TruBlue Home Service Ally

September might be Fall Prevention Month, but for&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/franchisee-duo-introduces-trublue-total-house-care-to-san-diego-2719135">Liz and Tom Meissner</a>, co-owners of&nbsp;<a href="https://www.trubluefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=trublue-franchisees-champion-fall-prevention-to-keep-seniors-safe-at-home-2730105" target="_blank" rel="nofollow">TruBlue Home Service Ally</a> of San Diego City North, fall prevention is a cause they’ve committed themselves to championing year-round. With this month shining a spotlight on the issue, the Meissners are working to educate their community about the risks seniors face and the simple, affordable steps families can take to reduce them.“We opened in 2021 and really started delving into the senior market late last year because we wanted to ensure we had a good team and process in place,” Liz said. “With seniors, it’s mostly word-of-mouth. We’ve been doing a lot of networking in the senior space, going to events and giving fall prevention talks at senior communities and home health care companies. We really want to promote our maintenance plan for seniors — the things you need to get done in the home that seniors shouldn’t do or can’t do or don’t remember to do.”<h2>The Consequences of Falls Are Severe — but Often Preventable</h2>According to the Meissners, the statistics around senior falls are sobering. “Eighty percent of fall risk can be mitigated by environmental changes,” Tom said. “Some risks are medical and can’t be eliminated, but so many can be addressed with preventive measures. The consequences of falls are often catastrophic. They can mean the end of mobility, independence or even life. Applying every preventative measure you can is worthwhile.”In the United States, over 14 million (or one in four) adults ages 65 and older report falling each year, according to&nbsp;<a href="https://www.cdc.gov/falls/data-research/index.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=trublue-franchisees-champion-fall-prevention-to-keep-seniors-safe-at-home-2730105#cdcreference_2" target="_blank" rel="nofollow">data from the CDC</a>.&nbsp;“Falls account for 40% of all nursing home admissions and 25% of all hospital admissions,” Liz said. “There are tons of statistics out there, but the takeaway is clear — this is a huge issue.”And Tom notes that many fall hazards can be fixed quickly and affordably: “Removing floor rugs, adding grab bars, installing better lighting, decluttering, getting rid of glass tabletops, redesigning the space with mobility in mind, making sure there are no electrical cords or obstructions — many of these are trivial in scope but can prevent a fall.”Liz often shares a personal example to show just how preventable some falls can be. “My mom has MS and had a throw rug she loved on her wood floor,” she said. “One day she was carrying her teacup, tripped on the rug and broke her right arm. It took her a year and a half of occupational and physical therapy to get back to normal. That totally could have been prevented. We want to help seniors before something like that happens.”<h2>A One-Stop Shop for Safety and Peace of Mind</h2>TruBlue’s comprehensive approach sets them apart. “We are a one-stop shop — no one in this industry has this same level of service,” Liz said. “We can come in and do the home safety assessments, bring in our estimator and lead technician, and meet with the homeowner, caregiver or family. From there, we can give them an estimate because we can do it all — whether it be ramps, door widening, flooring, electrical, you name it. It’s just easy to work with TruBlue.”The process begins with a&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/trublue-home-service-ally-offers-free-home-assessments-for-fall-prevention-month-2727190">home safety assessment</a> by a Certified Aging-in-Place Specialist (a credential issued by the National Association of Home Builders — a certification Liz also holds), followed by&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/trublue-a-holistic-approach-to-home-care-2728736">necessary modifications</a>. TruBlue can modify and customize living spaces to address the unique needs of seniors, enhancing both accessibility and safety.&nbsp;For example, installing ramps makes it easier to enter and exit the home, while grab bars provide added stability in key areas. Swapping out traditional door knobs for lever handles makes doors easier to open, while widening doorways provides better access for those using wheelchairs or walkers. These modifications, along with upgrades like keyless entry systems, handrails and bathroom remodels, ensure that seniors can move freely and confidently in their homes, ultimately promoting a higher quality of life as they age in place.Unlike traditional home modification companies, TruBlue’s assistance doesn’t stop once the modifications are done thanks to the brand’s&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/trublues-home-maintenance-plans-peace-of-mind-for-homeowners-2729337">ongoing Home Maintenance Plans</a>. “We come in once a quarter and do basic maintenance — changing air filters, water filters, checking batteries, replacing lightbulbs, getting boxes down from the attic and more,” Liz said. “It’s about keeping the home safe year-round.”<h2>Why Fall Prevention Matters More Than Ever</h2>For the Meissners, fall prevention is not just about statistics — it’s about protecting independence, dignity and quality of life for older adults while giving families greater peace of mind. “Seniors overwhelmingly want to stay in their own homes,” Tom said. “We can help make that possible. And it doesn’t have to be expensive — sometimes it’s just about making smarter, safer choices in the home that create a worry-free living environment..”As TruBlue continues its Annual Fall Prevention efforts, Liz and Tom hope more families will take advantage of free home safety assessments and start making changes before a fall happens.“It’s not just a business for us,” Liz said. “It’s a way to make a real difference in people’s lives.”To find out more information about TruBlue Home Service Ally, please visit&nbsp;<a href="https://1851franchise.com/trubluehousecare/info">https://1851franchise.com/trubluehousecare/info</a>.

