After decades in the corporate world — spanning insurance, real estate, and mergers and acquisitions — Jeff Roberts knew exactly what he wanted his “next act” to look like: something meaningful, something flexible and something that allowed him to prioritize his most important role: being a grandfather.
That clarity led him directly to The Growth Coach, the business coaching franchise designed for professionals who want to use their expertise to help others thrive while enjoying the freedom to live life on their own terms.
“I made the decision that I didn’t want another big business — I wanted a lifestyle business,” Roberts said. “I’ve got the revenue to a level where I am comfortable and can enjoy this stage in my life. I take Fridays off. I don’t put in 10-hour days like I used to. I can build and execute the business around who I am and my strengths.”
Today, Roberts represents exactly what The Growth Coach was built for: seasoned professionals who want to turn decades of knowledge into a flexible, purpose-driven coaching business.
Before franchising, Roberts spent his career working closely with entrepreneurs through insurance, real estate and M&A work. That experience made him uniquely tuned into what small business owners need — and the impact a good coach can have.
“I loved helping small business owners grow,” he said. “I was in a corporate setting and was ready to get in my own business again, after having had it for several years. That’s when I found The Growth Coach.”
But this time, he didn’t want to start from scratch.
“Having had my own businesses, I knew how much of a lift it is to do the branding, marketing and sales yourself,” he said. “What was most appealing about the franchise is that all of that is already in place. You already have tools you can take and modify and make your own. It’s a really fast on-ramp to get the business up and going.”
Roberts immediately connected with the franchise’s culture, support system and flexibility.
“I really liked the culture of The Growth Coach,” he said. “It was a smaller franchise and you could really know the leadership. I liked that there was collaboration among the coaches and a plan to help initiate your startup. The basics were there — you can be up and running fairly quickly.”
He also appreciated The Growth Coach’s unique model — one that allows owners to scale or stay lean based on lifestyle preference.
“The most significant thing for me was that you can make it your own within the franchise,” Roberts said. “Every franchisee has the freedom to determine where they put their energy and focus. I really liked that freedom to leverage my strengths.”
This flexibility is rare in franchising—and one of the biggest appeals of The Growth Coach. Franchisees can choose to operate solo, build a larger enterprise or create a hybrid model.
“There’s no right or wrong way,” he said. “It depends on what stage you are at in your life.”
For Roberts, the most powerful aspect of being a franchisee with The Growth Coach is the ability to design his business around his life, not the other way around.
“I wanted the freedom to control my own schedule, work as hard or not as hard as I want,” he said. “I have total control over it. I love being able to work from home, for example. That freedom has been a significant part of what I love about this franchise.”
Many owners of The Growth Coach value the flexibility and efficiency of the business model, which allows for no required office space, no employees needed and low overhead, all while engaging in high-impact work with true schedule autonomy.
Roberts launched The Growth Coach of Northwest Arkansas and Missouri in 2020, right as the COVID-19 pandemic began. He grew his business in a new community, then relocated it again years later to be closer to family.
“That is another perk of the franchise,” he said. “You can move if there isn’t already another The Growth Coach [in the market]. I wouldn’t necessarily recommend it, but it is definitely doable.”
That kind of portability is almost unheard of in traditional business ownership and makes the model especially appealing to people entering a more flexible season of life.
Some franchise owners are drawn to The Growth Coach for the flexibility. Others for the income potential. For Roberts, purpose is at the heart of it.
“I love how fulfilling it is. I feel like I have purpose with my clients and I am truly helping people,” he said. “If I didn’t find purpose in what I was doing, I wouldn’t be fulfilled. Seeing my clients accomplish their goals is where the real value is.”
The Growth Coach’s proprietary Strategic Mindset Process doesn’t just give franchisees a proven system. It transforms lives and businesses through accountability and behavior change.
Roberts also emphasizes an important reality: franchising isn’t magic. It still requires work, especially in the early days.
“Too many people go into business ownership without realizing how much hard work it is,” he said. “Just because you have a cool logo and a cool website doesn’t mean people are going to start paying you. You have to sell yourself.”
For Roberts, the franchise provides tools, resources and a foundation, but success still comes down to the owner’s effort and dedication.
“If people don’t have a good work ethic, it's not the franchisor’s responsibility to make it successful. It’s on that individual to get out there and bring value,” he said.
Today, Roberts enjoys a highly fulfilling career that gives him the income, schedule autonomy and freedom he wants, while allowing him to stay close to his family and enjoy being present for his grandchildren.
“I wanted a business that let me focus on my main priorities, time to travel and spend time with my wife, being a grandfather, and enjoying my favorite pastimes of fly fishing and pickleball.” he said. “Through The Growth Coach, I’ve been able to do this successfully.”
For anyone seeking the same combination of purpose, flexibility and lifestyle freedom, The Growth Coach may be the next move that transforms not only a career, but a life.
For more information on franchising with The Growth Coach visit: https://1851franchise.com/thegrowthcoach/info.
