Franchise News
Times Record: Dairy Queen Targets Arkansas for Expansion
The limited service restaurant chain is hoping to open 15 DQ Grill & Chill locations in the state over the next three to five years.
International Dairy Queen Inc. is looking to ramp up its presence in Arkansas, specifically in the Fort Smith area.
"Arkansas is pretty important to us," said Jim Kerr, vice president of franchise development for International Dairy Queen Inc. "We want to put in multiple units per year there."
Over the next five to seven years, the brand would love to open 15 DQ Grill & Chill® locations in the state. Kerr explained that multiple franchise operators will add to this momentum, which is sure to be good news among the many individuals who have expressed to him their desire to have a DQ Grill & Chill in their hometown.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
