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Foodida Crowdsources Fast Food Orders
The app will allow users to place orders that can be picked up and delivered from someone in the order's vicinity
Hungry consumers are sometimes impatient, even for fast food. Foodida is looking to solve this conundrum and provide a simpler way for consumers to pick up fast food.
The app, which services are only available in select Los Angeles communities, allows users to order fast food, which be delivered from a community member who responds to the pick-up. Users will pay a fee, which goes to Foodida and the delivery driver.
While the app may seem akin to the UberEATS model, Pacific Palisades CEO Stefan Fraas told VentureBeat it is a bit different.
“We’re a different take on crowdsourcing,” Fraas said. “If someone craves fast food they can either go out and get their own food, and while doing so can pick up food for someone else and make a few bucks, or they can stay home and have it delivered to them by another Foodida user. The decision is theirs: go for the convenience or go for the cash.”
Users are also able to make multiple orders, such as coupling together a latte from a coffee shop with a burger from a fast food chain. Foodida has launched the service in the Los Angeles suburbs of Santa Monica, Venice, Thousand Oaks and the San Fernando Valley. Fraas said there will be fewer people doing deliveries and instead it’s just a way for people to go get food for themselves or help out others if they are in a restaurant's vicinity.
“We wanted to make this so simple that people can do it during a spare moment of their day,” he said. “Why not bring someone else’s Starbucks when you are getting your own. That makes yours free. We are not looking for people who want jobs. We want people who want to monetize their errands.”
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
