1851

<a href="https://www.wbu.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wild-birds-unlimiteds-new-hot-pepper-product-line-successfully-deters-critters-2708610" target="_blank" rel="nofollow" target="_blank">Wild Birds Unlimited</a> has taken a huge step in its mission to provide customers with an entirely new bird feeding experience thanks to the expansion of its hot pepper product line. These spicy products can be used year-round to deter squirrels, raccoons, and other critters from raiding bird feeders so <s>that</s> birds can have easy access to high-nutrition foods without other animals consuming it first.

&ldquo;The main purpose of our new hot pepper products is to dissuade squirrels and other critters from eating everything in sight during the day and to solve raccoon problems at night,&rdquo; said John Schaust, <a href="https://1851franchise.com/wildbirdsunlimited" target="_blank">Wild Birds Unlimited</a>&rsquo;s Chief Naturalist. &ldquo;Mitigating rodent issues gives bird feeding hobbyists the chance to feed from anywhere in their yard, whereas before, &nbsp;special feeders, cages or some sort of hanging system were necessary,&rdquo; he said.

Several of Wild Birds Unlimited&rsquo;s new hot pepper products come with a safe and convenient pour spout so customers don&#39;t have to touch the hot pepper food. Wild Birds Unlimited&rsquo;s specialized formulas are more effective at deterring critters than any competing seed blends on the market, meaning these new product offerings can be used in places where feeders could never have been placed before. New products include Fiery Feast&trade; no-mess loose seed hot pepper blend, spicy sunflower chips called SunFire&trade; Chips and an all-new Jim&rsquo;s Birdacious&reg; Hot Pepper Bark Butter&reg;, a spicy take on a classic product known for attracting more than 145 bird species.

Hot Pepper Bark Butter opens the door to attracting an entirely new set of ground-feeding birds to customers&rsquo; yards, including robins, thrushes, thrashers, catbirds, towhees, juncos and sparrows. &ldquo;You can put this on a log on the ground and birds that typically don&#39;t get up to an elevated feeder now have access to it,&rdquo; Schaust said. &ldquo;- Placing it at ground-level without the concern of critters opens the door for new species to partake in these highly attractive foods,&rdquo; Schaust added. Andrea McNeely, product development manager for Wild Birds Unlimited, described the Hot Pepper Bark Butter as a &ldquo;game-changer.&rdquo;

&ldquo;Though all of our new products are great, we&#39;ve seen incredible results with the Hot Pepper Bark Butter. If you&#39;re someone who has been feeding birds, then you know that attracting new birds to your feeders is really exciting,&rdquo; McNeely said.

The hot pepper product line brings added versatility and convenience to Wild Birds Unlimited customers, Schaust explained. &ldquo;Our innovative packaging makes the feeding process less labor intensive, keeping everything simpler, cleaner and easier.&rdquo; McNeely agreed, noting Wild Birds Unlimited&rsquo;s goal is to create the best products not only for birds, but for the brand&rsquo;s customers.

&ldquo;The high-quality nature of our food keeps the birds coming back and provides customers with a great experience,&rdquo; McNeely said. &ldquo;We want to problem solve for our customers, and incorporating hot pepper into this product line is a perfect example of us utilizing our expertise to improve their bird feeding experience,&rdquo; she added.

&ldquo;In all of our product innovations, everything was driven by the birds,&rdquo; Schaust said. &ldquo;We really stay true to making sure these are the best nutritional products out there and that they&rsquo;re easy to use. It&rsquo;s been a really great process and we&rsquo;re excited for our customers to try them out.&rdquo;

With more than 300 locations throughout the U.S. and Canada, Wild Birds Unlimited is the original and largest franchise system of backyard bird feeding and nature specialty stores. Recently ranked No. 2 overall and No. 1 in the Retail category on Franchise Business Review&rsquo;s prestigious 2018 Franchisee Satisfaction Awards, there&#39;s no better time to join the Wild Birds Unlimited team. <a href="https://franchise.wbu.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wild-birds-unlimiteds-new-hot-pepper-product-line-successfully-deters-critters-2708610" target="_blank" rel="nofollow" target="_blank">Click here</a> to learn more.

Wild Birds Unlimited’s New Hot Pepper Product Line Successfully Deters Critters 

1851 Franchise

A new series of hot pepper food products from Wild Birds Unlimited gives backyard bird feeders the chance to feed from anywhere without worrying about squirrels and raccoons.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

wild-birds-unlimiteds-new-hot-pepper-product-line-successfully-deters-critters

Children's Lighthouse

How Children’s Lighthouse Stands Out Among Other Children’s Education, Childcare, and Daycare Franchises

how-childrens-lighthouse-stands-out-among-other-childrens-education-childcare-and-daycare-franchises

The Growth Coach

The Growth Coach Franchise Costs, Fees, Profit and Data for 2025

the-growth-coach-franchise-costs-fees-profit-and-data-for-2025

One Hour Heating and Air Conditioning

Why One Hour Heating & Air Conditioning Sees People as the Power Behind Franchise Growth

one-hour-heating-air-conditioning-franchise-growth

Lawn Doctor

Design with photo of John Perry and Lawn Doctor logo

How a 20-Year Industry Veteran Tripled His Sales With a Lawn Doctor Franchise

lawn-doctor-franchise-success-story-john-perry

Fitness Premier

The Secret to Fitness Franchise Success? It's Not Just the Workouts

fitness-premier-franchise-marketing-support

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Design with American and Federal Reserve flags against light blue background

Federal Reserve Expected To Cut Rates by Quarter Point, a Move That Could Boost Franchise Growth

fed-rate-cut-boosts-franchise-growth

Potbelly to be Acquired by RaceTrac in $566 Million Deal 

racetrac-acquires-potbelly-in-566-million-deal

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities - 1851 Franchise Agg

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities 

health-care-hiring-slowdown-in-home-care-franchise-opportunities

Caribou Coffee Names Scott Kennedy CEO, Eyes Continued Growth

caribou-coffee-names-scott-kennedy-ceo-eyes-continued-growth

McDonald’s Launches New Extra Value Meals as Consumer Demand for Value Continues to Climb

mcdonalds-launches-extra-value-meals

1851 Franchise Deep Dive graphic with Sparkle Squad logo

Sparkle Squad Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-sparkle-squad-franchise-costs-fees-profit-and-data

graphic image of a financial deep dive of americas swimming pools co.

America’s Swimming Pool Company Franchise Costs, Fees, Profit and Data for 2025

americas-swimming-pool-asp-franchise-deep-dive

image of The Cleaning Authority Franchise Deep Dive Article financial investment details

The Cleaning Authority Franchise Costs, Fees, Profit and Data for 2025

the-cleaning-authority-franchise-deep-dive

JEI Learning Center Franchise Deep Dive 2025 - 1851 Franchise

JEI Learning Center Franchise Costs, Fees, Profit and Data for 2025

jei-learning-center-franchise-cost-profits-data

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Wild Birds Unlimited’s New Hot Pepper Product Line Successfully Deters Critters

MORE STORIES LIKE THIS