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Franchise Industry Showing Improvement Says Index Report

Franchise Industry Showing Improvement Says Index Report

By JORDAN BRANDES The franchise industry showed marked improvement this January as the Franchise Business Index (FBI) increased by 0.7 percent. “The uptick in January is reflective of the pent-up demand for growth felt by many franchisors and franchisees who held back on investments in the s.....

Nick Powills

By Nick Powills

1851 Franchise Publisher

February 27, 2013

By JORDAN BRANDES The franchise industry showed marked improvement this January as the Franchise Business Index (FBI) increased by 0.7 percent. “The uptick in January is reflective of the pent-up demand for growth felt by many franchisors and franchisees who held back on investments in the second half of 2012 because of the uncertainty surrounding the Fiscal Cliff,” said IFA President and CEO Steve Caldeira. “With permanency in tax rates, albeit higher for some small business owners, and steadily improving credit conditions, combined with low interest rates and less expensive commercial real estate, we expect the franchise industry will add over 10,000 new establishments and 162,000 new jobs this year. Franchising could create even more new businesses and realize additional growth and job creation with pro-growth comprehensive tax reform and spending cuts,” he said. The index showed progression across all components with a 2.1 percent increase compared with January 2012.

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Nick Powills

About the Author

Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.

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