1851

After joining the corporate team of&nbsp;<a href="https://1851franchise.com/poolwerx">Poolwerx</a>, the pool maintenance, repair and retail franchise,&nbsp;<a href="https://www.linkedin.com/in/mattjohnson2204?utm_source=1851franchise.com&utm_medium=article&utm_campaign=corporate-team-member-and-his-son-open-their-own-poolwerx-franchise-2725232" target="_blank" rel="nofollow">Matt Johnson</a> started to notice a trend: Franchise Partners were taking control of their destiny and achieving their entrepreneurial dreams left and right. Six months into his role, Matt realized there was nothing holding him back from doing the very same thing. Now, in partnership with his 26-year-old son,&nbsp;<a href="https://www.linkedin.com/in/garrett-johnson-a8367118a?utm_source=1851franchise.com&utm_medium=article&utm_campaign=corporate-team-member-and-his-son-open-their-own-poolwerx-franchise-2725232" target="_blank" rel="nofollow">Garrett Johnson</a>, Matt has embarked on a journey from corporate insight to entrepreneurial initiative as the owner of a&nbsp;<a href="https://poolwerxfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=corporate-team-member-and-his-son-open-their-own-poolwerx-franchise-2725232" target="_blank" rel="nofollow">Poolwerx franchise</a> in Broken Arrow, Oklahoma.Matt comes from a background in e-commerce and marketing dating back to 1999, including a stint as the Director of Digital Media at The Museum of the Bible in Washington, D.C. Ready for a change, he joined Poolwerx as a Digital Marketing Strategist in December 2022.&nbsp; “Around that same time, I also became a customer, as I own a residential pool myself,” said Matt. “This dual perspective as a team member and customer made the idea of franchise ownership appealing. When the Southern Tulsa territory became available — a region I'm familiar with and have lived in for about a decade — I saw an excellent opportunity.”Matt's vision extended to his family, with his son Garrett joining the venture as a co-owner. A journalism graduate who previously worked in a conventional 8-5 job, Garrett saw this as an opportunity to break into something more dynamic.&nbsp; “Seeing my dad's involvement with Poolwerx really sparked my interest,” said Garrett. “Over six or seven months, we engaged with the Poolwerx corporate team and spoke with existing franchise owners. Their unanimous feedback was not only would they do it all again, but they wish they could have started young.&nbsp;I felt lucky I was still early on in my career.” Matt agrees, saying he always wanted to get into franchising but never found the right concept until Poolwerx. “I wish I would have done this 20 years ago,” he said. “That's why I wanted to bring my son into the business. He has the time and bandwidth to grow this business and we can support him as a family venture.”<h2>Choosing Poolwerx: A Strategic Decision&nbsp;</h2>Familiar with the Poolwerx model, the Johnsons say their decision to join the franchise was also inspired by an unmet need for quality pool services in their community. “We had a very holistic understanding of the business model — we felt like it was a good time to get involved in this space, especially in the Southern Tulsa area,” said Garrett. With a robust business model, Poolwerx has made a name for itself in both the&nbsp;<a href="https://1851franchise.com/poolwerx/how-poolwerx-brings-quality-and-innovation-to-your-pool-2723697#featured">residential and commercial pool service</a> sectors. The brand's offering encompasses a wide range from salt chlorinators to preventative maintenance and pool filter installation. This diversity ensures that Franchise Partners have a multitude of avenues to explore within the pool industry, catering to various customer needs. This, coupled with a strong focus on training and technology, positions its Franchise Partners for success.&nbsp; “What was even more compelling was the chance to be part of a network where support and collaboration were paramount,” said Garrett. “In this environment, business owners aren’t competitors but collaborators, readily sharing advice and experiences.” And as a corporate office member,&nbsp;Matt brought an in-depth understanding of how his fellow team members supported those Franchise Partners. “I'm confident in Garrett's ability to manage and grow our business because I know he will be backed by the robust support system from Poolwerx,” he said. “My role will be to assist him from a marketing standpoint and as an owner, ensuring we leverage all available resources for our franchise’s success."Garrett, who will handle day-to-day operations, aims to deeply embed the franchise within the local community. "We're planning to open a retail store in the near future and potentially expand further," Matt added. "Our aim is to strategically expand our presence, ensuring we maximize our reach and impact in the market."<h2>A Family Business with a Bright Future</h2>Looking ahead, Garrett says he is most excited to continue working alongside his family while also building the business of his dreams.&nbsp; “Our family has been very close my whole life, so when my father presented this opportunity, I was so excited to work together and collaborate on a professional level,” said Garrett. “I know we will make a great team moving forward — my dad used to be my little league coach and now I get to work alongside him as a business partner!”Matt agrees, saying the family is thrilled to help Garrett seize this opportunity, especially with a brand like Poolwerx.&nbsp; “Five years from now, I know I’m going to be very thankful for getting in now,” said Garrett. “I didn’t want to look up 10 years from now and regret not jumping at an opportunity when I had it. You never know how fleeting these things can be in life. It's about making the most of every opportunity that comes your way.”This year, Poolwerx is looking for qualified and passionate Franchise Partners like the Johnsons to help achieve U.S expansion to 120+ stores, including multi-site Franchise Partners with multiple locations, by adding 30 new franchises annually in the U.S. The team has identified several markets primed for growth, including Texas (Houston, San Antonio and Austin), North Carolina, Georgia, Minnesota and Wisconsin. For more information on the cost to buy a Poolwerx franchise, please visit&nbsp;<a href="https://1851franchise.com/poolwerx">https://1851franchise.com/poolwerx</a>

