Melting Pot

<a href="https://www.meltingpotfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">Melting Pot®</a>, the country’s quintessential fondue dining franchise, is gearing up for tremendous growth. As the world begins slowly opening back up amidst the COVID-19 pandemic, consumers are hungry for exceptional, in-person dining experiences, and Melting Pot offers prospective franchisees a prime opportunity to tap into this demand through a beloved product, streamlined operations and a flexible work/life balance. Now, with nearly 100 locations nationwide, the Melting Pot team is looking for qualified franchise prospects to help reach 125 open units by 2026.&nbsp;“We are truly the only fondue franchise in the U.S. — other concepts may have a fondue item on their menu, but it is not their sole focus,” said <a href="https://www.linkedin.com/in/shakonturner?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">Shak Turner</a>, senior director of franchise development. “As consumers increasingly look for experiential dining experiences, we offer a unique opportunity for franchisees to invest in an in-demand concept and dominate the fondue segment in their market.”How Melting Pot Created the Country’s Top Fondue Franchise OpportunityIn 1975, the first Melting Pot location opened its doors in Maitland, Florida. With a simple menu of Swiss cheese fondue and chocolate fondue, as well as a cozy and quaint atmosphere, the restaurant’s popularity quickly grew. Soon, a college student named <a href="https://www.linkedin.com/in/mark-johnston-03731668?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">Mark Johnston</a> saw the business boom, and after receiving permission from the original owners, enlisted the help of his brothers <a href="https://www.linkedin.com/in/bob-johnston-4b6b0a4a?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">Bob</a> and <a href="https://www.linkedin.com/in/michael-johnston-29038610?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">Mike</a> to open an additional corporate-owned Melting Pot location in Tallahassee. In 1985, the Johnston brothers purchased the rights to Melting Pot and officially began franchising the concept.&nbsp;&nbsp;“I was in high school at the time”, said Bob Johnston, CEO of <a href="https://www.frontburnerbrands.com/fact-sheet/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">Front Burner Brands</a>. “I wanted to support this exciting opportunity, so they brought me on to wash dishes. As I got into guest service, I really got a charge out of it. And although I didn’t start with a restaurant background, that’s the story of a lot of our franchisees.”Over the past 40 years, Melting Pot has become synonymous with fondue dining for&nbsp; celebrations large and small and has continued to grow steadily with dedicated, passionate franchise owners across the country. Today, the brand is affiliated with multi-brand parent company Front Burner Brands, which leverages its extensive franchise and restaurant industry expertise to support and <a href="https://www.meltingpotfranchise.com/about-us/melting-pot-future-vision/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">evolve</a> the Melting Pot franchise worldwide.&nbsp;This year, the brand is unveiling a new spin-off franchise concept called Melting Pot Social, which expands on Melting Pot’s winning menu by utilizing a full-kitchen instead of a cold-kitchen, as well as creates a bar-centric atmosphere to further appeal to the pent-up demand for social outings. The first location is opening later this summer.How Melting Pot Franchisees Benefit From a Streamlined Operational Model, a Flexible Work/Life Balance and Industry-Leading Brand RecognitionAs the country’s favorite fondue concept, Melting Pot offers franchisees a rare opportunity to help guests turn moments into memories and celebrate all of life’s occasions with friends and family around a fondue pot. Thanks to the communal nature of a fondue dining experience, Melting Pot creates an unmatched full-service restaurant business opportunity.“If you’re looking to start something that isn’t going to be just another restaurant in your area, Melting Pot offers a one-of-a-kind franchise opportunity,” said Turner. “We are not quite casual dining, but also not quite fine-dining — we’re ‘polished casual.’ There are not a lot of other franchise concepts in that zone. Our primary goal is to provide the infrastructure and proven business model necessary so franchisees can provide customers with a perfect night out. Giving people the chance to put their devices down and be with each other is more important than ever.”In addition to offering a cherished consumer offering, franchisees also benefit from a streamlined and cost-effective operational model. Since Melting Pot restaurants operate as a cold-kitchen, franchise owners don’t need to hire a chef who knows how to run a line or cook on the grill. This means food and labor costs remain significantly lower than industry averages in full service restaurants.Turner also says franchisees enjoy a flexible work/life balance since Melting Pot locations are primarily only open for dinner. “We have franchisees who are teachers during the day and run the restaurant at night,” said Shak. “If a franchisee wants to spend the morning or afternoon home with their family on the weekend, Melting Pot ownership offers that attractive lifestyle.”