The Growth Coach
SPONSORED
Seasoned professionals like Jeff Roberts find The Growth Coach franchise provides the ideal platform to leverage their business expertise into a flexible career that prioritizes work-life balance.
After decades in the corporate world — spanning insurance, real estate, and mergers and acquisitions — Jeff Roberts knew exactly what he wanted his “next act” to look like: something meaningful, something flexible and something that allowed him to prioritize his most important role: being a grandfather.
That clarity led him directly to The Growth Coach, the business coaching franchise designed for professionals who want to use their expertise to help others thrive while enjoying the freedom to live life on their own terms.
“I made the decision that I didn’t want another big business — I wanted a lifestyle business,” Roberts said. “I’ve got the revenue to a level where I am comfortable and can enjoy this stage in my life. I take Fridays off. I don’t put in 10-hour days like I used to. I can build and execute the business around who I am and my strengths.”
Today, Roberts represents exactly what The Growth Coach was built for: seasoned professionals who want to turn decades of knowledge into a flexible, purpose-driven coaching business.
Before franchising, Roberts spent his career working closely with entrepreneurs through insurance, real estate and M&A work. That experience made him uniquely tuned into what small business owners need — and the impact a good coach can have.
“I loved helping small business owners grow,” he said. “I was in a corporate setting and was ready to get in my own business again, after having had it for several years. That’s when I found The Growth Coach.”
But this time, he didn’t want to start from scratch.
“Having had my own businesses, I knew how much of a lift it is to do the branding, marketing and sales yourself,” he said. “What was most appealing about the franchise is that all of that is already in place. You already have tools you can take and modify and make your own. It’s a really fast on-ramp to get the business up and going.”
Roberts immediately connected with the franchise’s culture, support system and flexibility.
“I really liked the culture of The Growth Coach,” he said. “It was a smaller franchise and you could really know the leadership. I liked that there was collaboration among the coaches and a plan to help initiate your startup. The basics were there — you can be up and running fairly quickly.”
He also appreciated The Growth Coach’s unique model — one that allows owners to scale or stay lean based on lifestyle preference.
“The most significant thing for me was that you can make it your own within the franchise,” Roberts said. “Every franchisee has the freedom to determine where they put their energy and focus. I really liked that freedom to leverage my strengths.”
This flexibility is rare in franchising—and one of the biggest appeals of The Growth Coach. Franchisees can choose to operate solo, build a larger enterprise or create a hybrid model.
“There’s no right or wrong way,” he said. “It depends on what stage you are at in your life.”
For Roberts, the most powerful aspect of being a franchisee with The Growth Coach is the ability to design his business around his life, not the other way around.
“I wanted the freedom to control my own schedule, work as hard or not as hard as I want,” he said. “I have total control over it. I love being able to work from home, for example. That freedom has been a significant part of what I love about this franchise.”
Many owners of The Growth Coach value the flexibility and efficiency of the business model, which allows for no required office space, no employees needed and low overhead, all while engaging in high-impact work with true schedule autonomy.
Roberts launched The Growth Coach of Northwest Arkansas and Missouri in 2020, right as the COVID-19 pandemic began. He grew his business in a new community, then relocated it again years later to be closer to family.
“That is another perk of the franchise,” he said. “You can move if there isn’t already another The Growth Coach [in the market]. I wouldn’t necessarily recommend it, but it is definitely doable.”
That kind of portability is almost unheard of in traditional business ownership and makes the model especially appealing to people entering a more flexible season of life.
Some franchise owners are drawn to The Growth Coach for the flexibility. Others for the income potential. For Roberts, purpose is at the heart of it.
“I love how fulfilling it is. I feel like I have purpose with my clients and I am truly helping people,” he said. “If I didn’t find purpose in what I was doing, I wouldn’t be fulfilled. Seeing my clients accomplish their goals is where the real value is.”
The Growth Coach’s proprietary Strategic Mindset Process doesn’t just give franchisees a proven system. It transforms lives and businesses through accountability and behavior change.
Roberts also emphasizes an important reality: franchising isn’t magic. It still requires work, especially in the early days.
“Too many people go into business ownership without realizing how much hard work it is,” he said. “Just because you have a cool logo and a cool website doesn’t mean people are going to start paying you. You have to sell yourself.”
For Roberts, the franchise provides tools, resources and a foundation, but success still comes down to the owner’s effort and dedication.
“If people don’t have a good work ethic, it's not the franchisor’s responsibility to make it successful. It’s on that individual to get out there and bring value,” he said.
Today, Roberts enjoys a highly fulfilling career that gives him the income, schedule autonomy and freedom he wants, while allowing him to stay close to his family and enjoy being present for his grandchildren.
“I wanted a business that let me focus on my main priorities, time to travel and spend time with my wife, being a grandfather, and enjoying my favorite pastimes of fly fishing and pickleball.” he said. “Through The Growth Coach, I’ve been able to do this successfully.”
For anyone seeking the same combination of purpose, flexibility and lifestyle freedom, The Growth Coach may be the next move that transforms not only a career, but a life.
For more information on franchising with The Growth Coach visit: https://1851franchise.com/thegrowthcoach/info.
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