Melting Pot

A recent&nbsp;<a href="https://www.restaurantbusinessonline.com/financing/looking-experiences-consumers-flock-polished-casual-restaurant?utm_source=1851franchise.com&utm_medium=article&utm_campaign=restaurant-business-looking-for-experiences-consumers-flock-to-polished-casual-restaurants-2718625" target="_blank" rel="nofollow">Restaurant Business&nbsp;</a>article discussed consumers' demand for get-togethers giving The Melting Pot their most successful year to date. The 96-unit chain has seen a 26% increase in profits since 2019.&nbsp;"We provide an experience," said&nbsp;<a href="https://www.linkedin.com/in/bob-johnston-4b6b0a4a/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=restaurant-business-looking-for-experiences-consumers-flock-to-polished-casual-restaurants-2718625" target="_blank" rel="nofollow">Bob Johnston</a>, The Melting Pot’s CEO, “An opportunity to escape, and that's something restaurant-goers are interested in right now.”Along with consumer demand,&nbsp;<a href="https://1851franchise.com/meltingpot">The Melting Pot</a> also succeeds because of its focus on weekday sales, which brought total sales above pre-pandemic numbers. Communities have a need for get-togethers because of the lack of celebrations in 2020 and 2021. As restrictions are lifted and life gets back to normal, we can expect to see more people dining in, which will lead to continued success for The Melting Pot.<a href="https://www.restaurantbusinessonline.com/financing/looking-experiences-consumers-flock-polished-casual-restaurants?utm_source=1851franchise.com&utm_medium=article&utm_campaign=restaurant-business-looking-for-experiences-consumers-flock-to-polished-casual-restaurants-2718625" target="_blank" rel="nofollow">Click here to read more.</a>

Restaurant Business: Looking For Experiences, Consumers Flock to Polished Casual Restaurants

1851 Franchise

The Bottom Line: Last year, The Melting Pot had its best year in a decade. One reason is consumer demand for get-togethers.

This brand page has been paid for by MELTING POT. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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photo of an array of Melting Pot menu items

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Melting Pot 50th anniversary photo, featuring three people enjoying celebratory drinks and fondue

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photo of four people around a table at Melting Pot, enjoying cheese and chocolate fondue

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photo of Daina and Jonathan Reeve sharing a meal at a Melting Pot table

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Restaurant Business: Looking For Experiences, Consumers Flock to Polished Casual Restaurants

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