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<a href="https://www.qsrmagazine.com/breakfast/wendy-s-gets-back-breakfast-game?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wake-up-and-smell-the-bacon-wendys-is-bringing-back-breakfast-to-all-locations-2710979" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">According to QSR</a>, in 2020, Wendy&rsquo;s plans to roll out its breakfast menu to all locations. Exclusive items such as the <a href="https://thetakeout.com/wendys-breakfast-menu-baconator-egg-1838010279?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wake-up-and-smell-the-bacon-wendys-is-bringing-back-breakfast-to-all-locations-2710979" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">Breakfast Baconator</a> and Honey Butter Chicken Biscuit are currently only available at 300 of the brand&rsquo;s 5,824 locations nationwide.&nbsp;

Launching a <a href="https://1851franchise.com/taco-bell-s-toasted-cheddar-chalupa-is-the-greatest-thing-since-sliced-bread-2710925" style="text-decoration-line:none" target="_blank">new menu item</a> is an easy way for a QSR brand to build buzz, and it often works to great effect&mdash;note the recent <a href="https://1851franchise.com/everyone-get-ready-the-chicken-sandwich-wars-just-got-even-spicier-2710848" style="text-decoration-line:none" target="_blank">chicken sandwich wars</a>, or various brands&rsquo; introduction of <a href="https://1851franchise.com/kfc-and-beyond-meat-test-new-finger-lickin-fake-chicken-2710851" style="text-decoration-line:none" target="_blank">plant-based meats</a>. Wendy&rsquo;s opening its doors to a new market of early-morning diners could be huge for the brand overall.&nbsp;

&quot;Launching breakfast in our U.S. restaurants nationwide provides incredible growth opportunities,&quot; Todd Penegor, Wendy&rsquo;s CEO, told QSR. &quot;We are well-positioned to pursue it. We believe we have the right team and structure in place, and we put Wendy&#39;s fan favorites on our breakfast menu to set us apart from the competition.&quot;

It might surprise some Frosty fanatics that Wendy&rsquo;s breakfast menu goes all the way back to the 1980s, but many fans of the Old-Fashioned Hamburger concept have probably never stepped foot inside of a Wendy&rsquo;s before 11 a.m. (Or at least, this writer hasn&rsquo;t&mdash;but maybe the Breakfast Baconator is just the motivation needed).&nbsp;

With the new extended menu, Wendy&rsquo;s also plans on hiring 20,000 crew members to accommodate this launch.&nbsp;

Read the full story in QSR <a href="https://www.qsrmagazine.com/breakfast/wendy-s-gets-back-breakfast-game?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wake-up-and-smell-the-bacon-wendys-is-bringing-back-breakfast-to-all-locations-2710979" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here</a>.&nbsp;

<div>&nbsp;</div>

Wake Up and Smell the Bacon! Wendy's Is Bringing Back Breakfast to All Locations

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Menu innovations are the key to QSR success in a highly competitive, ever-evolving climate. 


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Wake Up and Smell the Bacon! Wendy's Is Bringing Back Breakfast to All Locations

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