&nbsp;How the Melting Pot Team Supports Franchisees and Connects Them With Premier Vendor PartnershipsThrough the brand’s affiliation with Front Burner Brands, the Melting Pot team is able to offer a robust suite of ongoing <a href="https://www.meltingpotfranchise.com/why-melting-pot/training-support/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">training and support</a> to franchisees. Each owner is supported by the&nbsp; Restaurant Support Center All-Stars business coaches at the home office and in the field who provide assistance on everything from site selection, training, national and local marketing, operations guidelines and much more.“We love, love, love, love the Melting Pot,” says Hollis Silva, owner of two Melting Pot locations. “We're strong believers in this brand. And, you know, we can't wait till we can get our third location.”The Melting Pot team also supports franchisees in establishing a successful supply chain by connecting them with the brand’s premier vendors. “Franchisees have the opportunity to tap into our long-standing relationships with premier cheese and chocolate vendors, Emmi Roth and Puratos,” said Turner. “Our products are higher-quality than anyone else, which is why we serve 692,060 pounds of cheese and 542,250 pounds of chocolate on an annual basis.”&nbsp;Why Melting Pot Is Set for Major Growth in 2021 and BeyondNow, with the goal of reaching 125 locations over the next five years, the Melting Pot team is looking for qualified prospects to help expand the brand across the country. With access to a streamlined business model and in-depth support, Turner says the ideal Melting Pot franchisee doesn’t necessarily need any restaurant experience but should bring a passion for the brand and a love of customer service.&nbsp;“We want someone who is passionate about the Melting Pot brand and is looking to own the fondue segment in their area,” said Turner. “That is why a lot of our most successful franchisees have grown up with the brand, starting as a server, working their way up to manager, operating partner, and then franchisee. If you’re passionate about offering a great customer experience and a Perfect Night Out™, this is the opportunity for you.”Looking ahead, the Melting Pot team has identified several target markets primed for growth, including Birmingham, Charleston, Chattanooga, Dallas/Ft. Worth, Greensboro, Houston and Memphis.For more information, visit: <a href="https://www.meltingpotfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">https://www.meltingpotfranchise.com/</a>About Melting PotFounded in 1975, Melting Pot has offered a unique fondue dining experience for more than 45 years. As the premier fondue restaurant franchise, Melting Pot has 97 restaurants in 31 U.S. states and Canada. Known for offering a variety of fondue cooking styles and unique entrées, Melting Pot’s menu also features cheese fondues, salads, fine wines, spirits and chocolate fondue desserts. Fondue fans can join Melting Pot’s <a href="http://pages.themeltingpotclubfondue-email.com/Profile_Center?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">Club Fondue</a> for exclusive promotions, special events and advance holiday reservation privileges. Melting Pot is an affiliate of Front Burner Brands, a restaurant management company headquartered in Tampa, Florida. For more information, visit <a href="http://www.meltingpot.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">www.meltingpot.com</a>. To learn more about franchise opportunities with Melting Pot, please visit <a href="http://www.meltingpotfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">www.meltingpotfranchise.com</a>.About Front Burner BrandsFront Burner Brands is a franchise management company headquartered in Tampa, Florida. It is affiliated with the corporate owners of and its management services extended to Melting Pot, founded in 1975 with nearly 100 restaurants in the U.S. states and Canada. For more information, visit <a href="http://www.frontburnerbrands.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=melting-pot-the-nations-favorite-fondue-franchise-announces-strategic-growth-plan-to-reach-125-locations-by-2026-2716116" target="_blank" rel="nofollow">http://www.frontburnerbrands.com.</a>

Melting Pot, the Nation's Favorite Fondue Franchise, Announces Strategic Growth Plan To Reach 125 Locations by 2026

1851 Franchise

The fondue brand sets its sights on the Southeast as it looks to bring its unique "polished-casual" concept to Birmingham, Charleston, Chattanooga, Dallas/Ft. Worth, Greensboro, Houston and Memphis.

