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<p style="text-align: right;"><span style="  color: #222222;  background-color: #ffffff;">Photo Credit: </span><span style="color: #222222;  background-color: #ffffff;"><font face="Arial, Helvetica, sans-serif"><strong>Jerry Darnell's Facebook Page</strong></font></span></p><div style=" ">If you don&#8217;t know Jerry Darnell and you are at all connected to the franchise industry, shame on you. Jerry Darnell could very well be the nicest Social Media follower ever.</div><div style=" ">&nbsp;</div><div style=" ">Jerry Darnell has 2,100 friends, is willing to friend nearly anyone, proudly wears a cowboy hat in some of his photos and gladly lets you know what he does every day. Jerry doesn&#8217;t post about bad days, sorrows or personal challenges &#8211; and probably never will. He is positive, encouraging, happy and energetic. Jerry Darnell embodies the why of Social Media &#8211; to positively share your experiences with a greater audience of friends, fans and associates.</div><div>&nbsp;</div><div>When my first son was born 2.5 years ago, I asked my wife (who also happens to be friends with Jerry) who she thought would be the first person to like our post. Her answer: Jerry Darnell. The truth: Jerry Darnell. When my second son was born earlier this year, I asked her the same question. The answer and the truth were both the same.</div><div>&nbsp;</div><div>See the beauty of this positivity is even better than you may think. Even with me being in franchising since 2005, I have never officially met Jerry. In fact, in order to get to this point, some meetings were purposefully missed for the pure fact that I did not want to disrupt the innocence of our relationship. No first impressions, no vocal exchanges &#8211; simply two people liking each other&#8217;s posts in a digital world.</div><div>&nbsp;</div><div>At a franchisor conference in Nashville a few years back, I almost met Jerry &#8211; name badge and all. I told my co-worker that I had never met Jerry, but Jerry was seemingly one of my biggest fans and the first to like most of my statuses. I started walking over to Jerry to break the ice, but froze and decided to keep it as a digital friendship. Moments like this one continued to happen: IFA conventions, client&#8217;s conventions and industry conventions. Why spoil a perfectly friendly nonpolitical digital relationship?</div><div>&nbsp;</div><div>Jerry continued to connect to my network. He friended a friend from home. He friended my Dad. He friended my wife. And once the friendship was made official, he began liking their posts too.</div><div>&nbsp;</div><div>Jerry&#8217;s life is full of happy moments like these statuses: &#8220;Banking&#8221;; photos of guitars for &#8220;my music friends&#8221;; shout outs to franchise friends like &#8220;Tnx Franchise Phones powered by Clarity.&#8221; A promotion, Jerry is the first to congratulate. A press article, exactly the same. Jerry doesn&#8217;t care who you are connected to, what your agenda is, what political games you play. From my perception, Jerry is on Facebook because Facebook makes Jerry happy.</div><div>&nbsp;</div><div>Jerry has been my friend since January 22, 2010. He hasn&#8217;t missed a birthday and has consistently wished me a happy Thanksgiving. I once posted a photo of Stan Friedman, President of FRM Solutions, photo bombing Chipper Jones and Matt Ryan, and sure enough Jerry thanked me for that.</div><div>&nbsp;</div><div>Whether or not Jerry knows it, his likes are appreciated. I know that I will never post a status with zero love, because Jerry will have my back.</div><div>&nbsp;</div><div>You see, this column is not just about Jerry Darnell, it is about the Jerry that all of us should have in us. We should like all of our friends&#8217; moments. We should try to live our lives the nicest way possible. We should try to always find a little Jerry in each day.</div><div>&nbsp;</div><div>I write this a few weeks before the IFA convention (that wrapped up yesterday). I remain doubtful that our paths will have crossed, as I would rather have it that way. I would never want to cloud the relationship through franchise politics or a bad first impression. Thanks Jerry, the franchising world needs a happy &#8220;Facebooker&#8221; like you.</div><div>&nbsp;</div><div style="text-align: center; ">&nbsp;<img src="/Uploads/10888784_10204417663133942_6797027823894065219_n.jpg" width="310" height="385" alt="" /></div>

1851 Franchise

Nick Powills writes about franchise industry veteran Jerry Darnell. With  2,100 friends, is willing to friend nearly anyone, proudly wears a cowboy hat in some of his photos and gladly lets you know what he does every day.  

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