1851

In celebration of the recent launch of a Franchise Owner incentive, meant to drive the growth of&nbsp;<a href="https://1851franchise.com/mooyah">MOOYAH Burgers, Fries &amp; Shakes</a>, the 90-unit “best burger” franchise,&nbsp;<a href="https://www.linkedin.com/in/dougwillmarth/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">Doug Willmarth</a>, the brand’s President, joined&nbsp;<a href="https://www.linkedin.com/in/powills?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">Nick Powills</a>, publisher of 1851 Franchise, for a&nbsp;<a href="https://www.youtube.com/watch?v=jU-CnTv6Diw&utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">chat about the trajectory of the brand</a>.“Coming out of the difficult years surrounding COVID, we decided that we wanted to get back to growing again,” Willmarth explained. “We have a drive-thru concept that’s launching at the end of this year with a couple of locations, and we really feel like now is a great time for new Franchise Owners and existing Franchise Owners to expand.”With this in mind, the franchisor is offering royalties relief to Franchise Owners who sign both a franchise agreement and lease in 2023. While standard royalties for&nbsp;<a href="https://mooyahfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">MOOYAH</a> are 6%, qualifying Franchise Owners can receive a reduction, meaning they will pay just 3% in royalties during their first year of operations, 4% the next and 5% the following, before returning to the standard 6% in the fourth year of operations.For Franchise Owners who sign multi-unit deals and meet opening timing commitments, this benefit can be applied to all restaurants within a multi-unit deal, even if subsequent locations are slated to open later on.Any MOOYAH restaurant that opens in 2023 will be entirely royalty free for the remainder of the calendar year.Further, in working to ensure the Franchise Owners start strong and stay strong, MOOYAH is committed to matching funds put toward grand opening marketing through six months.“We really believe in partnering with our Franchise Owners, so the other part of this is that we’ll match opening marketing spending up to the first $5,000,” Willmarth added.How MOOYAH Franchise Owners Can Secure SuccessWillmarth explained that MOOYAH has started with a simple focus on serving the absolute best burgers, shakes and fries in the world, and it has worked to develop the systems necessary to support its Franchise Owners in doing so.Though he joined the brand only about a year and a half ago, Willmarth has been a long-term fan. As such, when he was approached to join the team, it only felt natural. Since he joined, he has spent his time building the support systems, corporate teams and other processes necessary to support Franchise Owners through the brand’s imminent growth.Especially in today’s real estate market, opening a new restaurant in 2023, or even getting a lease signed, may feel intimidating. MOOYAH has the in-house expertise and a strong broker network to support Franchise Owners in analyzing their intended market and selecting prime real estate.MOOYAH is also relaunching its mobile app, offering a streamlined Guest experience and a restructured rewards program. In conjunction with its new drive-thru models, Guests will soon be able to receive MOOYAH burgers faster than ever without sacrificing taste or convenience.Looking forward, the franchisor is working to add another 15 Franchise Owners to the network by the end of 2023. With a great team, great support and people who genuinely care about the food and are able to become specialized in their craft, MOOYAH has leveraged its quality and processes to become a standout competitor in an already-saturated market.Watch the full video&nbsp;<a href="https://www.youtube.com/watch?v=jU-CnTv6Diw&utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">here</a>.For more information on the growing brand, connect with MOOYAH Burgers, Fries &amp; Shakes on the Facebook&nbsp;<a href="https://www.facebook.com/Mooyah?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">Fan page</a>, and follow&nbsp;<a href="https://www.linkedin.com/company/mooyah-burgers-fries-and-shakes?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">MOOYAH</a> on LinkedIn, Twitter&nbsp;<a href="https://twitter.com/mooyahburgers?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">@mooyahburgers</a>, Instagram<a href="https://www.instagram.com/mooyahburgers/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">&nbsp;@mooyahburgers</a> and TikTok&nbsp;<a href="https://www.tiktok.com/@mooyahburgers?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">@mooyahburgers</a>.To learn more about MOOYAH franchise opportunities, visit:&nbsp;<a href="http://mooyahfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth-2722300" target="_blank" rel="nofollow">http://mooyahfranchise.com</a> or <a href="https://1851franchise.com/mooyah">https://1851franchise.com/mooyah</a>