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TAMPA, Fla.&nbsp;—&nbsp;<a href="http://meltingpotfranchise.com">Melting Pot</a>, the iconic 94-unit fondue franchise, closed its 50th year with achievements in both unit-level success and franchise development momentum. In addition to opening four restaurants in New Haven, Connecticut; Syracuse, New York; Rogers, Arkansas; and St. Petersburg, Florida; the team awarded three more development agreements, drove franchisee success with continued&nbsp;<a href="https://1851franchise.com/meltingpot/evolution-design-2731008">Melting Pot Evolution</a> remodels and supported a growing retail presence with the launch of Melting Pot at Home across over 2,500 grocery locations.“Last year was a milestone year for&nbsp;<a href="https://1851franchise.com/meltingpot/info">Melting Pot</a>,” said CEO&nbsp;<a href="https://www.linkedin.com/in/john-r-crawford-784a0810/">John “JC” Crawford</a>. “Our 50th anniversary was one to remember. Melting Pot continued to deliver the atmosphere and unique menu that guests know and love, driving our sales performance and maintaining our status as the go-to fondue concept. We saw a surge in franchise development with multiple signings and openings, setting the stage for another great year of growth and partnership with entrepreneurs committed to their communities and delivering the Perfect Night Out.”As the brand celebrated its Golden Anniversary, the team continued to support systemwide remodeling efforts, updating long-standing locations in line with new, modern brand standards. The Melting Pot Evolution remodel, while embracing a new look and feel, has proven to be a strategic driver of business, as well. The new St. Petersburg location, which launched with the new design, reported a per-person check average of over $70, outpacing the national average of $61. The Rogers location, which opened in November, had the third-highest weekly sales of the entire system in the first week of December.In addition to meaningful change throughout the system, Melting Pot drove community change with its ongoing commitment to&nbsp;<a href="https://www.stjude.org/">St. Jude Children’s Research Hospital</a>. After raising $1.17 million in 2024, the system raised a record-breaking $1.23 million with its&nbsp;<a href="https://www.meltingpot.com/blog/melting-pot-launches-22nd-annual-st--jude-thanks-and-giving-campaign-benefiting-st--jude-childrens-research-hospital/">2025 Thanks and Giving® campaign</a>. To date, Melting Pot has raised over $18 million for the organization and stands alongside global giants like Target and Microsoft in its level of contribution.Looking forward to a strong 2026, Melting Pot is targeting expansion in Las Vegas; South Florida; San Jose, California; Providence, Rhode Island; Provo, Utah; Greensboro, North Carolina; Eugene, Oregon; Lancaster, Pennsylvania; and Houston and The Woodlands, Texas. The brand’s continuing Golden Anniversary Incentive will support franchisees looking to develop in these markets.The first five new-construction franchise agreements signed beginning July 1, 2025, will receive 50% off the initial franchise fee — a savings of $22,500. This special offer is available through March 31, 2026, or until five qualifying agreements are signed, whichever comes first. With two new-construction development agreements already signed, there are just three slots remaining. The incentive applies exclusively to new builds.Melting Pot’s continued success is only bolstered by strides made in the retail space in 2025, with Melting Pot at Home cheese and chocolate fondue now made available in over 2,500 grocers nationwide and cheese fondue available in select Publix locations during the holiday season.“As a legacy brand, Melting Pot is not a concept that needs to open dozens of new restaurants per year to represent success,” Crawford said. “Last year, we focused on intentional growth with high-quality partners, brand growth through Melting Pot Evolution, and increased awareness through our retail channels. These successes, in combination with our four new openings, signal strong momentum and a bright future for Melting Pot in 2026.”About Melting PotFounded in 1975, Melting Pot has offered a unique fondue dining experience for more than 50 years. As the premier fondue restaurant franchise, Melting Pot has 94 restaurants in 32 U.S. states and Canada. Known for offering a variety of fondue cooking styles and unique entrées, Melting Pot’s menu also features cheese fondues, salads, fine wines, spirits and chocolate fondue desserts. Fondue fans can join Melting Pot’s Club Fondue for exclusive promotions, special events and advance holiday reservation privileges. The Melting Pot Restaurants, Inc. (TMPRI), headquartered in Tampa, Florida, is the franchisor of Melting Pot. For more information, visit www.meltingpot.com. To learn more about franchise opportunities with Melting Pot, please visit&nbsp;<a href="http://www.meltingpotfranchise.com">www.meltingpotfranchise.com</a>.&nbsp;

