1851

<p style=""><span style="Calibri&quot;,&quot;sans-serif&quot;;major-latin;major-latin">Liu got her start as a brand strategist serving advertising agencies in Dallas, and was eventually recruited to the better-burger brand by a former colleague. Today, she serves as director of marketing for</span><span style="Calibri&quot;,&quot;sans-serif&quot;; major-latin;major-latin">&nbsp;</span><a href="http://www.mooyahfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=young-ones-to-watch-natalie-anderson-liu-3767" target="_blank" rel="nofollow" target="_blank"><span style=" Calibri&quot;,&quot;sans-serif&quot;;major-latin; major-latin">MOOYAH Burgers, Fries &amp; Shakes</span></a><span style="Calibri&quot;,&quot;sans-serif&quot;; major-latin;major-latin">.</span></p><div style="">&nbsp;</div><div style=""><span style=" ">Today, MOOYAH has 78 restaurants in 21 states, plus 14 international restaurants in seven countries, with plans to open 30 new restaurants in 2016. Liu is a critical part in executing the brand&#8217;s ever-so playful voice and making MOOYAH the No. 1 choice for consumers looking for the best burger and in-restaurant experience.</span></div><div style="">&nbsp;</div><div><span style=" "><strong>Why do you love franchising?</strong></span></div><div style="">&nbsp;</div><div style=""><span style=" ">I love being part of a franchise organization because working directly for franchisees makes our efforts and results that much more meaningful. Each of our restaurants is a personal business with owner-operators investing their lives in MOOYAH. The franchisee factor makes every decision and every marketing dollar we invest critically important. While it&#8217;s probably more pressure than a corporate-owned restaurant brand, I wouldn&#8217;t trade the interaction or the relationships we have being a franchise organization.</span></div><div style="">&nbsp;</div><div><span style=" "><strong>What is the top challenge facing young people in franchising?</strong></span></div><div style="">&nbsp;</div><div style=""><span style=" ">From my experience, the top challenges are the same no matter the age of the individual connected to the franchise industry. Hiring and retaining teams across all restaurants that understand hospitality is a challenge. Building brand awareness in an increasingly fragmented media environment is a challenge. Staying current with technology updates and leveraging technology to its fullest extent to connect with current and potential guests is a challenge. To run a restaurant well requires a handle on multiple different disciplines that are quite different. That&#8217;s why I do feel aligning with a strong franchise organization that is a good fit with one&#8217;s personality and values is a wise investment.</span></div><div style="">&nbsp;</div><div><span style=" "><strong>What is your dream position/goal?</strong></span></div><div style="">&nbsp;</div><div style=""><span style=" ">The role I&#8217;m working toward and my dream position is chief marketing officer. It&#8217;s a lofty goal but one I&#8217;m focused on achieving nonetheless. I love marketing and specifically marketing for MOOYAH Burgers, Fries &amp; Shakes. Our organization has a really special dynamic and I feel very blessed to be part of what we&#8217;re building. My corporate peers and our franchise partners are incredibly driven, intelligent individuals and they create an environment for me where I&#8217;m challenged on a daily basis. We are about to celebrate our 100th location and I look forward to growing with MOOYAH as we hit 200, 300, and more.</span></div><div style="">&nbsp;</div><div style=""><span style="">To connect with Natalie Anderson Liu on LinkedIn, </span><a href="https://www.linkedin.com/in/thenatalieanderson?utm_source=1851franchise.com&utm_medium=article&utm_campaign=young-ones-to-watch-natalie-anderson-liu-3767" target="_blank" rel="nofollow" target="_blank" style="">click here.</a></div><div style="">&nbsp;</div>

Watch Natalie Anderson Liu | Young Ones to Watch | 1851 Franchise

1851 Franchise

As Director of Marketing for MOOYAH Burgers, Fries & Shakes, Natalie Anderson Liu is critical in defining the brand’s voice and spreading it across the country

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Young Ones to Watch: Natalie Anderson Liu   

young-ones-to-watch-natalie-anderson-liu

Mosquito Squad Plus

How This Marine Corps Veteran Found Freedom and Purpose With Mosquito Squad

how-this-marine-corps-veteran-found-freedom-and-purpose-with-mosquito-squad

Spadea Lignana Franchise Attorneys

How The DeFelice Brothers Turned a $10,000 Loan Into an Award-Winning Franchise With Help From Spadea Lignana

how-the-defelice-brothers-turned-a-10000-loan-into-an-award-winning-franchise-with-help-from-spadea-lignana

Caring Transitions

How This Gilbert Entrepreneur Found Purpose Helping Families Through Life’s Transitions

how-this-gilbert-entrepreneur-found-purpose-helping-families-through-lifes-transitions

USA Ninja Challenge

Where Passion Meets Purpose: USA Ninja Challenge Gives Franchisees the Power to Change Lives

where-passion-meets-purpose-usa-ninja-challenge-gives-franchisees-the-power-to-change-lives

SweatHouz

From Finance to Wellness: Natalie Siewers’ Path to Leading SweatHouz in Northern Virginia

sweathouz-franchise-northern-virginia-natalie-siewers

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Thursday 1851 Franchise Agg - NASAA’s Noncompete Push

NASAA’s Noncompete Push Puts Franchise Growth on Uncertain Ground

franchise-noncompete-nasaa-advisory-reasonableness-standard

How a Steady Economy Could Help Franchisors Plan Their Next Move

how-a-steady-economy-could-help-franchisors-plan-their-next-move

Bed Bath & Beyond - Franchise Expansion - Retail Strategy - 1851 Franchise

Bed Bath & Beyond Launches Franchise Model as Part of Comeback Strategy

bed-bath-beyond-franchise-expansion-retail-strategy

Senior Entrepreneurship - Franchising - 1851 Franchise

Senior Entrepreneurship Is Rising — And Franchising Is a Key Outlet

senior-entrepreneurship-franchising-silver-startups

U.S. Government Shutdown - Impact on Franchises - 1851 Franchise

Government Shutdown Stalls SBA Loans: How the Shutdown Could Impact Franchises

government-shutdown-impacts-sba-loans-tourism-franchises

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

image  of Happinest franchise collection and all their brands that work together. 

The Happinest Advantage: A Marketing Partner Invested in Your Bottom Line

happinest-franchise-marketing-strategy

Ty McBride on Turning Preservan Into a Franchise: No Shortcuts, Just Persistence

ty-mcbride-on-turning-preservan-into-a-franchise-no-shortcuts-just-persistence

1851 Franchise Coffee & Analytics image with blue background and photo of Nick Powills

The Franchise Broker Slowdown — How Did We Get Here?

the-franchise-broker-slowdown

NJCAR v. Ford - New Jersey Supreme Court Limits Standing Under Franchise Practices Act

New Jersey Supreme Court Limits Standing Under Franchise Practices Act

new-jersey-franchise-practices-act-njcar-v-ford

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

right-at-home-franchise-las-cruces-jerome-hanway

image of franchise deep dive from 1851 franchise on doody calls franchise authority brands

DoodyCalls Franchise Costs, Fees, Profit and Data for 2025

doodycalls-franchise-deep-dive

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

Young Ones to Watch: Natalie Anderson Liu

MORE STORIES LIKE THIS