1851

LAST UPDATED: September 11, 2023 FRANCHISE WEBSITE:<a href="https://marketing.tapinto.net/start-tapinto?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">&nbsp;https://marketing.tapinto.net/start-tapinto</a> NUMBER OF LOCATIONS:&nbsp;90+ REPORTED COST TO GET IN:&nbsp;See Below REPORTED ROI (Item 19):&nbsp;N/A<a href="https://marketing.tapinto.net/start-tapinto?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">TAPinto&nbsp;</a>is a network of franchised hyperlocal news websites and digital marketing platforms that focus on delivering news and information at the community level, and enable local businesses to directly communicate and reach the residents of their town.&nbsp;TAPinto was founded in New Providence, New Jersey in 2008 by<a href="https://www.linkedin.com/in/michaelmshapiro/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">&nbsp;Mike Shapiro</a>. TAPinto was initially established as The Alternative Press but was renamed in 2013 when Shapiro decided to franchise.&nbsp;&nbsp;According to Shapiro, TAPinto exists to help fill the void in local news by “applying proprietary technology paired with a franchise business model to the local news space.”&nbsp;As a result of its services, TAPinto has reached more than 20 million unique readers over the last 12 months.<h2>How Many TAPinto Locations Are There?</h2>As of September 2023, there are more than 90 franchised TAPinto local news and digital marketing platforms spread across New Jersey, New York, Pennsylvania and Florida. Shapiro wants TAPinto to grow into upwards of 250 sites in the next three years and 500-plus sites within the next decade.<h2>What Is TAPinto’s Business Model?</h2>At its core, TAPinto’s hyperlocal news websites act as platforms for businesses to connect with their community’s residents to provide valuable local news and information. TAPinto sites generate revenue through local advertising, sponsored and branded content, email marketing, social media marketing, and community sponsorships.Its owners and publishers include salespeople, businesspeople, hardcopy newspaper publishers, public relations professionals, journalists, nonprofits and universities. TAPinto provides its owners with the choice to either lead sales, content, both or neither.TAPinto is also one of the only sustainable, scalable news models in the U.S., with a model that can work in basically any community across the country.For prospective franchisees, the franchise provides new owners with training, tech development and support, graphic design, billing and credit card processing, customer relationship management (CRM), ongoing continuing education programs, full-time customer service support, and assistance with the business and editorial sides of their operation. Interested candidates are also encouraged to attend an<a href="https://marketing.tapinto.net/start-tapinto?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590#Attend-a-Webinar" target="_blank" rel="nofollow">&nbsp;online webinar</a> where they can learn more about the TAPinto franchise opportunity.<figure class="media"><div data-oembed-url="https://www.youtube.com/watch?v=FG78sZrKEuY"><div class="iframely-embed"><div class="iframely-responsive"><iframe src="//cdn.iframe.ly/api/iframe?app=1&amp;api_key=fd3b6b3731f34f55ba1fe3&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DFG78sZrKEuY" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen=""></iframe></div></div></div></figure><h2>How Much Can TAPinto Franchise Owners Make?</h2>TAPinto does not have a publicly available Item 19. However, according to the brand’s consumer-facing website, many franchisees recoup their investment by the end of the first year. The brand also claims its current franchisees have seen an average of more than 22% growth in advertising revenue during the last two years. To learn more,<a href="https://marketing.tapinto.net/start-tapinto?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590#ContactTAPintoForm" target="_blank" rel="nofollow">&nbsp;contact the team</a> about reading the Franchise Disclosure Document (FDD), which will state the total earnings of any company or franchise-owned unit as a reference.<figure class="media"><div data-oembed-url="https://www.youtube.com/watch?v=7NTvNlN2nXk&amp;t=1s"><div class="iframely-embed"><div class="iframely-responsive"><iframe src="//cdn.iframe.ly/api/iframe?app=1&amp;api_key=fd3b6b3731f34f55ba1fe3&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3D7NTvNlN2nXk%26t%3D1s" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen=""></iframe></div></div></div></figure><h2>How Much Does It Cost to Open a TAPinto Franchise?</h2>TAPinto does not make its initial investment information known to the public. However,<a href="https://www.entrepreneur.com/franchises/directory/tapintonet/334797?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">&nbsp;Entrepreneur magazine</a> lists TAPinto’s initial investment between $6,175 and $10,025, while<a href="https://franchisebusinessreview.com/top-franchises/tapinto/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">&nbsp;Franchise Business Review</a> notes that it ranges from $7,475 to $11,025. Contact the brand directly for the most up-to-date cost information.Additionally, although TAPinto does not list its updated initial investment figures, it does list the following investment information on its website:<ul><li>Initial Franchise Fee: $5,000</li><li>Monthly Franchise Fee: $500 to $600, depending on the size of the territory</li><li>Media Liability Insurance: Approximately $350 per year</li><li>Continuing Licensing Fee: 10% of all revenue</li></ul><h2>Who’s On TAPinto’s Leadership Team?</h2><ul><li><a href="https://www.linkedin.com/in/michaelmshapiro/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">Michael Shapiro — Founder and CEO</a></li></ul><h2>What Helpful Articles Can I Read to Learn More About TAPinto?</h2><ul><li><a href="https://localmedia.org/2020/08/entrepreneurs-buying-into-tapinto-franchise-business-model/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">Entrepreneurs buying into TAPinto franchise business model</a></li><li><a href="https://www.lenfestinstitute.org/solution-set/inside-tapintos-franchise-model-for-local-news/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">Inside TAPinto’s franchise model for local news</a></li><li><a href="https://www.facebook.com/TAPintoLocal/videos/his-first-tapinto-franchise-has-been-doing-so-well-he-started-a-second-awesome-c/548387140355101/?locale=ms_MY&utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">Two Minutes with TAPinto</a></li><li><a href="https://www.youtube.com/watch?v=u3Y-0ORC14I&utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">&nbsp;Benefits of Owning and Operating a TAPinto Local News &amp; Digital Marketing Platform in Your Community</a></li><li><a href="https://www.tapinto.net/towns/tri-borough/columns/tapinto-insider/articles/tapinto-named-a-2023-top-low-cost-franchise-by-franchise-business-review?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">TAPinto Named a 2023 Top Low-Cost Franchise by Franchise Business Review</a></li><li><a href="https://localmedia.org/2019/01/how-mike-shapiro-has-grown-the-tapinto-to-a-franchise-model-of-nearly-80-websites/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data-2723590" target="_blank" rel="nofollow">How Mike Shapiro has grown his franchise model TAPinto to nearly 80 websites</a></li></ul>Disclaimer: This content is for informational purposes only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction. All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.&nbsp; &nbsp;