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As&nbsp;<a href="http://meltingpotfranchise.com">Melting Pot</a>, the iconic fondue franchise, celebrates its landmark 50th anniversary, the system is celebrating major progress in its&nbsp;<a href="https://1851franchise.com/meltingpot/melting-pot-evolution-the-future-of-the-melting-pot-franchise-2728124#stories">Melting Pot Evolution</a> redesign program. The systemwide initiative, which encompasses both new and existing locations, is a push to modernize the design of the brand, streamline operations and revolutionize the guest experience.&nbsp;While all new&nbsp;<a href="https://1851franchise.com/meltingpot/info">Melting Pot</a> locations are built with the Melting Pot Evolution design, existing locations have been remodeled in waves, and this effort is expected to be complete by summer 2026. This evolution is more than aesthetic, though that is a major facet. The new design also represents a strategic pivot designed to broaden Melting Pot’s appeal with increased dining options and flexibility for the evolving consumer, and the results are already validating the strategy.New locations in St. Petersburg, Florida, New Haven, Connecticut, and Rogers, Arkansas, are shattering national averages in select key performance metrics, driven by a design that puts the bar front and center and invites guests to dine on their own terms, and remodeled locations are receiving enthusiastic approval from guests and team members alike as they reopen post-renovation.<h2>Proof in the Numbers</h2>The financial impact of the Melting Pot Evolution design is undeniable. The new St. Petersburg location, which opened in April, reports a per-person average of $70.50, which is significantly higher than the national year-to-date average of $61. Similarly, New Haven, which opened in May, boasts a PPA of $64.18. In the first week of December, Rogers, which opened in November, had the third-highest sales week in the system.A key driver of this growth is the reimagined bar experience.&nbsp;In the past, Melting Pot bars were often tucked away or inactive. The Melting Pot Evolution design places them as focal points, leading to a surge in alcohol sales. St. Pete’s alcohol product mix sits at 23.7% (the highest in the system) while New Haven follows closely at 17.1%. Both are well above the national average of 12.1%, proving that the new design successfully captures the high-margin "happy hour" and casual dining crowd.<h2>A New Era in St. Pete</h2>For&nbsp;<a href="https://www.linkedin.com/in/celinda-norton-347a1bb">Celinda Norton</a>, general manager of the St. Pete location, the new design represents a necessary leap forward. Having operated nine Melting Pot locations over her career, she views the move to the vibrant Central Avenue district as a game-changer."We are at the beginning of the next 50 years," Norton said. "Fifty years ago, people wanted to dine for the whole evening. Now, we still have those guests, but we also have generations with busy lives who want to come, eat, have fun and leave."In addition to the bar being more of a focal point in St. Pete than it was in previous locations, a unique garage-style door that opens to the street further integrates the bar and overall restaurant with the bustling city.”<img src="https://1851-prod.s3.amazonaws.com/story/editor/1765976491_image.png">"A Melting Pot bar is not the type of place where you’d go for happy hour if it were buried in the back," Norton said. "Here, the bar is front and center, and it’s a huge draw. We have guests who come for a reservation and ask to sit at the bar instead, and we have guests who visit just for a drink and quick chocolate fondue at the bar."