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Krug: Words of wisdom for the wannabe wordsmiths

For a society hell bent on sending emails, texts and tweets, coaxing someone to write a decent business brief or the vaunted one-pager can be viewed as asking for two pints of blood and a pound of flesh. Even in a business where the primary focus is communication, you’ll find great reluctance. .....

By CHRIS KRUG
SPONSORED 1:06 PM • 02/04/14

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

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