctrl-v-virtual-reality-franchise">Ctrl V</a> is one of the first virtual-reality arcade franchises in North America, offering immersive gaming experiences for individuals, parties and corporate events. The concept requires a modest footprint and relies on steady walk-in traffic plus group bookings. Many locations see strong margins since the model is powered by software, subscriptions and repeat visits rather than heavy labor or inventory.<h2>5. Dog-Poop Cleanup —&nbsp;<a href="https://doodycallsfranchising.com/">DoodyCalls</a></h2><a href="https://1851franchise.com/doodycalls/info">DoodyCalls</a>, which is part of the&nbsp;<a href="https://www.authoritybrands.com/">Authority Brands</a> platform, shows how even the most unexpected ideas can become highly profitable. The pet-waste removal service appeals to busy families, HOA communities and commercial properties looking for convenience and cleanliness. With recurring weekly routes, low overhead and a recession-resistant service need, franchisees often build dense territories and reliable revenue streams.As franchising continues to evolve, more entrepreneurs are discovering that unconventional ideas often create the biggest advantages — less competition, clearer differentiation and loyal customer bases. These five concepts prove that a great franchise doesn’t need to fit a traditional mold to deliver meaningful returns. For buyers willing to think beyond the familiar, the next standout opportunity may come from a category they never expected.Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit&nbsp;<a href="http://www.1851growthclub.com">www.1851growthclub.com</a> and start your journey.&nbsp;

5 Unusual but Profitable Franchises You’ve Never Heard Of

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<a href="https://1851franchise.com/buying-a-franchise">Buying a franchise</a> is often presented as a choice between launching a brand-new location or stepping into an existing one. An existing business may offer trained staff, operational systems already in place and — in many cases — immediate cash flow. But a resale is never just a turnkey business waiting for a new owner. It comes with history, performance patterns and, sometimes, challenges you’ll inherit on day one.Before deciding between resale vs new franchise opportunities, buyers need to understand what makes franchised resales powerful — and what makes them risky.<h2>Why Buyers Consider Franchises for Sale</h2>The biggest advantage of&nbsp;<a href="https://1851franchise.com/navigating-the-resale-market-a-buyers-guide-to-acquiring-existing-franchises-2725844">purchasing an existing business</a> is speed. When a new franchise opens, the ramp-up period often includes months of construction, permitting, hiring and customer acquisition. A resale skips most of that. The doors are already open, customers already know the location and systems are already in place.&nbsp;Many buyers&nbsp;<a href="https://1851franchise.com/guide-to-buying-another-franchise-study-the-resale-opportunities-2726403">pursuing a resale</a> are also drawn to the financial visibility. While a new unit has to project performance, an existing franchise can provide historical numbers to evaluate. That reality helps buyers understand the store’s strengths and seasonal patterns and anticipate what early cash flow may look like under new ownership.However, the benefits of immediate traction and established operations do not automatically guarantee a smooth transition. The same history that offers clarity can also reveal potential issues.<h2>The Hidden Question Behind Every Resale: Why Are They Selling?</h2>Every resale opportunity comes with a critical question: Why is the current owner leaving? Franchisors and sellers will often cite reasons like retirement, relocation or a desire to pursue other ventures. Many times, those explanations are genuine. But responsible buyers go deeper.Sometimes an owner sells because the business struggled to meet expectations. Other times, the territory has more competition than anticipated, or the owner never fully embraced the required marketing and operational playbooks. Buyers evaluating franchises for sale should take the time to understand whether the owner is exiting from a position of strength or simply trying to step away from ongoing challenges.This is where careful due diligence becomes essential. Franchise buyers should review financials, staffing history and customer sentiment to see whether the story being told aligns with the reality on the ground. If the business has been declining, that matters. If the brand has strong regional performance but this location lags behind, that matters even more.<h2>The Pros of Buying a Turnkey Business</h2>When a resale is healthy, the pros are substantial. Buyers can take over a functioning operation, avoid the uncertainty of an early ramp-up and start generating revenue immediately. A successful location often comes with trained employees who are familiar with brand systems and customers who already have loyalty to the business.A resale may also allow a buyer to enter a high-demand brand or protected market where new territories are no longer available. For entrepreneurs who want the stability of joining a proven system in a proven location, resales offer a path that would not otherwise exist.<h2>The Cons: Inheriting Problems You Didn’t Create</h2>The biggest risk in purchasing an existing franchise is that you may be inheriting problems. A location that appears turnkey on the surface may have deeper challenges — poor customer reviews, staffing issues, outdated equipment, unproductive marketing habits or operational corner-cutting that will fall on the new owner to fix.Even when the business is profitable, buyer expectations must be realistic. A strong resale still requires a fresh leadership approach, a willingness to re-energize the team and, in some cases, strategic investment to modernize the operation. The jumpstart is real, but it doesn’t replace the work.For buyers comparing resale versus new franchise options, the decision often comes down to whether they want a blank slate or a business with history attached. A resale offers traction, while a new unit offers full control from day one.<h2>How To Decide What’s Right for You</h2>The best path depends on your goals, skill set and appetite for risk. If you want immediate cash flow, prefer operations over development and feel confident analyzing the story behind a business, a resale can be a smart move. If you prefer full control, a brand-new location may be the better option.The key is not choosing between new and existing. It’s choosing the opportunity with the clearest path to success — and understanding the true reason the previous owner is stepping away.Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit&nbsp;<a href="http://www.1851growthclub.com">www.1851growthclub.com</a> and start your journey.