<h2>Balancing Tradition and Modernity in New Haven</h2>In New Haven, franchisees&nbsp;<a href="https://www.linkedin.com/in/jonathan-reeve-5a62271">Jonathan</a> and&nbsp;<a href="https://www.linkedin.com/in/dainasenatore">Daina Reeve</a>, long-time guests who decided to open a Melting Pot after they learned their favorite local unit would be closing, noted that the new look initially shocked some loyalists, but even the most traditional guests have come to love the Melting Pot Evolution look."We underestimated how many people missed Melting Pot," Daina said. "People walk in, and there is an immediate reaction. The modern feel shocks them at first because they are used to the traditional, dark, secluded booths. But after experiencing it, they see it as an evolution. They see Melting Pot making changes to stay with the times."The Reeves emphasized that, while the design is open and airy with quartz finishes and modern lighting, the soul of the brand remains."We shouldn’t lose sight of what makes Melting Pot what it is," Jonathan said. "For example, Lovers' Lane is still there. It’s the only place where you can have an intimate dinner for two and feel secluded. It’s nice to mix the old with the new."While the new design does “mix the old with the new,” Daina pointed out that the modern aesthetic has been carefully curated and still aligns with the warm, welcoming atmosphere guests expect from Melting Pot. The spaces don’t feel “cold” like some modern designs can."I personally think that the new design has amazing textures," she said. "For such a modern space, it feels like you're kind of in your living room. We have a fireplace, candle walls and really well-done focal points that make the restaurant super special."<h2>Building From the Ground Up in Arkansas</h2>For&nbsp;<a href="https://www.linkedin.com/in/chad-r-hickerson-69880923/">Chad Hickerson</a> and Candice Bright, the owners of the newly opened Rogers, Arkansas, location, the Melting Pot Evolution design offered a clean slate. Unlike retrofits, their location was built from the ground up with the new aesthetic in mind."It’s just really a clean restaurant," Candice said. “The focal features, like the bar and the ADA seating, are really beautiful. I’m really proud of the design.”<figure class="media"><div data-oembed-url="https://www.instagram.com/themeltingpotnwa/reel/DQ9WkPIEVyk/"><div class="iframely-embed"><div class="iframely-responsive"><iframe src="//cdn.iframe.ly/api/iframe?app=1&amp;api_key=fd3b6b3731f34f55ba1fe3&amp;url=https%3A%2F%2Fwww.instagram.com%2Fthemeltingpotnwa%2Freel%2FDQ9WkPIEVyk%2F" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen=""></iframe></div></div></div></figure>"I had struggled with feeling like I was walking into a 1970s home in the old designs," Chad said. "The modernization fits a whole lot better. It’s much more open.”The Rogers location features distinct design elements like an aquifer water-vapor fireplace and sunk-in booths. And, thanks to the diversity in design, with anything from booths to high-top tables and bar seating, the restaurant has the perfect seating option for any occasion. Chad describes the different areas like different “neighborhoods” within the space.“You can come six times, sit in six different places and feel like you’ve gone to six different restaurants," he said.<h2>What Melting Pot Evolution Means for the Future of the Brand</h2>With the Melting Pot Evolution project close to wrapping up, the brand is set up well for what comes next. Early results from St. Pete and New Haven show that the move to a more open, bar-forward design is not only bringing in new guests but also giving longtime regulars a fresh reason to come back.As the franchise moves past its 50th year, the modern design serves as a physical signal that Melting Pot is evolving alongside its guests and franchise owners, all to the benefit of the brand and guest experience."We have seen the reaction of those who haven't been to a newly remodeled Melting Pot before or in some time," said Franchise Growth Strategist&nbsp;<a href="https://www.linkedin.com/in/collin-benyo-1bb36a248">Collin Benyo</a>. “From prospects to vendors to previous guests, the reaction is overwhelmingly positive.”To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/meltingpot/info">https://1851franchise.com/meltingpot/info.</a>&nbsp;

Melting Pot, the Nation's Favorite Fondue Franchise, Announces Strategic Growth Plan To Reach 125 Locations by 2026

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