TruBlue Home Service Ally

In today’s fast-paced world, finding a business opportunity that allows couples to combine their skills, passions and strengths while making a positive impact on their community can be challenging. However,&nbsp;<a href="https://www.trubluefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">TruBlue Home Service Ally</a>, a franchise dedicated to providing home maintenance, handyman services and senior home modifications, offers a unique solution.&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a> is an ideal franchise for power couples who want to work together, support seniors and enjoy a balanced work-life dynamic.&nbsp;Here are the stories of several husband-and-wife teams who have found success and fulfillment as TruBlue franchisees.<h2>Jeff and Janet Sloan: A New Adventure</h2><a href="https://www.linkedin.com/in/jeoffrey-sloan/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">Jeff</a> and&nbsp;<a href="https://www.linkedin.com/in/janet-sloan-4b8688144/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">Janet Sloan</a>, who have been franchisees in&nbsp;<a href="https://www.trublueally.com/greeley/handyman-servives/handyman-and-home-repair?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">Greeley, Colorado</a>, since 2023, originally&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/why-this-air-force-veteran-family-is-investing-in-trublue-total-house-care-2722116#stories">started TruBlue after selling their previous business</a>. Jeff, an Air Force veteran, and Janet were looking for a new business that aligned with their passion for serving the senior community.“Working together was definitely a good way to go,” said Jeff. “We capture both of our strengths. I run the day-to-day workflow and Janet focuses on community outreach and marketing. It’s a great division of labor.”The senior demographic continues to expand, with an increasing number of individuals expressing a desire to remain in their homes as they age.&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/trublue-leaders-in-the-senior-handyman-industry-with-compassion-and-expertise-2726398#featured">TruBlue’s services are critical</a> in enabling seniors to live safely and comfortably in their familiar environments. The franchise’s approach includes comprehensive safety assessments and modifications, ensuring homes are adapted to meet the changing needs of aging residents.And although they have each other to lean on, Jeff and Janet say they greatly appreciate TruBlue’s supportive environment. “TruBlue does a really good job at supporting their franchisees,” said Jeff. “Having been in this for two years, I can confidently say we would do this all over again.”<h2>Kay and Tim Diemont: A Decade of Dedication</h2>Kay and&nbsp;<a href="https://www.linkedin.com/in/tim-diemont-7296b67/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">Tim Diemont</a> have been the backbone of&nbsp;<a href="https://www.trublueally.com/yorktown?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">TruBlue in Yorktown, Virginia</a>, for&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/why-these-longstanding-trublue-total-house-care-franchisees-continue-to-grow-with-the-brand-10-years-later-2719403#stories">more than a decade</a>. As one of the first franchisees to join the brand back in 2013, their journey with TruBlue has been marked by steady growth and deep satisfaction. Before joining TruBlue, Kay worked as an administrative assistant, and Tim accumulated over 25 years of experience in the retail industry.“Working together has been really terrific,” said Tim. “We’ve been able to utilize our strengths effectively. I focus on the hands-on tasks, while Kay excels in managing the office. This division of labor has been crucial to our success.”And Kay highlights the benefits of TruBlue’s business model: “Our day-to-day is very good,” she said. “We can set our own schedule. We have a team that manages and does everything for us. After 11 years, it’s really just managing staff and doing quality control. TruBlue has given us the freedom to strike the perfect balance between work and life, allowing us to take those dream vacations and create unforgettable memories. It’s been a perfect fit for us.” As an entirely mobile franchise opportunity, new owners can dive directly into business following training rather than dealing with the setbacks and slowdowns that come with brick-and-mortar locations. Additionally,&nbsp;<a href="https://1851franchise.com/what-does-it-cost-to-open-a-trublue-franchise-2725059">low startup costs</a> mean that more franchisees can afford to start their own business while lower overhead costs allow owners to be on the road to positive cash flow and profitability right away.&nbsp;The Diemonts emphasize the support from TruBlue’s corporate team. “The primary benefit is the freedom to be your own boss,” said Kay. “TruBlue provides a safety net and support to ensure we do everything correctly.”From day one, TruBlue franchisees undergo a detailed onboarding process, including virtual training and a weeklong live workshop at the corporate office. They receive step-by-step checklists, processes and procedures to set up their business, hire employees and prepare for a successful launch. Post-training, TruBlue maintains regular contact through weekly one-on-one calls, group calls, monthly webinars and quarterly updates. Franchisees also benefit from annual regional and national conferences.