TruBlue San Diego North | Senior Fall Prevention & Home Safety

1851 Franchise

Liz and Tom Meissner share why fall prevention is a mission that matters - and how small changes can make a big difference.

This brand page has been paid for by TRUBLUE HOME SERVICE ALLY. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

TruBlue Franchisees Champion Fall Prevention To Keep Seniors Safe at Home

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<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a>, the national franchise dedicated to helping busy adults and seniors age in place safely and comfortably, closed out 2025 as the strongest year in the brand’s history. Fueled by record franchise development, rising systemwide revenue, and increasing demand for aging-in-place solutions, the brand enters 2026 positioned for even greater expansion.“We had by far our best year ever,” said&nbsp;<a href="https://www.linkedin.com/in/seancfitzgerald">Sean Fitzgerald</a>, president of&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a>. “We’ve seen tremendous growth in not only new franchise owners, but also in growth and revenue systemwide. We more than doubled our new franchise agreements signed in 2025, and we’ve seen over a 25% increase in systemwide revenue.”According to Fitzgerald, the momentum goes beyond the numbers. TruBlue is attracting a new caliber of franchise owners — professionals with strong leadership, sales and marketing backgrounds who recognize the long-term opportunity in the aging-in-place sector.“Overall growth is really overshadowing any other big developments,” Fitzgerald said. “A lot of new professionals are joining TruBlue with really impressive backgrounds. The level of business acumen of our new owners coming into the system has been very impressive.”As TruBlue’s footprint expands nationwide, the brand is unlocking new opportunities to serve seniors and their families through broader partnerships and programs aimed at supporting safe, independent living.“Because we’ve grown so rapidly and we have much more coverage than we did even a year ago, we’re beginning to develop more strategic partners and programs,” Fitzgerald said. “There’s nothing new about aging in place, but the demand for our services is becoming more and more pronounced.”That demand, Fitzgerald explained, is being driven by a critical gap in the marketplace, one TruBlue is uniquely positioned to fill.“There are not a lot of options for people who need simple and minor senior modifications like grab bars or handheld showers,” he said. “Durable medical equipment companies focus on large installations and don’t want to mess with small projects. Seniors are left struggling to find trustworthy people for these services, and that’s our sweet spot.”As insurance and subsidy models evolve, more age-driven services are becoming eligible for coverage, further accelerating demand.“Historically, health insurance only covered services prescribed by a doctor,” Fitzgerald said. “Now, more services are age-driven instead of need-driven, which is fueling demand. Our opportunities are going to increase because we’re happy to do these minor senior modifications. Our business model is to build long-term customer relationships and not just a transactional business.”Looking ahead, TruBlue’s leadership team sees its expanding coverage as the final piece needed to unlock even more national partnerships.“The only thing holding us back from developing more national partnerships in the past was coverage,” Fitzgerald said. “The demand is there, we just need good operators in more markets. It’s almost an ‘I told you so’ moment. The senior aging-in-place wave is here. It’s no longer coming — it’s evident, and it’s fueling our growth.”As TruBlue prepares for 2026, the brand continues to seek franchise partners who are natural community builders and storytellers.“We’re really looking for people with a sales and marketing mindset,” Fitzgerald said. “Our owners are creating awareness, connecting to the community and becoming the local authority on aging in place. We’re looking for people who can build teams, network and tell the story of why our services matter.”With record-setting growth behind it and powerful demographic trends ahead, TruBlue enters the new year confident in its position at the forefront of the aging-in-place movement.“Our owners have been doing a great job connecting with their communities,” Fitzgerald said. “This trend is only going to continue, and we are well-positioned for it.”To learn more about franchise opportunities with TruBlue Home Service Ally, visit: <a href="https://1851franchise.com/trubluehousecare/info">&nbsp;https://1851franchise.com/trubluehousecare/info</a>.

The home maintenance, repair, and senior modification franchise caps its strongest year ever, driven by rapid franchise expansion, systemwide revenue gains, and surging market demand.

TruBlue Home Service Ally Closes Out 2025 With Record Growth and Accelerating Demand for Aging-in-Place Services

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TruBlue Franchisees Champion Fall Prevention To Keep Seniors Safe at Home

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