TruBlue Home Service Ally

After a nationwide career spanning multiple sectors, including stints as an aerospace engineer in Puerto Rico, a mechanical engineer in Michigan and a testing engineer for Cooper Tires in Texas, Paul Hines has embarked on his next big adventure — franchise ownership with&nbsp;<a href="https://1851franchise.com/trubluehousecare/info">TruBlue&nbsp;Home Service Ally</a>, the fast-growing handyman franchise, in Florida.&nbsp;The world of franchising came into focus for Hines through a former boss, who signed on as a&nbsp;<a href="https://www.trubluefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=forensic-engineer-revs-up-trublue-franchise-in-florida-2723674" target="_blank" rel="nofollow">TruBlue</a> franchise owner a few years ago. The candid conversation about his friend's positive experience as a franchisee was the extra push Hines needed to transition from his 9-to-5 job to business ownership. Despite his enthusiasm for forensic engineering, a role he took on after moving to Florida, his passion for business ownership, the ability to control his own future, and a desire to have an impact on his community led him to franchising.The decision to join TruBlue in particular was influenced not just by the brand's reputation, but also by Hines' personal experiences. As a family-oriented individual who has witnessed the challenges of caring for elderly relatives, he saw an opportunity to contribute positively to his community. He recalled the poignant memory of rescuing a family member suffering from dementia and the subsequent home modifications needed for his grandmother battling cancer.&nbsp;Looking ahead, Hines is excited to work alongside his wife Rhine Batiancila, a veteran in the hospitality industry, to establish TruBlue as the premier handyman service in his community — a place with a significant senior citizen population. Being handy around the house himself, the opportunity to serve the community while doing something he excelled in was a perfect match. His goal is to establish TruBlue as the go-to source for home services, providing trusted support to seniors and busy adults in his community of East Manatee, Florida.&nbsp;1851 Franchise: Frame your personal story for us.&nbsp;What did you do before franchising, and how did you decide franchising made sense for you?Paul Hines: I am originally from Puerto Rico. I graduated from a university as an aerospace engineer. After that,&nbsp;I worked for several big companies as a mechanical engineer, including working for Crystler at their proving grounds in Michigan. I didn’t love that weather, so we moved down to Texas, where I started working for Cooper Tires as a testing engineer. I did that for about four years.&nbsp;When that company was bought out, I decided to start looking for other opportunities. I always wanted to live in Florida. We have two kids, so being closer to Puerto Rico and my family was very important. I’ve been a forensic engineer in Florida for about two years. I love it as a job, but it isn’t my passion. I’ve always had a desire to own my own business. I want to have the power and the ability to control my future and my family’s future —&nbsp;moving forward the way we want to move forward.&nbsp;I also wanted to work alongside my wife Rhine Batiancila. She is the mother of our two-year-old son and our eight-year-old daughter. She studied hotel management and restaurant management, working for seven seasons at Gran Hotel on Mackinac Island, Michigan. She also worked for seven seasons at a resort in Vero Beach, Florida.&nbsp;1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Hines: I have a good friend and former boss who bought a TruBlue franchise two years ago. I found the company through him. I called him up just to catch up and see how the business was going after all these years. We talked, and he told me that he loves being a franchise owner. That was really the extra push that I needed to think about franchising — to find out that I had friends who were successful with this business model was very eye-opening. Those are real stories that I can relate to, not just some random story that someone is telling me. It helped me make the decision to move away from the 9-to-5 life into business ownership.