Franchise Deep Dive: TAPinto Franchise Costs, Fees, Profit and Data

1851 Franchise

TAPinto provides enthusiastic entrepreneurs with a low-cost opportunity to establish themselves within their communities through hyperlocal news reporting and marketing. 


franchise-deep-dive-tapinto-franchise-costs-fees-profit-and-data

Dog Training Elite

Photo of service dog wearing red "DO NOT PET" vest, on a blue leash, looking up at handler

Dog Training Elite Northeast Houston Celebrates Transformative Role of Service Dogs in the Lives of People With PTSD

service-dogs-ptsd-awareness-month-dog-training-elite

Children's Lighthouse

Hospitality to Quality Child Care: Why Alexis Legg is Expanding Her Children's Lighthouse Footprint

hospitality-to-quality-child-care-why-alexis-legg-is-expanding-her-childrens-lighthouse-footprint

Pet Wants

Smart Business, Low Overhead: How Pet Wants Helps Franchisees Build Efficient and Profitable Operations

smart-business-low-overhead-how-pet-wants-helps-franchisees-build-efficient-and-profitable-operations

Pigtails & Crewcuts

Why These Franchisees Chose To Grow With Pigtails & Crewcuts — and How the Brand Helped Them Do It

why-these-franchisees-chose-to-grow-with-pigtails-crewcuts-and-how-the-brand-helped-them-do-it

Fresh Coat

Fresh Coat West Greensboro - Fresh Coat Cares - Red Cross

Fresh Coat Cares Partners With the Red Cross to Refresh Community Conference Space

fresh-coat-cares-partners-with-the-red-cross-to-refresh-community-conference-space

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Hardee’s Lawsuit Highlights the Risk of Going Off-Model in Franchising

hardees-franchise-lawsuit-paradigm-investment-group

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

Dave’s Hot Chicken Sold to Roark Capital in $1 Billion Deal to Fuel Global Expansion

daves-hot-chicken-sold-to-roark-capital-in-1-billion-deal-to-fuel-global-expansion

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises - 1851 Franchise

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises

homebuyers-keep-buying-and-thats-good-news-for-home-service-franchises

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers - 1851 Franchise

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers

ai-unemployment-impact-white-collar-job-loss

Floyd’s 99 Barbershop Franchise Costs, Fees, Profit and Data for 2025

floyds-99-barbershop-franchise-deep-dive

From Franchisee to Franchisor: How Howard Picker Is Using His Experience to Drive Sustainable Growth at Floyd’s 99

howard-picker-floyds-99-barbershop-franchise-franchisor-hot-seat

KFC Franchise Costs, Fees, Profit and Data for 2025

kfc-franchise-deep-dive

Unlock Children's Potential: KLA Schools' Franchise Model Centers on Curiosity-Driven Learning

kla-schools-franchise-child-led-learning

The Ultimate Guide To Selling Franchises: How To Budget Properly

how-franchises-can-budget-their-finances-properly

The Ultimate Guide To Selling Franchises — How To Build Webinars

how-franchisors-can-build-effective-webinars-to-reach-prospective-franchisees

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

paris-baguette-franchise-rockaway-new-jersey-vishal-junjea

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition — Point of Differentiation

how-to-position-your-value-proposition-with-a-point-of-differentiation

Franchisee spotlight graphic with photo of Raj Pingili and Paris Baguette logo

How a Family Vacation Inspired Raj Pingili to Bring Paris Baguette to Towson, Maryland

how-a-family-vacation-inspired-raj-pingili-to-bring-paris-baguette-to-towson-maryland

Franchise Deep Dive: TAPinto Franchise Costs, Fees, Profit and Data

MORE STORIES LIKE THIS