MOOYAH Burgers, Fries & Shakes Announces Franchise Owner Incentive, Accelerating 2023 System Growth

1851 Franchise

Franchise Owners who sign a franchise agreement and lease in 2023 will receive three years of royalties relief and additional corporate support for a strong launch.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

mooyah-burgers-fries-shakes-announces-franchise-owner-incentive-accelerating-2023-system-growth

TruBlue Home Service Ally

TruBlue Featured in USA Today as Key Player in Helping Seniors Age Safely at Home

trublue-featured-in-usa-today-as-key-player-in-helping-seniors-age-safely-at-home

Right at Home

Right at Home Marks 30 Years With Continued Franchise Growth

Right at Home Marks 30 Years With Continued Franchise Growth, Tech Advancements, and Strong System Engagement in First Half of 2025

right-at-home-franchise-growth-2025

KidStrong Franchising, LLC

Unlocking Superpowers: How KidStrong Is Building the Next Generation of Confident Kids — and Thriving Franchise Owners

kidstrong-franchise-confident-kids

Image of a kid growing up, developing with kidstrong, high fiving and smiling. 

How KidStrong has Become the Franchise Disrupting Child Development by Partnering with Purpose-Driven Franchise Owners 

kidstrong-franchise-opportunity-child-development

Picture of kids for franchise business Kidstrong which focuses on child development and fitness

KidStrong Is Pediatrician-Recommended for Raising Confident, Capable Kids and Families Can't Get Enough

kidstrong-child-development-program

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Image of Donald Trump pointing with red stripes in the background

August 1 Tariff Deadline Is Said to Have ‘No Extensions’: What This Could Mean for Franchises

august-1-tariff-deadline-franchise-impact

What June’s Jobs Report Means for the Franchise Industry

what-junes-jobs-report-means-for-the-franchise-industry

Drone Delivery Takes Flight in QSR: The Future of Franchise Operations?

drone-delivery-takes-flight-in-qsr-the-future-of-franchise-operations

Chick-fil-A Tops Customer Satisfaction Rankings for 11th Year as Challenger Brands Gain Ground

chick-fil-a-tops-customer-satisfaction-rankings-for-11th-year-as-challenger-brands-gain-ground

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

From Franchisee to Franchisor: How Howard Picker Is Using His Experience to Drive Sustainable Growth at Floyd’s 99

howard-picker-floyds-99-barbershop-franchise-franchisor-hot-seat

Jollibee -Launch-Story-Brand-Page-Deep-Dive-2025

Jollibee Franchise Costs, Fees, Profit and Data for 2025

jollibee-franchise-costs-fees-profit-and-data-for-2025

Bringing Robots to Main Street: How Elad Inbar’s RobotLAB Franchise Is Powering the Local AI Revolution

bringing-robots-to-main-street-how-elad-inbars-robotlab-franchise-is-powering-the-local-ai-revolution

HTeaO Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-hteaos-franchise-costs-fees-profit-and-data

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Multi-Unit Wendy’s Operator Signs 12-Unit Deal With Layne’s Chicken Fingers

ricki-oberoi-laynes-chicken-fingers-growth

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

paris-baguette-franchise-rockaway-new-jersey-vishal-junjea

Franchisee spotlight graphic with photos of Danielle Rosemond & Usman Khan & TruBlue logo

Family Members of Local Physicians Bring TruBlue Franchise to North Central Nassau, Long Island: A Health Care-Inspired Approach to Aging in Place

family-brings-trublue-franchise-to-north-central-nassau

Top 25 Franchise Marketing Leaders: Kelsey McManemin — Vice President of Marketing, HTeaO

top-25-franchise-marketing-leaders-kelsey-mcmanemin-vice-president-of-marketing-hteao

MOOYAH Burgers, Fries & Shakes Announces Franchise Owner Incentive, Accelerating 2023 System Growth

MORE STORIES LIKE THIS