&nbsp;1851:&nbsp;What made you pick this brand? What excites you most about this company?Paul Hines:&nbsp;Everyone understands the challenges of taking care of the elderly in their family. Once you reach a certain age in your life, you look around and realize that your parents or elderly family members may have health issues or need assistance.&nbsp;I’ve had many experiences of elderly family members who were dealing with health issues. My great-aunt was living by herself with dementia, and we had to rescue her from that situation. She never let anyone inside the house for years, so when it became obvious that something was going on, the family had to step in. That is when we learned she had dementia. I remember going inside her house and being shocked at the conditions she was living in. That experience has always stayed in my mind.&nbsp;My grandma also had cancer and needed some modifications in her home. I am a handy person myself, so I tend to do everything around the house. That is why TruBlue was really a perfect match. I am able to serve the community by offering something I am already good at. I can also connect with people and give something back.&nbsp;1851:&nbsp;What do you hope to achieve with your business? What are your plans for growth?&nbsp;Paul Hines:&nbsp;Long-term, I would love to see TruBlue as the number one handyman service in our community. There are a lot of senior citizens here, with 55-year-old-plus communities everywhere, but I would also love to see TruBlue become the number one source for home services in general. Everyone from seniors to busy adults should know that they can trust TruBlue for any of their home service needs.&nbsp;1851:&nbsp;What is the one thing about your story you want us to know?Paul Hines:&nbsp;The main thing is really that our mission is all about trying to help others. We are also very family-oriented. My wife is going to work alongside me in the business. I am a simple, family guy. I have two kids —&nbsp;8 and 2 years old. I also love racing cars.&nbsp;1851:&nbsp;What advice do you have for other people thinking about becoming a franchise owner?Paul Hines:&nbsp;Don’t think too much. I got caught up in the past because I was afraid to take that huge step. You can start thinking and analyzing too much. It is already hard to quit that salary job, and doing it to start a new business from scratch is even scarier. I’ve tried multiple times to start other businesses by myself, but it was far too difficult to get it off the ground without having that structure in place. I would advise that the best way to go is through a franchise like TruBlue. It is a game-changer. Having the support of the corporate team and TruBlue has been so helpful. They have so many resources that you can tap into.To find out more information on costs to buy this franchise, please visit:&nbsp;<a href="https://1851franchise.com/trubluehousecare">https://1851franchise.com/trubluehousecare/info</a>About TruBlue Home Service Ally:TruBlue Home Service Ally® provides a unique and affordable approach to helping busy adults and seniors live a worry-free life by offering trustworthy handyman and home maintenance services. Helping you maintain your home both inside and out, TruBlue’s services include: handyman projects and to-do list chores, preventative home maintenance, seasonal work, and senior modification services, all handled by a professional, bonded and insured TruBlue Home Service Ally Technician. TruBlue franchise owners are required to complete the Certified Aging In Place program through CAPS and the National Association of Home Builders (NAHB). As certified specialists, TruBlue franchisees are able to perform Certified Aging in Place Home Safety Assessments and can make recommended safety modifications as needed. &nbsp;

