1851

1851: What was it that drew you into franchising?

Loren Bontrager, Director of Franchise Business Development for <a href="http://jambafranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=young-ones-to-watch-loren-bontrager-of-jamba-juice-2705075" target="_blank" rel="nofollow" target="_blank">Jamba Juice</a>: After spending nearly 7 years as behavioral specialist working with dually diagnosed homeless veterans, I was up for a change. I knew that my next move would have to continue to selfishly provide me an opportunity to &ldquo;facilitate success&rdquo; in the lives of others and reap the internal rewards of being a part of another&rsquo;s success. Without any real intention, I stumbled into a role with franchise supplier that provided site selection services to a number of franchise concepts. I found that my goal of &ldquo;facilitating success&rdquo; was possible outside of social work and that addressing and solving a franchisee&rsquo;s problems could be equally as rewarding. It was an eye opening experience to see how many franchisees emptied their bank accounts, flipped their 401ks, or went to their friends and family for funds to make their dreams of business ownership come true. I value each franchisee and the sacrifices that they have had to make to pursue such a venture and I&rsquo;m humbled to be a part of their journey. After all, it&rsquo;s not my money that is being spent and I keep that thought top-of-mind.

1851: What do you see as the biggest change that is going to impact the franchise industry going forward?

Bontrager: The biggest change I can see in franchising is the impact of e-commerce on retail brick-and-mortar franchises and the next recession. E-commerce essentially wiped Blockbuster and RadioShack off of the map and the next recession will likely do the same to many of the emerging franchise brands that have proliferated over the past few years. If you offer a product that doesn&rsquo;t need to be experienced in some way (i.e. - touched, smelled, tasted, fitted. etc.) I would figure out a way to make that part of the buying process and if you&rsquo;re an emerging brand, I would place an incredible emphasis on your points of differentiating. &nbsp;

1851: What do you do to help your brand stand out from the competition?

Bontrager:&nbsp;My role in franchise development allows me to be very selective when it comes to choosing our franchise partners. By awarding franchises to high quality partners, we&rsquo;re able to develop franchisees who truly share in our mission and vision of the brand. That type of brand compatibility shows through in every aspect of their business and helps them stand out among our competitors.&nbsp;

1851: How did you get in the role you&rsquo;re in now?

Bontrager:&nbsp;Networking. I&rsquo;m always building my own personal brand. The franchise community is really tightknit and somewhat incestuous in terms of the crossover of personnel from brand to brand. Don&rsquo;t burn bridges and always be open to new opportunities in the industry. You never know who you&rsquo;ll report to next, or who may report to you!

1851: What advice would you give to other young up-and-comers?

Bontrager:&nbsp;Be as straightforward and effective at communicating in person and in front of crowds as you are behind a keyboard.

1851: What advice would you give to your younger self?

Bontrager:&nbsp;Get used to jumping through hoops and start doing it with a smile.

1851: What advice would you give to someone deciding to own a franchise?

Bontrager:&nbsp;Do your homework and be ready to take personal responsibility for the success or failure of your business. If you did your homework, then you&rsquo;ve chosen a brand with a proven concept, strong leadership and holistic support system; the rest is up to you!

1851: What are some things you like to do in your spare time?

Bontrager:&nbsp;I&rsquo;m fortunate enough to live in Denver, CO where I can pursue my love of music. I enjoy performing locally and as part of a band- we also have some of the best venues for catching big acts. I also have access to the best playground, the Rocky Mountains, for all things &ldquo;outdoorsy&rdquo;.&nbsp;

Young Ones to Watch: Loren Bontrager of Jamba Juice

1851 Franchise

Jamba Juice's Director of Franchise Business Development offers advice for industry up-and-comers. 

young-ones-to-watch-loren-bontrager-of-jamba-juice

The Cleaning Authority

Franchise Journal Magazine: The Cleaning Authority Sets the Standard in Residential Cleaning

cleaning-authority-franchise-journal-feature

TruBlue Home Service Ally

Build a Business That Supports Your Lifestyle Goals With TruBlue Home Service Ally Franchise

 trublue-home-service-ally-lifestyle-franchise-success

Layne's Chicken Fingers

Photo of Layne's Chicken Fingers restaurant with "Now Open" inflatable on roof

Layne’s Chicken Fingers Opening Blueprint Drives Success From Day One

franchise-opening-playbook

Right at Home

Veterans, Army, Navy, Right at Home franchisees, Veterans Day

Veterans Excel as Right at Home Franchisees: Here's Why

veterans-in-franchising-right-at-home-success

Why This Corporate McDonald’s Rep Decided To Open His Own Franchise With The Cleaning Authority

kent-lewis-franchise-success

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

houses, Why Top Franchises of 2025 Outperform Independent Businesses

Why the Top Franchises of 2025 Outperform Independent Businesses

how-franchises-outperform-independent-business-2025-tech-data

Photo of Happinest Brands teams standing together in front of branded vehicles

Happinest Brands Continues Strong 2025 Trajectory With Major Q3 Growth and Strategic Wins

happinest-brands-q3-franchise-growth

Franchise Owners Step Up To Support Communities During Government Shutdown - 1851 Franchise

Franchise Owners Step Up To Support Communities During Government Shutdown

franchise-community-support-shutdown

Slim Chickens Opens R&D Center at World Headquarters To Drive Menu Innovation

slim-chickens-rd-center-fayetteville

Nearly 40% of Americans Are Eating Out Less as High Prices Redefine Dining Habits

nearly-40-of-americans-are-eating-out-less-as-high-prices-redefine-dining-habits

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

image  of Happinest franchise collection and all their brands that work together. 

The Happinest Advantage: A Marketing Partner Invested in Your Bottom Line

happinest-franchise-marketing-strategy

Baker Tilly: Global Advisory, Tax and Assurance Firm Serving Diverse Industries

baker-tilly-global-advisory-tax-and-assurance-firm-serving-diverse-industries

Coffee & analytics image with photo of Nick Powills

Athletes And Franchising: Why the Connection Runs Deep

athletes-in-franchising

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

right-at-home-franchise-las-cruces-jerome-hanway

Photo of group of dogs standing together in day care facility

Top Pet Boarding and Day Care Franchise Opportunities for 2025

top-pet-boarding-daycare-franchises

NJCAR v. Ford - New Jersey Supreme Court Limits Standing Under Franchise Practices Act

New Jersey Supreme Court Limits Standing Under Franchise Practices Act

new-jersey-franchise-practices-act-njcar-v-ford

image of franchise deep dive from 1851 franchise on doody calls franchise authority brands

DoodyCalls Franchise Costs, Fees, Profit and Data for 2025

doodycalls-franchise-deep-dive

image of michael panos and michel panos, owners of mellow mushroom in Atlanta

Young Ones to Watch: Loren Bontrager of Jamba Juice

MORE STORIES LIKE THIS