Is Buying an Existing Business a Good Idea? Pros and Cons of Franchises for Sale

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For&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/why-these-tenured-franchisees-continue-to-grow-with-trublue-2726985">Tim and Kay Diemont</a>, owning a&nbsp;<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a> franchise in Yorktown, Virginia, is a shared purpose. Over the past decade, the couple has built one of&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue’s</a> most successful and enduring operations, all while strengthening their marriage, deepening their community connections and setting an example for what family-owned franchising can achieve.By the time TruBlue came into their lives, both Tim and Kay were ready for a new chapter.“Tim was working as a regional director of stores and in charge of the East Coast. I had been with the same architectural firm for 20 years,” Kay said. “Tim was tired of the corporate demands, traveling and wanted to be home more. He also wanted to be doing something that would be rewarding and help in our community — the community where we raised our two sons. My employer was getting ready to retire and, since [Tim and I] had always wanted to work together, the timing seemed perfect for both of us.”The couple’s shared vision aligned perfectly with&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/why-trublue-is-a-strong-franchise-choice-in-the-growing-senior-industry-2728519">TruBlue’s mission of helping seniors and busy families maintain their homes with ease and peace of mind</a>.<h2>From Marriage Partners to Business Partners</h2>Transitioning from life partners to business partners came naturally to the Diemonts.“Since we were already partners, this new partnership was an easy transition,” Kay said. “Tim knew how to manage people and had been in a leadership position for many years. I was already trained administratively and had worked in marketing for both the architectural firm and for a local mayor. So, my community connections were very strong in this area.”Their complementary skill sets have proven invaluable. A U.S. Air Force veteran originally from Michigan, Tim brought strong operational and leadership experience from his years managing retail teams. Kay, who has lived in the Yorktown area her entire life, leveraged her local relationships and administrative background to handle marketing and office management.The couple’s oldest son, Derrick, is a systems engineer who has contributed to the business over the years. “His expertise with setting up our computer needs and just his overall help with the business was and continues to be a huge plus,” Kay said.The Diemonts say that working together has improved their&nbsp;<a href="https://1851franchise.com/strategicfranchising/work-life-balance-as-a-franchise-owner-is-it-possible-2728825">work-life balance</a> rather than complicating it. “Since we work together, our schedules are the same,” Kay said. “We can take as much time off as we want or need, and we enjoy traveling extensively every year.”<h2>Choosing TruBlue for Their Family’s Next Chapter</h2>When the Diemonts first began exploring franchise ownership, they were drawn to opportunities that allowed them to&nbsp;<a href="https://1851franchise.com/the-top-25-franchise-brands-committed-to-serving-their-communities-2724335">serve their community</a>.“Tim was looking into a senior care franchise and at the time the one he was interested in pursuing was already taken in our area,” Kay said. “The person he was speaking with at&nbsp;<a href="https://strategicfranchising.com/">Strategic Franchising</a> mentioned a new franchise they were developing. It sounded like a perfect fit for someone who already knew managerial and handyman skills. We were one of the first to open a TruBlue, and we have been the proud owners since 2013.”The TruBlue model — focused on home maintenance, handyman services and senior safety — felt like the right blend of purpose and practicality. “Tim always had faith and knew we would be a success,” Kay said. “The model for TruBlue was perfect! Our co-workers, family and friends loved the concept, and we had customers lined up before we ever purchased our territory.”<h2>Family Ownership in Action</h2>As business partners, the Diemonts run their franchise with the same&nbsp;<a href="https://1851franchise.com/how-a-franchisor-can-cultivate-a-strong-franchise-community-2722789">teamwork and communication</a> that have defined their marriage for nearly five decades.“We have great partners, who are like-minded to bounce ideas through,” Kay said. “All our employees know they can come to either one of us with a question or a problem and 98% of the time, they will get the exact response from us. The other small percentage is only due to Tim’s knowledge of certain handyman jobs and mine would be administrative questions regarding invoicing or payroll.”That united front has helped them build a loyal team and a strong reputation throughout Yorktown and the surrounding Peninsula communities. “Our client base is strong because we provide our customers with a good service at a great value, and it is continually growing,” Kay said. “Our employees are happy to be a part of our team and we are sure all of them would stay with or continue with any new owner, whether it be family or someone new.”<h2>Building a Family Legacy</h2>After more than 10 years in business, the Diemonts have watched TruBlue grow from a small emerging concept into a&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/trublue-accelerates-growth-in-2025-with-record-breaking-midyear-momentum-2730055">nationally recognized brand</a>. But for them, the most important growth has been personal — and local.“Hopefully, we have built a business that either one of our sons would be proud to carry on in the future,” Kay said. “Our client base is strong because we provide our customers with a good service, at a great value and it is continually growing.”The couple takes special pride in supporting local seniors, veterans and busy families. “Making our customers and employees happy and doing something good within our community for our seniors and veterans has been the most rewarding,” Kay said. “As a veteran and family-owned business, we take great pride in providing a service to those who have served our country and to their families. For our seniors and busy adults, providing them with peace of mind and someone they can trust in their homes is a very big deal to us as a company and as a family. Everyone’s home is their castle, and we always hope TruBlue of Yorktown makes them feel that way.”<h2>The Rewards of Working Together</h2>When asked about the hardest or most surprising part of running a family business, Kay didn’t hesitate: “Probably how easy it has been to work together. Nothing has been hard about it for us personally. Our skill sets matched pretty good.”For Tim and Kay, the past decade has been defined by collaboration, connection and community — and the next one promises more of the same.“Overall, everything we dreamed about running our own business has come true,” Tim said. “This is a great way of life.”

