Junk Junk Baby!'s Personal Customer Service are Setting it Apart in the Booming Junk Removal Industry
The fast-growing brand has differentiated itself in a lucrative segment by focusing on supporting clients through difficult transitions.
Junk removal is typically seen as a logistical hurdle — one more box to check when planning a move, house renovation or other life transition. But transitions are stressful, and even the most mundane logistical hurdle can quickly elevate into a full-blown emotional crisis in times of heightened stress. That’s the driving philosophy behind Junk Junk Baby!, an emerging junk-removal franchise that is growing rapidly thanks to its uniquely care-oriented service, which aims to help people feel calm, confident and supported during difficult periods.
“When I first started hauling junk for friends and family, the first thing I noticed is the stress and discomfort people are experiencing when they need junk removed,” said Eric Myers, Junk Junk Baby!’s founder and CEO. “Even when they were excited about the transition, the experience took a toll. I realized I had an opportunity to differentiate my business by offering a little extra care and support to make our clients happier, and it has really paid off.”
Myers started his business in 2010, after the birth of his child, with nothing more than a pickup truck and the determination to build a better life for his new family. As he began servicing his local community, word of Myers’s explicitly care-oriented services quickly spread, and the business grew rapidly.
“Even I was surprised at how quickly it caught on,” Myers said. “I thought focusing on customer service would give me an edge, but I didn’t realize just how desperate people were for that kind of service.”
Over the next few years, Myers traded his pickup truck for a box truck, and his one-man operation grew into a full-fledged junk-hauling company. In 2021, Junk Junk Baby! launched its franchise opportunity, and is quickly becoming one of the most sought-after new investments in the industry.
“The growth we’ve experienced over the years has been just phenomenal, and it all comes down to our commitment to care and support,” Myers said. “The more customers who have a great experience with us, the more referrals we get, and that growth has been exponential since day one.”
Junk Junk Baby!’s commitment to care has informed every aspect of the brand’s operational model, even beyond its customer service. The franchise also partners with local community organizations and nonprofits to provide support for all sorts of people in need, not just customers.
“We are adamant about giving back to our communities,” Myers said. “That is built into the very fabric of our company.”
One of Junk Junk Baby!’s primary partnership models is connecting franchise owners with local housing authorities. By using box trucks instead of dumpsters, which most traditional junk-hauling companies use, Junk Junk Baby! can donate or recycle discarded items rather than trashing them. Many salvageable items are donated to housing authorities, who can provide them to low-income residents.
Junk Junk Baby!’s prioritization of care and support has elevated the brand above its competition and made it one of the most popular brands among both consumers and prospective franchisees in the junk-hauling space, but Myers says that point of differentiation is about more than business growth; it’s about doing work that he and his team can feel good about.
“When people are emotional or upset, they don’t expect a junk-hauling company to do much to relieve that stress, but we really can,” he said. “We remove the element of chaos from a difficult transition. And even halfway through a job, we can see the relief on people’s faces when they see how much easier we are making their day — probably their whole week. That relief we provide is core to our business model. Ultimately, junk-hauling is almost secondary; our primary goal is helping people.”
For more information, visit https://junkjunkbaby.com/franchising/
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