Franchisor Stories
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Awesome Restaurant Franchise Issue: Coolgreens | The Brass Tap | Jersey Mike's
1851 digs deeper to give you the details on these 3 restaurant franchises

Franchisor Stories
SPONSORED
1851 digs deeper to give you the details on these 3 restaurant franchises

Awesome Restaurant Franchise: Coolgreens
Number of Locations: 7
Franchise Development Website: www.coolgreensfranchise.com
Cost to Open: $293,732 to $482,600
Headquarters: Oklahoma City
Why the Brand is Awesome: With today’s health-conscious consumer, Coolgreens has capitalized on a growing trend with their made to order salads, bowls, sandwiches, wraps and flatbreads. The majority of the brand’s offerings are 600 calories or less – with more than 60 ingredients to choose from. And these aren’t your typical toppings, some of the more exotic options include mango salsa, pickled red onion, roasted pineapple, toasted coconut and a wide variety of cheeses, seeds and nuts.
Boasting a menu that ties in cuisines from across the world like the Thai Chicken Bowl, Tuscan Chicken Sandwich and Jamie’s Greek Salad, the concept truly offers customers a unique experience. It’s an ideal time to join the growing brand by getting in at the ground level, as Coolgreens looks to grow its seven-unit presence. With a current focus set on finding multi-unit owners in San Antonio, Dallas and Orlando, Coolgreens is looking to bring its healthy, natural and flavorful concept to new markets nationwide.
Awesome Restaurant Franchise: The Brass Tap
Number of Locations: 46
Franchise Development Website: http://thebrasstapfranchise.com/http://thebrasstapfranchise.com/
Cost to Open: $791,967 to $1,327,475
Headquarters: Tampa, FL
Why the Brand is Awesome: Founded in 2012, The Brass Tap capitalized on a niche in the craft beer segment - offering more than 300 brews on tap at the brand’s 46 nationwide locations and an upscale dining menu to match. The entertainment emporium has become the center of the many communities it serves and the corporate team is constantly looking for innovative ways to continue driving its operators’ success.
As part of these initiatives, The Brass Tap is aiming to cater to their growing customer base by upgrading to a new menu and design and adding a wine bar to better serve guests who favor the grape varietals over porters and stouts. With one of the most competitive costs in the industry, The Brass Tap offers an unmatched opportunity for potential candidates – particularly for multi-unit operators looking to diversify their portfolio with a growing brand.
Awesome Restaurant Franchise: Jersey Mike's
Number of Locations: More than 1500
Franchise Development Website: https://www.jerseymikes.com/franchise
Cost to Open: $193,204 to $660,442
Headquarters: Manasquan, New Jersey
Why the Brand is Awesome: Jersey Mike’s is leading the pack in the overcrowded sandwich segment, reporting a system wide sales increase of 22.2 percent in 2016. The New Jersey-based sub chain ensures that franchisees are a cultural fit before bringing them onboard and it’s paid off with many owners signing multi-unit agreements.
The established brand has been around the block, utilizing its more than 60 years in operation to develop a clear understanding of the consumer mindset. Its fresh ingredients and oven baked bread have made this brand craveable, particularly with crowd pleasers like the Famous Philly and Original Italian. Jersey Mike’s also makes giving back a huge part of its culture. The nationwide system has raised more than $25 million since 2010 through its annual “Day of Giving,” with 100 percent of the proceeds going towards local charities. Great subs for a worthy cause makes Jersey Mike’s a brand we can get behind.
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About the Author
Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.