Forensic Engineer Revs Up TruBlue Franchise in Florida

1851 Franchise

After learning about the senior-focused handyman franchise, Paul Hines decided it was time to leave the 9-to-5 grind and give back to his community.

This brand page has been paid for by TRUBLUE HOME SERVICE ALLY. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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For new&nbsp;<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a> owners, the journey starts with a strong foundation of training and support. Before the first job is booked,&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue’s</a> onboarding process ensures franchisees feel confident and equipped to launch.<h2>Signing, Training and Launching</h2>For&nbsp;<a href="https://www.linkedin.com/in/michael-smith-50780b364">Michael Smith</a> and&nbsp;<a href="https://www.linkedin.com/in/jodi-phillips-298502107">Jodi Phillips</a>, owners of&nbsp;<a href="https://www.trublueally.com/culpeper">TruBlue of Culpeper</a> in Virginia, that process began as soon as they signed their franchise agreement.“We spent a week in the in-person training session and that was very informative and helpful,” Jodi said. “There were also multiple calls twice a week, and we felt it was very important to go through those things independently. We both got different things from each section. There was a lot of coaching and support to get things set up.”With her background as a licensed physical therapist assistant, Jodi was looking for a concept that aligned with her experience. “The addition of the senior and aging in place services really sealed the deal for us,” she said. “It seemed like an obvious choice.”For Michael, who spent years in federal investigation work and grew up around construction, the decision was about combining skill and purpose.“The aging population is going to be huge and there isn’t much out there helping,” he said. “We like to help people on a personal level, and TruBlue gives us a way to do that.”The pair purchased their franchise in May, completed training and onboarding in June, and officially launched operations in July. “We had our soft launch in June, reaching out to friends, family and neighbors,” Michael said. “That gave us time to test everything before our official opening.”They funded their business through a 401(k) rollover (ROBS), a common financing path for new TruBlue owners. “It was the right move for us,” Michael said. “We’ve far exceeded expectations in our first four months.”<h2>Building Your First Team and Client Base</h2>Once open, the first 90 days are all about momentum, building the right crew, booking early jobs, and becoming a known presence in the community.For&nbsp;<a href="https://1851franchise.com/trublue-denver-west-bottoms-family-2729944">Miles and Cassondra Bottoms</a>, who own&nbsp;<a href="https://www.trublueally.com/denver-west/About-Us">TruBlue of Denver West</a> in Colorado, the early months were a whirlwind.“It’s a lot of hours, around 60 a week,” Cassondra said. “We’re getting used to our processes, drinking from the fire hose. But we’ve been very conscious about doing things the right way.”The Bottoms quickly learned that hiring strategically would be key to growth. “We’ve already hired an assistant,” Cassondra said. “Some people don’t think it’s a value they can afford, but we realized we couldn’t afford&nbsp;not to have someone helping us. It freed us to go out and sell more business.”Miles agrees that building a reliable team is step one. “There’s a big misconception that you open the business and are immediately out there running,” he said. “Initially, it’s all about getting a team you can sell, one you’re confident can deliver what you promise. Once you dial that in, everything else follows.”Their daily routine became a balance of scheduling, quoting, job management and relationship-building. “You have to know what a successful day looks like,” Miles said. “Otherwise you’ll just bury yourself. It’s about prioritizing and adjusting.”<h2>Community Engagement and Local Marketing</h2>As operations stabilize, TruBlue owners begin shifting focus toward relationship-driven marketing, the backbone of long-term success.Cassondra and Miles discovered that&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/be-a-community-hero-how-trublue-franchisees-are-changing-lives-beyond-business-2730484">local engagement</a> pays off quickly. “We’ve been really intentional about being part of the community,” Cassondra said. “Whether it’s going to a gala, sponsoring a silent auction or joining the Chamber of Commerce, we’ve made those connections a weekly priority. The payoff is real. We’re already seeing organic leads come in.”By taking estimating off her plate and focusing on relationship-building, Cassondra found they could grow more efficiently. “We want to be a vendor of choice,” she said. “If we can work with the VPs of operations in our community, we know that will lead to recurring business.”For Michael and Jodi,&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/trublue-and-lifewise-partner-to-deliver-safer-healthier-homes-for-seniors-2730494">TruBlue’s national marketing systems and partnerships</a> provided a strong boost early on.“The franchise path really allowed us to jump three years ahead in business planning,” Michael said. “TruBlue already has national partnerships, the marketing is already there, we don’t have to worry about anything. We just plug and play into our personal vision.”<h2>Scaling, Streamlining and Looking Ahead</h2>By the end of year one, most TruBlue franchisees are focused on growth, adding subscriptions, expanding their team and planning for future territories.“Our goals are adjusting on a day-by-day basis,” Jodi said. “We currently have one territory, but we’re already thinking about expanding into multiple territories — even exploring other brands.”For the Bottoms, culture has been central to scaling. “We have a motto of hiring slow but firing fast,” Cassondra said. “We have Monday morning meetings every week so the guys feel part of the team. Everyone has something that matters to them, and we’re learning what motivates them.”And while every new business comes with challenges, both franchisee teams agree that&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/how-trublue-helps-franchisees-create-lasting-businesses-2728925">TruBlue’s network of support</a> has made the first year smoother.“When we have questions or concerns, we have someone we can reach out to anytime,” Cassondra said. “The biggest help has been talking to other franchise owners. Everyone shares advice, it’s like having a community behind you.”Michael echoes that sentiment. “It’s definitely lived up to our expectations,” he said. “The model works, and we’ve been able to exceed goals faster than we imagined. The support and structure make a huge difference.”<h2>A Year of Hard Work, Growth and Purpose</h2>The first year of&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/trublue-franchise-a-unique-and-profitable-opportunity-for-entrepreneurs-2728388">owning a TruBlue franchise</a> is packed with learning, growth and connection. Between training, hiring, community building and delivering meaningful services to seniors and families, new franchisees quickly see how the business can align with their personal and professional goals.It’s a year that requires drive, but one that rewards every ounce of effort with progress and purpose.“It’s amazing to set your own standards,” Michael said. “It’s our product at the end of the day. All of our work goes toward it, and I don’t think I’ll ever go back.”For more information, visit:&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">https://1851franchise.com/trubluehomeserviceally/info</a>.