Why This Couple Left Corporate America to Build a Community-Focused TruBlue Business in the Town Where They Raised Their Sons

why-this-couple-left-corporate-america-to-build-a-community-focused-trublue-business-in-the-town-where-they-raised-their-sons

Callaway has agreed to sell a 60% stake in its Topgolf and Toptracer divisions to private equity firm Leonard Green &amp; Partners (LGP)&nbsp;<a href="https://www.topgolfcallawaybrands.com/news-releases/news-release-details/topgolf-callaway-brands-announces-agreement-sell-majority-stake">in a deal that values the Topgolf business at roughly $1.1 billion</a>. The transaction will bring in about $770 million in net proceeds for&nbsp;<a href="https://www.topgolfcallawaybrands.com/">Topgolf Callaway Brands</a>, according to regulatory filings. The move is part of a broader restructuring plan the company had been pursuing since same-venue sales softened and former Topgolf CEO Artie Starrs stepped down in August.Callaway and Topgolf originally merged in 2021 to accelerate the growth of the eatertainment brand, but separating the businesses is now seen as a way to sharpen strategic focus, streamline operations and better allocate capital. While the company initially explored selling as much as 80% of Topgolf, it ultimately selected LGP as a buyer because of the firm’s strong track record with high-growth consumer brands. The private equity group has backed chains such as&nbsp;<a href="https://www.zaxbys.com/franchise">Zaxby’s</a>,&nbsp;<a href="https://www.velvettaco.com/international-partner/">Velvet Taco</a> and previously&nbsp;<a href="https://1851franchise.com/shake-shacks-unusual-international-business-strategy-2710292">Shake Shack</a>.Despite earlier declines, Topgolf’s performance has begun to rebound. The company posted slightly positive same-venue sales in the third quarter of 2025, driven primarily by its core guest segment — players who use one or two hitting bays — which accounts for 80% of annual revenue. Traffic in that category returned to strong double-digit growth, aided by value promotions like Sunday Funday and weekday discounts. Operational upgrades, including improvements to the digital channel and the rollout of Toast’s point-of-sale system, have also increased efficiency and boosted spending per visit.The deal is expected to close in the first quarter of 2026. After the transaction, Topgolf Callaway Brands will rebrand as Callaway Golf Company and continue operating its core portfolio, which includes Callaway, Odyssey, TravisMathew and Ogio, while LGP guides Topgolf into its next phase of expansion.Read the full press release&nbsp;<a href="https://www.topgolfcallawaybrands.com/news-releases/news-release-details/topgolf-callaway-brands-announces-agreement-sell-majority-stake">here</a>.&nbsp;

