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McDonald’s is set to&nbsp;<a href="https://www.cnbc.com/2025/07/24/mcdonalds-tests-cosmcs-drinks.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mcdonalds-is-the-latest-franchise-to-bet-big-on-beverages-with-500-store-premium-drink-test-2729909" target="_blank" rel="nofollow">test a new lineup of premium drinks</a> at 500 locations across the country starting in September 2025. This move follows the discontinuation of its&nbsp;<a href="https://1851franchise.com/mcdonalds-franchise-creates-cosmcs-spinoff-fast-food-concept-2723161">CosMc’s beverage-focused spinoff</a> and aims to bring select CosMc’s-inspired drinks to a broader customer base. The test menu will include a mix of cold brews, frappes, soda-based drinks and colorful refreshers, aligning with consumer demand —&nbsp;<a href="https://1851franchise.com/how-to-attract-millennial-and-gen-z-franchisees-2719294">particularly from Gen Z</a> — for sweet, cold and visually appealing beverages.The company is using this test not only to gauge customer interest but also to gather operational feedback from employees and franchisees. McDonald’s emphasizes that frontline input will be critical in optimizing beverage preparation, equipment use and in-store execution. Other QSR brands like&nbsp;<a href="https://1851franchise.com/taco-bell-franchise-deep-dive-2720788">Taco Bell</a> and Caribou Coffee are also in the process of expanding their own beverage offerings to appeal to the demand for drink-focused menus.For McDonald’s, this beverage test is part of a larger effort to&nbsp;<a href="https://1851franchise.com/restaurant-business-how-mcdonalds-is-restructuring-to-compete-with-specialized-chains-2728818">reignite traffic amid recent sales stagnation</a>. The brand has already ramped up menu innovation in 2025, with the addition of Crispy Chicken Strips, the Daily Double and the return of the beloved Snack Wraps. With dedicated internal teams now focusing on chicken, beef and beverages/desserts, McDonald’s is clearly signaling that new products — especially in high-margin categories like drinks — are key to future growth.Read the original article&nbsp;<a href="https://www.cnbc.com/2025/07/24/mcdonalds-tests-cosmcs-drinks.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mcdonalds-is-the-latest-franchise-to-bet-big-on-beverages-with-500-store-premium-drink-test-2729909" target="_blank" rel="nofollow">here</a>.&nbsp;Every great franchisee had help buying a franchise. Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit&nbsp;<a href="http://www.1851growthclub.com/?utm_source=1851franchise.com&amp%3Butm_medium=article&amp%3Butm_campaign=restaurant-business-how-mcdonalds-is-restructuring-to-compete-with-specialized-chains-2728818&utm_source=1851franchise.com&utm_medium=article&utm_campaign=mcdonalds-is-the-latest-franchise-to-bet-big-on-beverages-with-500-store-premium-drink-test-2729909" target="_blank" rel="nofollow">www.1851growthclub.com</a> and start your journey.

 McDonald's Tests Premium Beverages in 500 Stores After CosMc's

1851 Franchise

After retiring CosMc’s, the Golden Arches is bringing bold, Gen Z-inspired drinks to the main menu in a push to boost traffic and drive daypart sales.

McDonald’s Is the Latest Franchise To Bet Big on Beverages with 500-Store Premium Drink Test

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Woodhouse Spas

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What Should I Expect When Opening My Woodhouse Spa Franchise?

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Fresh Coat

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Scaling With Fresh Coat Painters: Insights and Tips From the Field

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Pigtails & Crewcuts

A Business That Fills Your Heart: Why Pigtails & Crewcuts Franchisees Say It’s More Than a Career

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Caring Transitions

Why Consider a Corporate Career Change? Find Meaningful Work Helping Others With Caring Transitions

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Comfort Keepers

How This Financial Strategist Built a Flourishing Purpose-Driven Business With Comfort Keepers®

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