<h2>Adam and Lake Bancroft: Achieving a Dream Together</h2><a href="https://www.linkedin.com/in/adam-bancroft-751650130?trk=people-guest_people_search-card&utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">Adam</a> and&nbsp;<a href="https://www.linkedin.com/in/lake-bancroft-b5472b15a?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">Lake Bancroft</a> always dreamt of owning their own business. With Lake’s background as a CNA in the senior care industry and Adam’s experience in construction,&nbsp;<a href="https://www.trublueally.com/treasure-valley-ne?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">TruBlue of Treasure Valley NE, Idaho</a>, presented the perfect opportunity to work together on something new.“It was always our goal to work together,” said Adam. “The TruBlue franchise model allows us to apply our talents in a complimentary way. Lake handles community outreach and marketing efforts, while I focus on operations and technical aspects. Each one of our areas of expertise allows us to build the business together.”“Really, when you purchase a franchise, you are purchasing an idea,” Lake said. “TruBlue provides the groundwork and support, allowing us to execute effectively and build our business. That is part of the reason why working together has been so wonderful. We are very excited for the future.”&nbsp; For fellow power couples considering starting a franchise together, Adam shares this insight: “If you have a great concept like TruBlue behind you, it can be a wonderful opportunity to learn more about your partner and how to work with them regularly to offer something valuable to your community. When we challenge ourselves in business, we improve and the same goes for relationships. If we challenge ourselves together, we will get better together.”<h2>Tim and Jennifer Bauernfeind: A Perfect Blend of Skills</h2><a href="https://www.linkedin.com/in/tbauernfeind/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">Tim</a> and&nbsp;<a href="https://www.linkedin.com/in/jennifer-johander-bauernfeind-3042586/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">Jennifer Bauernfeind</a> opened their&nbsp;<a href="https://www.trublueally.com/plymouth-maple-grove?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-trublue-is-a-great-franchise-for-power-couples-2727170" target="_blank" rel="nofollow">TruBlue of Maple Grove and Plymouth, Minnesota</a> in the fall of 2023. Jennifer, an experienced franchise owner with&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/why-these-comfort-keepers-franchisees-are-adding-trublue-to-their-portfolios-2726406">Comfort Keepers</a>, saw the potential of&nbsp;<a href="https://1851franchise.com/comfort-keepers-franchisee-expands-senior-services-portfolio-with-trublue-2723719#stories">coupling her senior care business with TruBlue</a>. Tim, a former data forecasting professional, works alongside her in supporting the new venture.“To be honest, working together wasn't why we signed on," said Jennifer. "It just so happened that TruBlue perfectly aligned with both our skills and interests.,” said Jennifer. “It happened because TruBlue really is a great blend of our skills and interests. Tim lost his job when his company was downsized, and starting over was daunting. But with his talent for home repair and his craftsmanship, the TruBlue offering was right up his alley. I was happy to join him in the endeavor.”Today, one year into the business, Jennifer handles the backend operations, leveraging her extensive experience in senior care and franchise management, while Tim focuses on working with technicians and ensuring job smoothness.&nbsp;“Overall, TruBlue is a great opportunity for couples to work together,” Jennifer said. “But it’s important to define roles and set expectations, just like with any business partner.”<h2>Why TruBlue Is Ideal for Power Couples</h2>In summary, TruBlue offers several key benefits that make it an excellent choice for power couples:<ul><li><a href="https://1851franchise.com/trubluehomeserviceally/a-day-in-the-life-of-a-trublue-home-service-ally-franchisee-2723713">Balanced Work-Life Dynamic</a>: The franchise’s simplified operations allow couples to set their schedules, enjoy more vacations and achieve a balanced lifestyle.</li><li><a href="https://1851franchise.com/trubluehomeserviceally/why-trublue-franchise-ownership-works-for-veterans-2723375">Meaningful Community Service</a>: TruBlue’s focus on helping seniors age safely at home provides couples with a sense of purpose and fulfillment.</li><li><a href="https://1851franchise.com/trubluehomeserviceally/trublues-rapid-growth-can-be-attributed-to-extensive-training-ongoing-support-for-franchise-owners-2723565">Supportive Network</a>: TruBlue’s corporate team offers robust support, ensuring franchisees have the resources and guidance needed to succeed.</li><li><a href="https://1851franchise.com/trubluehomeserviceally/how-trublue-makes-scalability-easy-for-franchise-owners-2721570">Scalable Business Model</a>: The non-medical, subscription-based model is cost-effective and easy to manage, making it an attractive option for those looking to expand their business portfolio.</li></ul>TruBlue is actively seeking new franchise owners in markets across the country, including key areas in&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/how-trublue-plans-to-expand-home-care-services-across-the-country-2726588">Florida and Texas</a>. For couples looking to combine their strengths and make a positive impact in their community, TruBlue presents a compelling opportunity.For more information, visit:<a href="https://1851franchise.com/trubluehomeserviceally">&nbsp;https://1851franchise.com/trubluehomeserviceally</a>.

