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How Sir Grout Franchise Owners Are Set Up for Success with Multiple Revenue Streams

The hard surfaces restoration franchise provides robust training in tile, natural stone and other surfaces, allowing owners to capture a larger portion of the market.

By Morgan Wood1851 Franchise Contributor
SPONSOREDUpdated 7:07AM 01/16/24

Sir Grout, the hard surfaces restoration franchise with nearly two decades of experience and 50 units across the country, has strengthened its model over time, becoming a leader in the industry thanks to its unique service lineup. Unlike other hard surfaces restoration businesses, Sir Grout has not isolated itself. Rather than offering cleaning and restoration services to just tile and grout, natural stone or high durability coatings, Sir Grout offers all three — and other supplemental services to round out its suite of offerings. This allows franchise owners to support customers in projects throughout the home.

“We do stone resurfacing, cleaning and sealing, and we do grout cleaning and sealing,” explained Philip Gill, brand leader for Sir Grout. “We can do kitchens, bathrooms, other indoor areas and even outdoor spaces. Because we offer such a range of services that are applicable throughout the home, we often end up completing multiple services for a single customer.”

Sir Grout has established itself as a leader in the industry, providing thorough training for franchise owners, covering everything they need to know to properly service tile and grout, identify and treat different types of natural stone, and apply high durability coatings, allowing owners to pursue multiple revenue streams and succeed in all of them.

“There are a handful of companies that will say they do grout and tile as well as stone, but not everybody is going to have the same equivalency of expertise as us in terms of tile, grout and stone,” added Gill. “It’s a matter of the training that is provided and the amount of education that we have in our community. There really isn’t a match in terms of businesses who do both the range and quality of services that Sir Grout can.”

Multiple Streams of Revenue to Support Franchise Owners in Scaling

When a franchise owner invests with Sir Grout, they gain access to the inclusive business model and deep expertise from the leadership team. This positions them to become highly proficient in multiple service areas, meaning they can build a customer base and market a range of services to that same base.

“More often than not, we’re called in for one thing, and we end up doing a whole variety of projects,” said Gill. “Once customers really learn what all Sir Grout does, they go from wanting their tile and grout to be cleaned and sealed to us regrouting the shower and cleaning and sealing the countertops.”

In the home improvement space, the ability to demonstrate high quality, reliable work and build a relationship with a customer is incredibly powerful. The home is the largest investment many people will make in their lives, and once they find a provider they can trust, they’re likely to return for help with as many projects as their favorite provider is qualified to help with. Furthermore, clients often refer their friends and family, giving Sir Grout a significant referral advantage. 

Sir Grout’s wide-reaching range of services and depth of training allows franchise owners to become that “go-to” provider for homeowners and commercial clients in their areas, driving both repeat and referral revenue. With this, owners can secure steady business that allows them to scale with Sir Grout, amplifying both their local impact and personal success.

Sir Grout’s Economies of Scale Make Multiple Streams of Revenue Even More Attainable

For entrepreneurs looking to break into the tile and grout or stone restoration industries, franchising with Sir Grout provides access to strong training, backed by a combined century of experience across the leadership team, and other economies of scale associated with investing with a franchise brand.

Natural stone work requires specialized equipment, too, Gill explained, which can be another major hurdle for entrepreneurs looking to break into the space independently. Again, Sir Grout, and its connection to its parent franchisor, Threshold Brands, decreases the barrier to entry here.

“We have strategic vendors to provide both the highest quality products and equipment as well as expertise,” he said. “We have a great network both outside of Sir Grout and within Sir Grout of people who provide everything we need to be successful.”

With Sir Grout, access to expertise, training, support, equipment or products is not a barrier, meaning owners can focus even more intently on their business, leveraging their multiple streams of revenue to build relationships of the community and scale their business powerfully.

To find out more information on costs to buy this franchise, please visit https://1851franchise.com/sirgrout/info 

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