1851

When WellBiz Brands Inc. acquired the <a href="https://www.google.com/aclk?sa=l&amp%3Bai=DChcSEwj3lcWm7f_qAhXPwMAKHY2FD5IYABABGgJpbQ&amp%3Bsig=AOD64_2HHwoQR3KTzffT6m4PLnC5kaEakw&amp%3Bq=&amp%3Badurl=&amp%3Bved=2ahUKEwjI6Lym7f_qAhXRZs0KHeO0AJoQ0Qx6BAgXEAE&utm_source=1851franchise.com&utm_medium=article&utm_campaign=the-amazing-lash-studio-brand-shares-the-benefits-of-being-backed-by-a-multi-brand-franchisor-2714566" target="_blank" rel="nofollow">Amazing Lash Studio®</a>brand&nbsp;in 2018, it seemed like a natural fit for the health and wellness-focused multi-brand franchisor. With the&nbsp;Elements Massage® and Fitness Together® brands&nbsp;already in its portfolio, the addition of the&nbsp;<a href="https://1851franchise.com/amazinglash/executive.html">Amazing Lash</a> Studio brand was a welcome complement in&nbsp;their mission for holistic wellness. Similarly, the&nbsp;Amazing Lash Studio corporate team also saw endless benefits to having the backing of a multi-brand franchise portfolio company.The value that WellBiz Brands brings has certainly spoken for itself — since the Amazing Lash Studio brand&nbsp;was acquired, it has grown to over 250 open locations. The brand is also taking steps to shift the&nbsp;focus to openings over signings to help&nbsp;ensure that all who do sign can thrive. A fresh leadership team along with a simplistic business model, luxury service offerings, membership packages and retail products, help&nbsp;the brand make a strong argument for franchisee candidates to invest —not to mention the extensive resources that are available through WellBiz Brands.“The value-add WellBiz Brands has brought to the&nbsp;Amazing Lash Studio brand &nbsp;is indescribable,” said Stephanie Hu, CEO of Amazing Lash Franchise, LLC. “New franchisees feel confident investing in the&nbsp;brand and its&nbsp;services — in the COVID-19 era, the resources we can provide have allowed franchisees the confidence that they made the right decision to go into business for themselves. It’s been a game changer having WellBiz Brands&nbsp;in our corner.”In the current COVID-19 economy, assurance on investment is something several franchises are dealing with. The WellBiz Brands’ Support Team collaborated to focus on bringing in the right franchisees to help &nbsp;expand the franchise&nbsp;system, which has already made a&nbsp;difference during the pandemic. Current development positioning will own some of the obstacles in attracting new franchisees in a difficult market and help &nbsp;promote the benefits of the flexible business model. In highlighting the brand’s attributes, chief development officer for WellBiz Brands, Matt Stanton believes&nbsp;the &nbsp;Amazing Lash Studio franchise system&nbsp;will naturally attract the right franchisees.“It’s important we find the right people to engage with Amazing Lash Studio’s&nbsp;mission,&nbsp; and we’ve been focused on that process first and foremost since the acquisition,” said Stanton. “For so many of the brand’s&nbsp;new franchisees, this is their opportunity to take possession of their livelihoods and work in a field that they are truly passionate about. It's important to us that franchisees feel confident in their investment — their assurance is what keeps us growing.”Stanton said their strategy to grow the brand starts by captivating franchisees with the history and message of the brand. By introducing franchisees early to how the brand was founded is an excellent way to acquaint them with the brand’s mission. “Prospects can see and understand the changes made to the model and how the membership aspect has improved the brand’s&nbsp;following,” said Stanton. “It’s important for them to see how the&nbsp;retail revenue stream is primed for success, this, paired with sharing success stories of multi-unit&nbsp;franchisees is what brings them into our story. They already know and feel they are a part of something.”The&nbsp;Amazing Lash Studio brand has plenty of stories of successful franchisees. The evidence for a strong path to success is prominent, and there is a strong leadership team that has followed this path to see success across multiple brands through the support offered by WellBiz Brands. Further, the franchise development messaging is designed to align with consumer messaging, honing the focus of their marketing onto the three main benefits the brand has to offer: the quality and privacy of the lash extension service, the opportunity to help guests&nbsp;be happy and feel better about themselves and the multiple revenue streams that come with the brand’s simple&nbsp;to operate business model.The support &nbsp;of WellBiz Brands provides franchisees with the resources they need to be successful. WellBiz Brands has decades of combined experience in the membership-based business models in the health and&nbsp;wellness segment of the franchising industry. As a result, Amazing Lash Studio franchisees can tap into the assets of a company that’s three-times larger than any lash competitors.&nbsp;“We wouldn’t be where we are today without the support of&nbsp;WellBiz Brands,” said Hu. “Our service was already strong and something that both franchisee candidates and guests&nbsp;could get behind, but the immense support we’ve received during the COVID-19 pandemic has set us apart from the&nbsp;competitors. We are incredibly excited about the new franchisees we’re recruiting to represent the&nbsp;brand and their confidence in us as an entity means the world to us.”The investment range for an Amazing Lash Studio® franchise is $239,210 to $508,510.* To learn more about franchising with Amazing Lash Franchise, LLC, visit https://franchising.amazinglashstudio.com.*As per the March 30, 2020&nbsp; Franchise Disclosure Document, as amended September 9, 2020 and October 20, 2020.Amazing Lash Franchise, LLC. (“ALF”) 9780 S. Meridian Blvd, Suite 400 Englewood, CO 80112 This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. MN File No. F-8741. This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.&nbsp; THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA.&nbsp; SUCH REGISTRATION DOES NOT CONSTITUTE APPROVAL, RECOMMENDATION OR ENDORSEMENT BY THE COMMISSIONER OF CORPORATIONS NOR A FINDING BY THE COMMISSIONER THAT THE INFORMATION PROVIDED HEREIN IS TRUE, COMPLETE AND NOT MISLEADING.&nbsp; Each Amazing Lash Studio® location is independently owned and operated. Amazing Lash Studio® is a registered trademark of ALF.

