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<a href="http://checkersfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=crains-dallas-checkers-rallys-plans-dfw-expansion-9256" target="_blank" rel="nofollow">Checkers &amp; Rally&#39;s</a> is working to develop its Dallas-Fort Worth presence by adding a location in the market in 2017. Once it&#39;s able to identify a franchisee and build its first location in the city, the QSR giant will work to add another 10-15 locations in 2018 as it strives to fit what could add up to be around 100 units in Dallas.&nbsp; 
 
<a href="http://checkers.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=crains-dallas-checkers-rallys-plans-dfw-expansion-9256" target="_blank" rel="nofollow">Checkers &amp; Rally&#39;s</a> Director of Franchise Development Bruce Kim noted that the area is swarming with burger places, but said the quality of Checkers&#39; product and the value to go along with it is what separates them. Kim told Crain&#39;s Dallas that he&#39;s already in the process of scouting out locations in Garland, Mesquite, Fort Worth, and Denton.&nbsp; 
 
And, since Checkers restaurants are about 1,000 square feet on average with an even smaller prototype restaurant in development, the burger brand can build a great number of units quicker.&nbsp; 
 
No Limit Agency* Founder and Chief Brand Strategist Nick Powills told Crain&#39;s Dallas that Checkers is able to fill a certain demographic other brands may not. And, for franchise owners, Checkers&#39; unique buildout process allows for shorter construction times, which can further entice would-be franchisees.&nbsp; 
 
&ldquo;Flexibility in real estate is going to be a key driver of growth for restaurant brands,&rdquo; Powills said. &ldquo;They can squeeze into tighter space than the larger boxes who refused to change.&rdquo;

Click <a href="http://dallas.crains.com/article/news/checkers-beefs-its-north-texas-presence-100-new-restaurants?utm_source=1851franchise.com&utm_medium=article&utm_campaign=crains-dallas-checkers-rallys-plans-dfw-expansion-9256" target="_blank" rel="nofollow">here </a>to read the full piece. 
&nbsp;

Crain's Dallas: Checkers & Rally's Plans DFW Expansion

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Crain's Dallas: Checkers & Rally's Plans DFW Expansion

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