Why TruBlue is the Ideal Franchise Opportunity for Power Couples

1851 Franchise

TruBlue offers couples a balanced work-life dynamic, meaningful community service, robust corporate support and a scalable, cost-effective business model.

This brand page has been paid for by TRUBLUE HOME SERVICE ALLY. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Why TruBlue Is a Great Franchise for Power Couples

why-trublue-is-a-great-franchise-for-power-couples

FRANCHISE INFORMATION

Own a TruBlue Franchise

How TruBlue Empowers Career-Changers to Become Business Owners

Turning Your Passion for Helping Others into a Profitable Business with TruBlue

Why is the Medical Community Investing in TruBlue?

The Future of the Home Service Market

Learn

Download Brochure

Visit Website

TRUBLUE HOME SERVICE ALLY

Facebook 

Instagram 

LinkedIn 

SOCIAL MEDIA 

Step-by-Step: What the First Year of Owning a TruBlue Home Service Ally Looks Like

TruBlue & Lifewise Partner To Create Safer Homes for Seniors

Sioux Falls Business Owner and Sales Veteran To ‘Finish Strong’ With TruBlue Home Service Ally Franchise

TRUBLUE HOME SERVICE ALLY MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT TRUBLUE HOME SERVICE ALLY

CONTACT TRUBLUE HOME SERVICE ALLY

facebook

instagram

linkedin

youtube

First Name

Last Name

Email

Phone

City

State / Province

Zip Code

How did you hear about us?

What excites you about owning a TruBlue Franchise?

Own a TruBlue Total House Care

image of forrest havernin from tru blue home service ally in woodlands texas

Tech Industry Veteran Turns to TruBlue Home Service Ally to Build a Legacy with Purpose in The Woodlands, Texas

tech-industry-veteran-turns-to-trublue-home-service-ally-to-build-a-legacy-with-purpose-in-the-woodlands-texas

1851 Franchisee Spotlight graphic with photo of Robert Campbell, TruBlue Home Service Ally

Why This Philanthropist and Pastor Is Starting a TruBlue Franchise in Wilmington, North Carolina

pastor-veteran-robert-campbell-trublue-wilmington-nc

image of thatcher thornburg franchisee owner of trublue home service ally Santa Clarita California

Hollywood Roots, Home Safety Focus: How TruBlue’s Aging-in-Place Model Draws Purpose-Driven Owners

streaming-technology-veteran-launches-trublue-california

image of Blake Ostling 1851 franchise franchisee feature for trublue home service ally East Lansing

Seasoned Entrepreneur Launches TruBlue Home Service Ally Franchise in East Lansing

trublue-home-service-ally-franchise-blake-ostling-east-lansing

On a&nbsp;<a href="https://www.youtube.com/watch?v=4bbU1xPK_gI">recent episode of the “Pursuit of Profit” podcast</a>,&nbsp;<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a> President&nbsp;<a href="https://www.linkedin.com/in/seancfitzgerald">Sean Fitzgerald</a> unpacked why aging in place has quickly become one of the most urgent—and underserved — needs in America. Older adults overwhelmingly want to remain in their homes, but the typical home environment often isn’t maintained or designed to support safe independence.Fitzgerald shared how his leadership path through major franchise brands—and his personal experience losing his mother and later his father-in-law after a catastrophic fall—deepened his commitment to&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue’s</a> mission. He positioned TruBlue as far more than a handyman concept, explaining that the brand’s niche is helping older adults stay safer at home through a three-step approach:&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/trublue-home-service-ally-offers-free-home-assessments-for-fall-prevention-month-2727190">home safety assessments</a>,&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/why-trublue-is-the-no-hassle-way-into-the-senior-industry-2729582">senior modifications</a>, and&nbsp;<a href="https://www.youtube.com/watch?v=ciA12NuaFVg">ongoing maintenance</a> that reduces risk over time.“I believe that most of the falls that seniors experience are due to the home environment not being well-maintained or they’re trying to maintain it,” Fitzgerald said.Throughout the episode, Fitzgerald emphasized that TruBlue wins trust by acting like a long-term partner rather than a one-off service provider — especially for the homeowners 50 and older who make up a majority of customers. The brand’s “Home Service Ally” identity reflects that relationship-first positioning, where small jobs create the credibility to earn larger projects and lifelong customer value.&nbsp;“There’s no job too small,” Fitzgerald said, noting that once a homeowner trusts TruBlue, repeat business follows—and so do referrals from families, neighbors, and even senior care organizations and medical networks seeking reliable in-home support.Watch the full episode&nbsp;<a href="https://www.youtube.com/watch?v=4bbU1xPK_gI">here</a>.&nbsp;For more information visit:&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">https://1851franchise.com/trubluehomeserviceally/info</a>.