Callaway Sells Majority Stake in Topgolf to Private Equity for $770 Million

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LAKEWOOD, Colo.&nbsp;—&nbsp;<a href="https://www.weareradianceholdings.com/">Radiance Holdings</a>, the parent company of both&nbsp;<a href="https://www.solafranchising.com/">Sola Salons</a>, the 750-unit salon suites franchise, and&nbsp;<a href="http://ownawoodhouse.com">Woodhouse Spas</a>, the over-90-unit luxury day spa franchise, has appointed franchise veteran&nbsp;<a href="https://www.linkedin.com/in/keith-sizemore-85992074/">Keith Sizemore</a> as its new chief development officer. With extensive experience in the franchise industry, Sizemore will support Radiance Holdings in its next phase of strategic expansion.In his new role, Sizemore will oversee the franchise development strategy for both brands, focusing on filling in key markets for&nbsp;<a href="https://1851franchise.com/sola-salons/info">Sola Salons</a> and accelerating growth for&nbsp;<a href="https://1851franchise.com/woodhouse-spas/info">Woodhouse</a> as it approaches the 100-unit milestone. With consistent momentum in the beauty and wellness sectors and both brands seeing steady growth over recent years, Sizemore joins the brand at a pivotal time for growth.“I’m excited to join Radiance Holdings at such a momentous time in the company’s journey,” Sizemore said. “Sola Salons has built an incredible foundation with 750 locations, and now, we have the opportunity to identify key markets where we can continue strategic growth. At the same time, Woodhouse is perfectly positioned to expand and bring its one-of-a-kind model to new territories nationwide.”Prior to joining Radiance Holdings, Sizemore held leadership roles at Marco’s Pizza and Shipley Do-Nuts, where he identified high-potential markets and supported franchisee growth and success from day one.&nbsp;“Keith’s career trajectory has been impressive, and his expertise in franchise development will be invaluable as we enter this next stage of growth,” said&nbsp;<a href="https://www.linkedin.com/in/benjonessola/">Ben Jones</a>, CEO of Radiance Holdings. “His ability to identify the right markets, attract quality franchisees and drive sustainable growth will be instrumental in achieving our goals.”As Sizemore steps into his new role, the team is focused on key markets for both brands. Sola Salons is targeting expansion in high-potential markets like San Francisco, Los Angeles, Houston and Chicago, while Woodhouse is prioritizing development in major metropolitan areas like Seattle, New York City, Phoenix and Boston. Within these key markets, Radiance is looking to partner with driven, passionate franchisees who are committed to providing an exceptional experience to beauty professionals and guests in their markets and building thriving businesses in the beauty and wellness sectors.ABOUT SOLA SALONS:In 2004, Sola Salons was established with the opening of its first location in Denver, Colorado. Now with 750 locations open in the U.S. and Canada, Sola is proud to offer 22,000+ independent beauty professionals the freedom and benefits of salon ownership without the risk and overhead of opening a traditional salon. Its innovative salon model empowers hairdressers, estheticians, nail techs, massage therapists and other like-minded professionals to take control of their lives and their careers. Sola provides beauty professionals with beautiful, fully-equipped salon studios alongside the support and tools they need to launch their salon business in no time. For more information about Sola Salons, please visit&nbsp;<a href="https://www.solasalonstudios.com/">https://www.solasalonstudios.com/</a>.&nbsp;ABOUT WOODHOUSE SPAS:Woodhouse Spas is a leading luxury spa franchise that offers resort-style spa experiences in local communities. Founded in 2001 in Victoria, Texas, Woodhouse Spas has grown to more than 90 locations across the United States. The brand provides a wide range of services, including massages, facials, body treatments, and nail services, all designed to offer personalized care and enhance wellness. Woodhouse franchise owners benefit from comprehensive support, including training, site selection, construction management, marketing, and operational advice. For more information about Woodhouse Spas, visit&nbsp;<a href="https://www.woodhousespas.com/.">https://www.woodhousespas.com/.</a>&nbsp;

