1851

<a href="https://www.linkedin.com/in/markcory?utm_source=1851franchise.com&utm_medium=article&utm_campaign=top-franchise-brokers-mark-cory-frannet-2716316" target="_blank" rel="nofollow">Mark Cory</a> is a bit of a Renaissance man. Prior to launching his <a href="https://frannet.com/franchise-consultant/mark-cory/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=top-franchise-brokers-mark-cory-frannet-2716316" target="_blank" rel="nofollow">FranNet</a> business in 2002, he was senior vice president for Olympia Entertainment where he oversaw the operations of dozens of theaters, comedy clubs and entertainment venues. His career also includes time as a CPA, school board member, pension fund trustee, and church and civic volunteer.&nbsp;Nowadays, his focus is on helping people achieve their dream of business ownership in the Detroit, Ann Arbor and East Michigan areas as a franchise consultant and owner of FranNet of Michigan. He guides them through the hundreds of franchise opportunities in his region to find the perfect fit that helps them reach their goals.&nbsp;1851 Franchise spoke to Mark Cory about his experience as a consultant and some of the words of wisdom he has for both aspiring franchise owners and franchisors looking to attract quality candidates.<h4>1851 Franchise: What makes you successful as a franchise consultant?</h4>Mark Cory: The Three P’s: Patience, Persistence and (the lack of) Pushiness. Also, the ability to instill in my clients, through words and actions, a sense of confidence that I have their best interests at heart and can offer pragmatic advice and guidance to help them make the right decision.<h4>1851: What advice do you have for people wanting to become franchise owners?</h4>Cory: Make sure you have valid reasons for wanting to be in business. The “why” is more important than the “what.” For example, the fact that you think someone needs to bring soft-serve ice cream to your neighborhood is not, in and of itself, justification for you to make the commitment to do so. On the other hand, if you think business ownership could be the path to achieving your financial, job satisfaction and lifestyle goals, you’ve now got something to go on and are more likely to accept the initial sacrifices that it will take to eventually reap the rewards.&nbsp;&nbsp;<h4>1851: What does winning look like for you?</h4>Cory: Success to me is hearing from my clients that they’re happy with their decision, are achieving great success and are grateful for the small role I played in pointing them in the right direction.<h4>1851: What advice do you have for franchisors wanting your help on awarding more franchisees?</h4>Cory: Jump on the referral quickly and get the initial call scheduled. Have a well-defined discovery process and share that with the client. Stay tight with the referring broker so you can maximize each other’s expertise and knowledge to guide the client to the finish line.<h4>1851: How can franchisors better communicate with you?</h4>Cory: Provide a timely overview by phone or e-mail on each interaction with the client. Even if you’re partial to email, be open to at least the occasional phone conversation with the broker or consultant to debrief and strategize.&nbsp;

Mark Cory | Top Franchise Brokers | 1851 Franchise

1851 Franchise

As a franchise owner himself, Mark Cory is well-equipped to guide aspiring franchise owners through the process of finding the perfect business match.

Top Franchise Brokers: Mark Cory, FranNet

top-franchise-brokers-mark-cory-frannet

Paris Baguette Canada

Photo of exterior of a Paris Baguette location

How Much Can I Make as a Paris Baguette Franchisee?

paris-baguette-franchise-disclosure-document-analysis

Busy Bee Jumpers

Busy Bee Jumpers: Where Proven Success Meets People-First Franchising

busy-bee-jumpers-franchise-culture-success

busy-bee-jumpers-consumer-positioning-image-kids-jumping-bounce-house

Delivering Fun With a Smile: How Busy Bee Jumpers Earns 5-Star Raves From Families Across New England

busy-bee-jumpers-party-rentals

busy-bee-jumpers-franchise-positioning-image

Bouncing Into Business: How Busy Bee Jumpers Is Building the First National Bounce House Franchise

franchise-opportunity-busy-bee-jumpers-franchise

Layne's Chicken Fingers

Photo of exterior of Layne's Chicken Fingers restaurant

Layne’s Franchisees Capitalize on First-To-Market Advantage in Chicken Finger Frenzy

laynes-franchise-first-mover-advantage

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises - 1851 Franchise

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises

homebuyers-keep-buying-and-thats-good-news-for-home-service-franchises

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers - 1851 Franchise

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers

ai-unemployment-impact-white-collar-job-loss

How To Sell Just One Franchise: What You’ll Learn at FranCamp NJ 2025

how-to-sell-just-one-franchise-what-youll-learn-at-francamp-nj-2025

House Passes Tax Relief Package With Key Benefits for Small Businesses and Franchises

house-passes-small-business-tax-relief-bill-2025

McDonald’s To Hire 375,000 Workers as It Prepares for Major U.S. Expansion

mcdonalds-to-hire-375000-workers-as-it-prepares-for-major-us-expansion

franchise supplier award design with Locate AI logo and 1851 Franchise badge

Franchise Real Estate Services | Locate AI — Emerging Leaders in Franchise Support

locate-ai-emerging-leaders-in-franchise-support

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition — Point of Differentiation

how-to-position-your-value-proposition-with-a-point-of-differentiation

Ultimate Guide to Selling Franchises: How To Build a Successful PR Campaign

ultimate-guide-to-selling-franchises-how-to-build-a-successful-pr-campaign

Guide To Selling Franchises: How To Set the Right Expectations

guide-to-selling-franchises-how-to-set-the-right-expectations

The Top 20 Handyman Franchises To Invest in for 2025

top-handyman-franchises-to-invest-in

How Car Sales Taught Buddy's Home Furnishings’ Mitchell Lee the Secrets of Franchise Development

how-car-sales-taught-buddys-home-furnishings-mitchell-lee-the-secrets-of-franchise-development

The Top 20 Cleaning Franchises to Invest in for 2025

top-cleaning-franchises-to-invest-in

Affordable Franchise Opportunities: Exploring Low-Cost Home Service Franchises Under $50K

affordable-franchise-opportunities-exploring-low-cost-home-service-franchises-under-50k

franchisee spotlight graphic with photo of Brianna and Matt Fitchett, Seniors Helping Seniors logo

Nonprofit Leaders to Bring Seniors Helping Seniors® Franchise to East Bay, California

nonprofit-leaders-to-bring-seniors-helping-seniors-franchise-to-east-bay-california

franchisee spotlight graphic with photo of Abid Khan and Paris Baguette logo

Longtime Tim Horton’s Franchisee Signs 4-Unit Agreement with Paris Baguette in Toronto

longtime-tim-hortons-franchisee-signs-4-unit-agreement-with-paris-baguette-in-toronto

Top Franchise Brokers: Mark Cory, FranNet

MORE STORIES LIKE THIS