Fitzgerald explains how TruBlue’s assessments, modifications and ongoing maintenance model helps older adults stay safer at home—while creating recurring, trust-driven demand for franchise owners.

TruBlue’s Sean Fitzgerald on Aging in Place, Fall Prevention and Building a “Home Service Ally”

trublues-sean-fitzgerald-on-aging-in-place-fall-prevention-and-building-a-home-service-ally

<a href="https://www.trubluefranchise.com/">TruBlue Home Service Ally</a>, the national franchise dedicated to helping busy adults and seniors age in place safely and comfortably, closed out 2025 as the strongest year in the brand’s history. Fueled by record franchise development, rising systemwide revenue, and increasing demand for aging-in-place solutions, the brand enters 2026 positioned for even greater expansion.“We had by far our best year ever,” said&nbsp;<a href="https://www.linkedin.com/in/seancfitzgerald">Sean Fitzgerald</a>, president of&nbsp;<a href="https://1851franchise.com/trubluehomeserviceally/info">TruBlue</a>. “We’ve seen tremendous growth in not only new franchise owners, but also in growth and revenue systemwide. We more than doubled our new franchise agreements signed in 2025, and we’ve seen over a 25% increase in systemwide revenue.”According to Fitzgerald, the momentum goes beyond the numbers. TruBlue is attracting a new caliber of franchise owners — professionals with strong leadership, sales and marketing backgrounds who recognize the long-term opportunity in the aging-in-place sector.“Overall growth is really overshadowing any other big developments,” Fitzgerald said. “A lot of new professionals are joining TruBlue with really impressive backgrounds. The level of business acumen of our new owners coming into the system has been very impressive.”As TruBlue’s footprint expands nationwide, the brand is unlocking new opportunities to serve seniors and their families through broader partnerships and programs aimed at supporting safe, independent living.“Because we’ve grown so rapidly and we have much more coverage than we did even a year ago, we’re beginning to develop more strategic partners and programs,” Fitzgerald said. “There’s nothing new about aging in place, but the demand for our services is becoming more and more pronounced.”That demand, Fitzgerald explained, is being driven by a critical gap in the marketplace, one TruBlue is uniquely positioned to fill.“There are not a lot of options for people who need simple and minor senior modifications like grab bars or handheld showers,” he said. “Durable medical equipment companies focus on large installations and don’t want to mess with small projects. Seniors are left struggling to find trustworthy people for these services, and that’s our sweet spot.”As insurance and subsidy models evolve, more age-driven services are becoming eligible for coverage, further accelerating demand.“Historically, health insurance only covered services prescribed by a doctor,” Fitzgerald said. “Now, more services are age-driven instead of need-driven, which is fueling demand. Our opportunities are going to increase because we’re happy to do these minor senior modifications. Our business model is to build long-term customer relationships and not just a transactional business.”Looking ahead, TruBlue’s leadership team sees its expanding coverage as the final piece needed to unlock even more national partnerships.“The only thing holding us back from developing more national partnerships in the past was coverage,” Fitzgerald said. “The demand is there, we just need good operators in more markets. It’s almost an ‘I told you so’ moment. The senior aging-in-place wave is here. It’s no longer coming — it’s evident, and it’s fueling our growth.”As TruBlue prepares for 2026, the brand continues to seek franchise partners who are natural community builders and storytellers.“We’re really looking for people with a sales and marketing mindset,” Fitzgerald said. “Our owners are creating awareness, connecting to the community and becoming the local authority on aging in place. We’re looking for people who can build teams, network and tell the story of why our services matter.”With record-setting growth behind it and powerful demographic trends ahead, TruBlue enters the new year confident in its position at the forefront of the aging-in-place movement.“Our owners have been doing a great job connecting with their communities,” Fitzgerald said. “This trend is only going to continue, and we are well-positioned for it.”To learn more about franchise opportunities with TruBlue Home Service Ally, visit: <a href="https://1851franchise.com/trubluehousecare/info">&nbsp;https://1851franchise.com/trubluehousecare/info</a>.

The home maintenance, repair, and senior modification franchise caps its strongest year ever, driven by rapid franchise expansion, systemwide revenue gains, and surging market demand.

TruBlue Home Service Ally Closes Out 2025 With Record Growth and Accelerating Demand for Aging-in-Place Services

trublue-home-service-ally-closes-out-2025-with-record-growth-and-accelerating-demand-for-aging-in-place-services

Why TruBlue Is a Great Franchise for Power Couples

MORE STORIES LIKE THIS