The Amazing Lash Studio Brand Shares the Benefits of Being Backed By a Multi-Brand Franchisor

1851 Franchise

WellBiz Brands. Inc. provides superior resources and a strong competitive advantage to owners of the leading lash franchise.

the-amazing-lash-studio-brand-shares-the-benefits-of-being-backed-by-a-multi-brand-franchisor

United Water Restoration Group

United Water Restoration Group: Maximizing Revenue with Emergency Services 

United Water Restoration Group: Maximizing Revenue with Emergency Services — Be There When Your Community Needs You

united-water-restoration-group-maximizing-revenue-with-emergency-services-be-there-when-your-community-needs-you

Right at Home

Right at Home 2025 Caregiver of the Year Award

Right at Home Honors Caregivers Worldwide:  Celebrating the 2025 Caregiver of the Year Awards

right-at-home-honors-caregivers-worldwide-celebrating-the-2025-caregiver-of-the-year-awards

Minuteman Press International

Minuteman Press Franchise Owner & President’s Club Member Matt Bloom, Norwich, CT.

Minuteman Press Franchise Review: From Venture Capitalism to Printing

minuteman-press-franchisee-continues-tradition-of-success-in-norwich-ct

Paris Baguette

Photo of array of Paris Baguette pastries

Paris Baguette Redefines Morning Routines With Fresh Breakfast and Premium Coffee Strategy

paris-baguette-breakfast-strategy-growth

TruBlue Home Service Ally

TruBlue’s Home Maintenance Plans: Peace of Mind for Homeowners

trublues-home-maintenance-plans-peace-of-mind-for-homeowners

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Subway Pushes Global Growth Despite U.S. Closures 

subway-pushes-global-growth-despite-us-closures

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands - 1851 Franchise

DoorDash Expansion Could Reshape Delivery and Operations for Franchise Brands

doordash-acquistions-deliveroo-sevenrooms

Crumbl Franchise Investment - TSG Consumer Partners -  1851 Franchise

TSG Consumer Partners Takes Minority Stake in Crumbl, Signaling Franchise Growth Potential

crumbl-franchise-investment-tsg-consumer

Yum Brands Reports Strong Q1 Results with Big Boost from Taco Bell

yum-brands-reports-strong-q1-results-with-big-boost-from-taco-bell

QSR: McDonald’s Gains Momentum With Chicken Innovation, Value Deals and Franchisee Support

mcdonalds-franchise-recovery-chicken-strategy-value-deals-2025

District Taco Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-district-tacos-franchise-costs-fees-profit-and-data

Lumin Lash Franchise Deep Dive - Costs, Fees, Profit and Data - 1851 Franchise

Lumin Lash Franchise Costs, Fees, Profit and Data for 2025

lumin-lash-franchise-deep-dive

HTeaO Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-hteaos-franchise-costs-fees-profit-and-data

KFC Franchise Costs, Fees, Profit and Data for 2025

kfc-franchise-deep-dive

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Franchisee spotlight image with photo of Robert Trujillo and UWRG logo on blue background

How Robert Trujillo Expanded His Construction Business With UWRG

how-robert-trujillo-expanded-his-construction-business-with-uwrg

Franchisee spotlight graphic with photo of Amy Lepke and family and Papa Murphy's logo

After 14 Years as a Stay-At-Home Mom, Amy Lepke Returned to Papa Murphy’s — This Time as an Owner

papa-murphys-franchise-amy-lepke

Franchisee Spotlight with Micki Waters and Papa Murphy's Logo

Work Mom: How Micki Waters Became a Mother Figure to Her Entire Papa Murphy’s Team

work-mom-how-micki-waters-became-a-mother-figure-to-her-entire-papa-murphys-team

The Top Quick Service Restaurant Franchises for 2025

The Amazing Lash Studio Brand Shares the Benefits of Being Backed By a Multi-Brand Franchisor

MORE STORIES LIKE THIS