Corporate Team Member Opens His Own Poolwerx Franchise

1851 Franchise

After years of assisting other Franchise Partners, Matt Johnson, a digital marketing strategist at Poolwerx, partners with his son Garrett to grow their family's Poolwerx franchise in Oklahoma.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Why This Corporate Team Member and His Son Decided to Open Their Own Poolwerx Franchise

corporate-team-member-and-his-son-open-their-own-poolwerx-franchise

Comfort Keepers

Comfort Keepers - Midyear Press Release 2025 - 1851 Franchise

Comfort Keepers® Hits Mid-Year Stride With Strong Franchise Growth and Rising Demand for In-Home Care

comfort-keepers-franchise-midyear-momentum-2025

petbar

petbar - Garrett Dewan - Why I'm Investing - 1851 Franchise

Why Garrett Dewan Is Choosing To Reinvest in petbar

petbar-franchise-austin-garrett-dewan-multi-unit

Paris Baguette

NJBIZ: Paris Baguette Ramps Up Expansion With New Franchises, Facility and 2030 Growth Target

njbiz-paris-baguette-ramps-up-expansion-with-new-franchises-facility-and-2030-growth-target

Busy Bee Jumpers

Top 10 Reasons To Buy a Busy Bee Jumpers Franchise in 2025

top-10-reasons-to-buy-a-busy-bee-jumpers-franchise-in-2025

Home Halo

home-halo-former-athletes-frachisees-image

Why Former College Athletes Can Make Winning Home Halo Franchise Owners

former-college-athletes-home-halo-franchise

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Wendy's CEO Kirk Tanner Steps Down - Breaking News - 1851 Franchise

Wendy’s CEO Kirk Tanner Steps Down Amid Challenges, Leaving Franchisees Facing Uncertainty

wendys-ceo-transition-kirk-tanner-franchisee-uncertainty

"Come in, We're OPEN" sign against abstract background

Small Business Optimism Dips, Raising Concerns for Franchise Owners

small-business-optimism-dips-raising-concerns-for-franchise-owners

Photo of Roof Scientist truck and trailer

Roof Scientist Expands Into Northern Indianapolis as Entrepreneur Dale Speckman Launches New Business in Fishers

roof-scientist-expands-into-northern-indianapolis

Image of Donald Trump pointing with red stripes in the background

August 1 Tariff Deadline Is Said to Have ‘No Extensions’: What This Could Mean for Franchises

august-1-tariff-deadline-franchise-impact

What June’s Jobs Report Means for the Franchise Industry

what-junes-jobs-report-means-for-the-franchise-industry

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

How Franchise Brands Can Prepare for the Rise of AI-Driven Advertising

how-franchise-brands-can-prepare-for-the-rise-of-ai-driven-advertising

Coffee & Analytics graphic with photo of Nick Powills

Franchise Growth Is Messy. Lead Gen Is Uncomfortable. Let’s Fix It.

franchise-lead-generation-insights

Top 25 Franchise Marketing Leaders: Kelsey McManemin — Vice President of Marketing, HTeaO

top-25-franchise-marketing-leaders-kelsey-mcmanemin-vice-president-of-marketing-hteao

Kansas Couple Revitalizes Local Childcare With Children’s Lighthouse

From Corporate Careers to Community Roots: Kansas Couple Revitalizes Local Childcare With Children’s Lighthouse

kansas-couple-opens-childrens-lighthouse-gardner-olathe

From Prescriptions to Pastries: Kari Khandelwal Creates a Comforting Community Bakery 

From Prescriptions to Pastries: Kari Khandelwal Creates a Comforting Community Bakery in Overland Park, Kansas

paris-baguette-franchise-overland-park-khandelwal

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Why This Corporate Team Member and His Son Decided to Open Their Own Poolwerx Franchise

MORE STORIES LIKE THIS