Keith Sizemore headshot, Radiance Holdings

Radiance Holdings Names Keith Sizemore Chief Development Officer

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Family has always been at the heart of everything for sisters&nbsp;<a href="https://1851franchise.com/griswold-franchise-oklahoma-city-north-manar-landis-maha-zirn-kashoor-2730454">Manar Landis and Maha Zirn-Kashoor,</a> so when they began looking for a new business venture, it only made sense that they’d do it together. Today, the pair are proud&nbsp;<a href="https://griswoldhomecarefranchise.com/">Griswold</a> franchisees, combining their complementary skills and shared compassion to make a difference in the lives of seniors and&nbsp; families in their community. For Zirn-Kashoor and Landis, the decision to go into business together was as natural as their lifelong connection.“The short answer,” Zirn-Kashoor said, “is that it’s always the right time as a family to be together. We were both in the right place to start that one.”Though life had taken them in different directions — with families, careers and homes of their own — the sisters never lost touch. “We were always in contact,” Zirn-Kashoor said. “Almost every year we saw each other. So when the idea of the business came, it was only natural that we were both ready for it and said, ‘Let’s go for it.’”That shared readiness made the decision simple: it was time to&nbsp;<a href="https://1851franchise.com/griswold/how-griswold-home-care-provided-a-more-meaningful-career-for-these-franchisees-amid-the-pandemic-2715838">build something meaningful together</a>.<h2>From Sisters to Business Partners</h2>Transitioning from family members to business partners came smoothly for the pair. “Because we know each other quite well, it came very naturally,” Zirn-Kashoor said. “We recognized my strength, her strength, where we can complement each other — and it’s working so far.”The two sisters developed a natural division of responsibilities, allowing each to focus on what she does best. That balance has only strengthened their bond. “It brought us even closer to each other,” Zirn-Kashoor said. “Usually, when you have family, each one goes to their business or work and then maybe you meet at dinner or on weekends. Now we are combining all this — we see each other even more now. It added positively to the dynamic.”<h2>Why Griswold?</h2>When it came time to choose a brand, Landis led the research — and&nbsp;<a href="https://1851franchise.com/griswold/info">Griswold</a> quickly stood out. “She asked around, looked into different franchises, and it was the reputation of Griswold,” Zirn-Kashoor said. “From the first moment we spoke with them, it felt like we were joining a family.”That sense of belonging only deepened as they met other franchisees. “They are very professional, but there is also a warm environment,” Zirn-Kashoor said. “When we met other franchisees at a couple of events, it felt like family. It just enhanced our feeling that this is the right company we want to join.”<h2>A Family-Owned Business With a Human Mission</h2>As sisters and co-owners, Zirn-Kashoor and Landis believe their family connection adds real value to how they lead their business and care for their clients. “It’s an added value to be family working together,” Zirn-Kashoor said. “We know how to divide the work, who’s responsible for what, and sometimes we combine our efforts on certain areas where we can bring an even better outcome.”That collaboration is rooted in shared purpose. For the sisters, Griswold’s mission resonated deeply. “The story of Jean Griswold is very touching and impressive,” Zirn-Kashoor said. “It’s not money-oriented — it’s very human and people-oriented. That’s what really drove us. Otherwise, any business you can start somewhere and think about profit. This is not the easiest one, but we chose it on purpose because we can relate to it … When you think about it, we are helping vulnerable people — people in need — and that’s something we are already proud of.”<h2>Building a Legacy of Care and Connection</h2>More than just a business, Zirn-Kashoor and Landis see their Griswold franchise as a legacy — one rooted in compassion and community. “We are certain that our hard work will bring very fruitful income,” Zirn-Kashoor said, “and we hope that this is the legacy we can keep as a name for us, for our children and for our family later on. There cannot be a better legacy than helping people in need and caring for the community.”Even amid the challenges of launching a business, the sisters have found unexpected joy in the journey. “The most surprising part is how much fun we are having,” Zirn-Kashoor said. “We knew we would enjoy it, but we didn’t know it would start from day one. We keep reminding each other not to forget to have fun and enjoy the journey.”

