Mold Medics was created to provide a consumer-first home care service that no other business currently offers. The industry expertise and insights by CEO and franchisee Tim Swackhammer has allowed the brand to develop a projectable business model, on both a corporate and franchise level, that helps customers find lasting solutions for indoor environmental health. The industry has traditionally been subject to insurance adjusters cutting corners. Mold Medics has developed insights around these limits thanks to Swackhammer’s multifaceted duties. This has allowed the brand to present clearer, more concise treatment plans to both consumers and insurance companies, helping the brand capitalize on high year-round demand. Mold Medics’ treatments have stretched far beyond the traditional mold treatment space, and the brand is able to help consumers with a range of other services, including radon testing and other allergen-induced treatment options.