Honest Lash Brings Clean, Luxury Lashes to Texas

With natural, healthy products and a service for everyone, it’s no wonder Honest Lash, the emerging lash extension and beauty franchise, is already seeing exponential growth. Born out of a 2020 pivot, Honest Lash has honed its processes and business model with the support and expertise of third-generation franchisee and new franchisor Jonathan Ellis. In addition to classic lash extensions, Honest Lash offers a range of services to support its clients in enhancing their natural beauty and building a confidence-boosting beauty ritual.

“We did a lot of research on the growing beauty industry, and we are so excited to bring the Honest experience to our clients,” said Sarah Ellis, Honest Lash Founder and COO. “The one thing I love about Honest Lash is that we have a service for everybody. We offer all of the classic lash extension services as well as lift and tints, which are the perfect solution for those not wanting to wear extensions.”

Honest Lash Is Dedicated to Providing a Clean, Luxurious Beauty Experience for All Needs

With traditional lash extensions, lash lift and tints, brow tinting, brow waxing and other facial waxing services, Honest Lash’s menu of services allows each client to choose the option that best fits their lifestyle, preferences and beauty goals.

Regardless of the service selection, Honest Lash has worked diligently to choose responsibly sourced products that are also good for the client’s natural lashes and brows long-term.

“As someone who really values clean products, it was really important to me that the products that we use in our studios are cruelty-free, vegan, clean products,” said Sarah. “We also offer a lot of retail products that help you maintain your natural lash, and I’m proud of that, too.”

Honest Lash Memberships Provide a Straightforward Lash Maintenance Option

The initial full-set lash extension lays a strong foundation for beautiful lashes long-term, but, even when lashes are taken care of, the occasional fill-in is required to keep them looking their best.

Most professionals recommend booking refill appointments every two weeks. Staying on schedule, so to speak, allows clients to maintain their look and address any concerns before they become increasingly urgent. Honest Lash’s membership program allows clients to receive two classic fills each month for just $99, serving as an affordable option that makes continued maintenance even easier.

A Communal Studio Space Welcomes Everyone

Honest Lash’s communal studio layout makes the experience welcoming for everyone, encouraging conversation and connection throughout the course of the service. Mothers and daughters — and aunts, grandmothers, cousins and friends — come to experience Honest Lash together. 

“Our build-outs embrace a communal setting,” explained Jonathan Ellis, CEO. “The chairs are spaced in a way that encourages a barbershop-type experience… talking and joking throughout the service. Mothers and daughters can come enjoy Honest Lash together.” 

From the studio layout to how stylists interact with their clients, the Honest Lash experience is a luxurious one that is catered to the needs of the client at each step. With welcoming, knowledgeable professionals; a bright, open floor plan; natural, clean product lines; and a commitment to a luxury service experience, Honest Lash is quickly becoming Texas’ go-to beauty hub for brows, lashes and waxing.

To learn more about franchising with Honest Lash, visit https://franchise.honestlash.com/