Why Two Sisters Chose Now to Build a Purpose-Driven Home Care Business With Griswold

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For 10 years,&nbsp;<a href="https://www.linkedin.com/in/gcosentino/">Giovanni Cosentino</a> built a corporate career as an executive assistant and project manager in various industries, including electric vehicles, blockchain, finance and adtech. Then, after a 2024 end-of-year layoff, Cosentino saw an opportunity to take control of his career path. Rather than jumping back into the corporate job market, he decided to apply his robust background in management and leadership to a new adventure, business ownership, recognizing that his background in organizing complex projects would serve as the perfect foundation for running a small business.Motivated to become his own boss, Cosentino turned to franchising. He liked the stability of service-based businesses and the demand for reliable home improvement. From here, he began narrowing down the opportunities. This led him to&nbsp;<a href="http://freshcoatfranchise.com">Fresh Coat Painters</a>, the national painting franchise. He's now getting ready for his official grand opening and excited to begin serving the Westchester community.Cosentino took the time to chat with 1851 Franchise to discuss all of this and more. Here’s what he had to say:1851 Franchise: Frame your personal story for us. What do you want us to know?Giovanni Cosentino:&nbsp;My father was a dentist for almost 45 years in the Hudson Valley, and I admired his work ethic and his ability to make people smile with his sense of humor and skill. I grew up locally and earned my degree at Purchase College here in Westchester County. I’ve always wanted to be helpful to others, doing something similar to what my father was able to achieve, but in my own way.&nbsp;I’ve always been an independent person and a leader, managing people and projects really well. If something has my name on it, it will be good work. That's how I live my life: doing the best I can at whatever I put my hands to.1851: What did you do before franchising, and how did you decide franchising made sense for you?Cosentino:&nbsp;I spent nearly 10 years in my career as an executive assistant and project manager, but unfortunately, layoffs impacted my position at the end of 2024.Following that, the job search felt different from any other time. I looked at my skill set and knew my experience would translate well into business ownership. I realized this was an opportune time to bet on myself.1851:&nbsp;What made you pick this brand? What excites you most about this company?Cosentino:&nbsp;I explored over a dozen franchises, but I was being very selective as I didn’t like what their FDD stats were or the niche element of their business model. I was almost ready to move on and figure something else out, but then I spoke with&nbsp;<a href="http://1851franchise.com/freshcoat/info">Fresh Coat Painters</a> as my last franchise for consideration. It was the only one that felt like I could make it work. Having navigated multiple economic challenges, I’ve learned that blue-collar trades are always in demand. Painting, in particular, is a recession-resistant industry that tends to thrive even in uncertain times.Fresh Coat allows owners the flexibility to operate their business how they see fit while providing essential guidance and support, like an onboarding coach and a business coach. I also really appreciate the community of other franchisees; experienced members have been exceptionally helpful. Having this network resolves issues of not knowing where to turn or encountering challenges for the first time.1851:&nbsp;What do you hope to achieve with your business? What are your plans for growth?&nbsp;Cosentino:&nbsp;My plan is to bring a new level of professionalism to the industry. I want to be known as someone who can deliver outstanding results, managing a crew of well-trained and vetted painters using the highest quality products. We want to transform client spaces into a personal retreat, an oasis of atmosphere, or a comfortable abode.&nbsp;Over time, we will expand to provide full interior and exterior house painting, eventually lending our services and ethos to improving commercial spaces. We are also considering expanding to decks, cabinet painting, power washing and removing or adding popcorn ceiling and wallpapering.1851:&nbsp;What advice do you have for other people thinking about becoming franchise owners?Cosentino:&nbsp;Just like any other kind of business, make sure you have the appropriate amount of funds available for your venture. The initial franchise fee is not the only cost; you need additional capital for the “runway” before you actually generate revenue.&nbsp;Understand that it will take a large amount of your time, energy and resources to bring it all to life. But in the end, I genuinely believe it could be one of the most worthwhile endeavors anyone can do, with results that can sustain a family and bring great value to your clients and community.ABOUT FRESH COAT PAINTERS:Fresh Coat Painters, the residential and commercial painting franchise under the Strategic Franchising Systems umbrella, offers a low-cost business model that gives entrepreneurs from all walks of life the chance to become successful business owners in the communities they serve. Since starting in 2004, Fresh Coat has expanded to over 190 franchise locations nationwide. Thanks to its unparalleled professionalism and affordable business model, it has become one of the leading concepts in the booming residential and commercial painting segment. With continued year-over-year growth, Fresh Coat is well on its way to achieving its overall goal of becoming a truly iconic painting brand.&nbsp;

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