Growing a Franchise
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The News & Observer: Businessman trades Wall Street for auto repair shop
Charles Yun found a way to help others and follow his Christian principles with Christian Brothers Automotive.

Growing a Franchise
SPONSORED
Charles Yun found a way to help others and follow his Christian principles with Christian Brothers Automotive.

It was a touch of fate that led South Korean immigrant and entrepreneur Charles Yun to become a Christian Brothers Automotive franchisee.
“I was looking for land for other franchises when the check engine light came on in my 10-year-old Odyssey,” Yun told The News & Observer. “I was angry because I thought I had the problem fixed a year ago. I realized this was a message from God that this is a business that has a black eye with the public and you could help out.”
Charles was previously a trader on Wall Street but realized that although the opportunity might have been a good choice for him, the atmosphere of Manhattan was not what was best for his children, so he moved his family to North Carolina and soon after began seeking out franchise opportunities. Christian Brothers offered the same core business values he was raised on, faith and care for your customers.
“I like the fact that they’re faith-based and open and transparent. I get to practice my faith in this business,” he said. “We definitely practice Christian principles. We have Christ’s name on the building.”
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About the Author
Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.