1851

In 2018, more than 1,900 cases of West Nile Virus have been reported across the country. Michigan had <a href="https://www.michigan.gov/som/0,4669,7-192-29942-475761--,00.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=looking-to-strengthen-its-midwestern-foothold-mosquito-joe-franchise-eyes-michigan-expansion-2708472" target="_blank" rel="nofollow" target="_blank">eight reported cases</a> of West Nile Virus, one of which resulted in death.

Consumer&rsquo;s growing concern for protection against vector-borne diseases in states like Michigan presents an opportunity for expansion for outdoor pest control company, <a href="https://mosquitojoefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=looking-to-strengthen-its-midwestern-foothold-mosquito-joe-franchise-eyes-michigan-expansion-2708472" target="_blank" rel="nofollow" target="_blank">Mosquito Joe&nbsp;franchise</a>. The brand currently has four franchisees operating in Michigan, most of which are concentrated in the southern half of the state, leaving plenty of territory availability in the north.

&ldquo;Michigan is surrounded by large bodies of water and has more than 10,000 lakes spread across the state, so all of this moisture is creating a perfect climate for mosquitoes. It&rsquo;s a serious problem in an area where people love spending time outdoors,&rdquo; said Mosquito Joe President Lou Schager. &ldquo;We&rsquo;re looking to expand into markets north and east of Grand Rapids, like Traverse City, Flint and Petoskey where the mosquito population is most severe, to help combat the growing problem.&rdquo;

A major contributor to this problem is the weather. The spring and summer seasons <a href="http://www.fox2detroit.com/news/local-news/summer-2018-will-feel-hotter-for-longer-in-se-michigan?utm_source=1851franchise.com&utm_medium=article&utm_campaign=looking-to-strengthen-its-midwestern-foothold-mosquito-joe-franchise-eyes-michigan-expansion-2708472" target="_blank" rel="nofollow" target="_blank">were warmer and wetter than usual</a> which extended the length of the mosquito season and lead to a larger mosquito population. Due to increased rainfall, pools of standing water created breeding grounds for mosquitoes.

With cooler temperatures approaching, mosquitoes might be out of sight and out of mind for many customers. Although the Great Lake State has temperatures that can dip well below freezing in the winter months, Schager says mosquito eggs can survive and hatch in the spring.

&ldquo;While mosquitoes are active when the temperature is consistently above 50 degrees, they can lay hundreds of eggs before going dormant during the winter months,&rdquo; according to Schager. &ldquo;If homeowners aren&rsquo;t properly taking care of their yards in the off-season, they&rsquo;re going to have a rough spring.&rdquo;

Ensuring there is no standing water around the property for remaining mosquitoes to breed and continuing barrier treatments into fall to eliminate mosquito eggs are the best ways homeowners can prepare for an itch-free spring.

In Michigan, there are numerous Mosquito Joe owners who can optimize customer&rsquo;s yards for the off-season. Craig Comer pioneered the first Mosquito Joe location in Michigan in 2013 and currently runs four territories in the southeastern part of the state. Comer says since opening his operation, the company has seen rapid growth, largely due to customers sharing their experiences and referring the service.

&ldquo;During the 2014 and 2015 seasons, we were getting a lot of requests for our services because people were choosing to spend time at home, barbequing and camping, rather than traveling. They asked us to treat their yards so they could enjoy it rather than spend the entire summer swatting mosquitoes,&rdquo; Comer said. &ldquo;The next season, we saw an uptick in referrals because people were spreading the word.&rdquo;

According to Comer, the market has changed since opening his business five years ago. Competition has grown because the need for the service has increased. Comer indicates that the need for mosquito control is spreading, thus presenting an opportunity.

&ldquo;People prefer to know that their family and friends are protected, and we provide them with that peace of mind,&rdquo; said Comer. &ldquo;We&rsquo;re making a positive impact in our community and hope to do in even more communities across the state in the future.&rdquo;

And while mosquito-borne illnesses like West Nile virus continues to be a topic of conversation in Michigan, Schager hopes to chip away at the problem.

&ldquo;We&rsquo;ve identified the growth potential; the next step is finding qualified operators like Craig who want to play a role in reducing the mosquito problem in Michigan and across the nation.&rdquo;

https://mosquitojoefranchise.com/

Looking to Strengthen its Midwestern Foothold, Mosquito Joe Franchise Eyes Michigan Expansion

1851 Franchise

After an increase in reported cases of West Nile virus, the nation’s leading mosquito control franchise sees an opportunity to make a difference.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

looking-to-strengthen-its-midwestern-foothold-mosquito-joe-franchise-eyes-michigan-expansion

Lindora

Celebrating the Nurse Behind the Mission: How Melinda Endricks Is Powering Lindora’s Growth and Impact Nationwide

celebrating-the-nurse-behind-the-mission-how-melinda-endricks-is-powering-lindoras-growth-and-impact-nationwide

Sola Salons

Sola Salons Targets Chicago for Strategic Franchise Growth

sola-salons-targets-chicago-for-strategic-franchise-growth

Melting Pot

Photo of Melting Pot white chocolate fondue

How Melting Pot Franchisees Drive Year-Round Success Through Strategic Promotions and Local Marketing

melting-pot-franchise-year-round-success

Crust Pizza Co.

Crust Pizza Co. - Technology Piece - CTO Nick Fontenot - May 2025 - 1851 Franchise

Crust Pizza Co. Builds the Future of Franchising With Tech-First Strategy

crust-pizza-co-technology-nick-fontenot-cto

Paris Baguette

Paris Baguette’s Recipe for Expansion: Leadership, Community and A Vision for 1,000 Cafés by 2030

paris-baguettes-recipe-for-expansion-leadership-community-and-a-vision-for-1000-cafes-by-2030

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands - 1851 Franchise

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands

doordash-acquistions-deliveroo-sevenrooms

Crumbl Franchise Investment - TSG Consumer Partners -  1851 Franchise

TSG Consumer Partners Takes Minority Stake in Crumbl, Signaling Franchise Growth Potential

crumbl-franchise-investment-tsg-consumer

Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

yum-brands-reports-strong-q1-results-with-big-boost-from-taco-bell

QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

mcdonalds-franchise-recovery-chicken-strategy-value-deals-2025

The Future of Franchising: Trends and Predictions for 2025 and Beyond

the-future-of-franchising-trends-and-predictions-for-2025-and-beyond

District Taco Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-district-tacos-franchise-costs-fees-profit-and-data

HTeaO Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-hteaos-franchise-costs-fees-profit-and-data

DonutNV Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-donutnv-franchise-costs-fees-profit-and-data

Photo of Happinest Brands vans and teams standing together

Happinest Brands Closes Strong Q1 With Strategic Growth, System-Wide Enhancements

happinest-brands-q1-2025-growth

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Layoffs Surge to Pandemic-Era Highs, Opening Doors for Franchise Growth

layoffs-surge-to-pandemic-era-highs-opening-doors-for-franchise-growth

Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

how-robert-trujillo-expanded-his-construction-business-with-uwrg

The Ultimate Guide to Selling Franchises: Building Your Brand’s Growth Machine

ultimate-guide-to-selling-franchises

Looking to Strengthen its Midwestern Foothold, Mosquito Joe Franchise Eyes Michigan Expansion

MORE STORIES LIKE THIS