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For decades,&nbsp;<a href="https://www.linkedin.com/in/john-dawes-09067411/">John Dawes</a> has successfully built businesses from the ground up. Most recently, it was his work in bathroom safety remodeling that shifted his perspective. While helping seniors modify their homes for safety, Dawes saw firsthand the immense relief and joy his work brought to families.Now, at 60 years old, Dawes isn't looking to retire, he is looking to continue making a difference. Determined to spend the next decade doing meaningful work, Dawes has launched&nbsp;<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a> in Sioux Falls. By pivoting to franchising, he is skipping the "start-up" headaches he faced in previous ventures to focus entirely on what drives him: providing peace of mind to the Sioux Falls community and helping neighbors stay safe and comfortable in their homes.1851 Franchise sat down with Dawes to discuss the launch of his new business. Here’s what he had to say:1851 Franchise: Frame your personal story for us. What do you want us to know?John Dawes: I've been in sales and management for most of my career. I bounced around from the auto industry to the mortgage industry, then onto the advertising agency world. I owned a mortgage company for many years here in Sioux Falls. Then I became their national sales trainer and their sales manager for 34 locations. I also owned an auto dealership leads and credit repair company called The Right Track Solution for five years.For the last year and a half, I headed up a national bathroom remodeling company. About 75% of my business was working with seniors, and I really enjoyed seeing firsthand how we impacted our customers and the new peace of mind our services provided for them. This really motivated me to open a business centered around seniors. I still have 10 to 15 years left to work, so I thought, “Why not open a senior service-centered business?”1851: What did you do before franchising, and how did you decide franchising made sense for you?Dawes: My first two businesses that I owned, there was not really a model to go by. So, you pretty much had to do everything from figuring out your CRM and your marketing approaches. I did not want to go down that road again because it takes a lot of work and a lot of time. What really attracted me to franchising is that they've already got everything completed for you. It’s like a turnkey business. You go in, follow the instructions and here you go.1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Dawes: I have a lot of friends that own franchises in different industries, so a lot of my perception of franchising comes from their experiences. Some of them were given a ton of freedom and leeway, others not at all. I thought initially that the franchisor would give me everything, but it turned out that they did give me some decision-making power, and I really appreciate that.1851: What made you pick this brand? What excites you most about this company?Dawes: When I found&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a> it was just a perfect match. I've always had a heart for helping people, especially seniors. With what they get for compensation and then the amount of things that they give you and the amount of support they give you, there really aren’t any franchises out there like them. They go above and beyond what many other companies do.1851: What do you hope to achieve with your business? What are your plans for growth?Dawes: I grew up in North Dakota in Grand Forks, so there might be possibilities of expanding to my home areas. I would definitely like to expand further south, maybe to Sioux City. There aren’t too many TruBlue territories in this area, so there is plenty of opportunity to expand.1851: Is there anything else about your story you want us to know?Dawes: I've always had just a passion for helping people and treating them how they should be treated. With my sales background I always aimed to not put a ton of pressure on customers to purchase or not purchase.Also, I've played racquetball for probably 40 years, 50 years, and I’m a new grandparent! I have one grandchild right now, with 2 more on the way. A lot of my time is spent with my family these days.1851: What advice do you have for other people thinking about becoming franchise owners?Dawes: I would definitely say that if you've got the inkling that franchise ownership is something you want to do, then you should do it. The nice thing about franchising is that there's always going to be help and support at the ready for you. If you have the drive to succeed, you will succeed.About TruBlue Home Service Ally:TruBlue Home Service Ally® provides a unique and affordable approach to helping busy adults and seniors live a worry-free life by offering trustworthy handyman, home maintenance and senior modification services. Helping you maintain your home both inside and out, TruBlue’s services include handyman projects and to-do list chores, preventative home maintenance programs, kitchen and bath remodels, seasonal work, and senior modification services, all handled by professional, bonded and insured Tru-Pro® Technicians. TruBlue franchise owners are required to complete senior home safety certification programs through the NAHB and Age Safe America. As certified specialists, TruBlue franchisees are able to perform aging in place home safety assessments and can make recommended safety modifications as needed.All locations are independently owned and operated. Service offerings, certifications, and licenses vary by location.

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